CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading >> [ Source: Digiday | 2021-02-03 05:01:00 UTC ]
CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading >> [ Source: Digiday | 2021-02-03 05:01:00 UTC ]
The trade association for the UK's booksellers says that following 20 years of decline, its membership counts 890 independent member-shops on its roster. The post UK Booksellers Association Cites Third Year of Gains in Stores appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2020-01-10 16:36:46 UTC ]
Seeing Barnes & Noble stores' character 'crushed' by the corporate 'opulence' of American business, James Daunt says the chain must 'rip out the boring.' The post James Daunt at FutureBook Live: Barnes & Noble’s ‘Crucifyingly Boring’ Stores appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2019-11-25 05:05:12 UTC ]