Two months into life behind a digital paywall, The Atlantic says it sold "record numbers" of subscriptions in both September and October, doubling the amount of sales originally forecast (though it declined to share specific figures). Today, the magazine unveiled what it hopes will be an additional draw to consumers: a single-themed December issue, "How to Stop a Civil War," which debuts a front-to-back redesign in the works since Peter Mendelsund and Oliver Munday were brought in as creative director and senior art director, respectively, at the start of the year. Most immediately noticeable about the new look is the fact that the formerly prominent wordmark on the magazine's cover has been replaced by a simple "A," which is simultaneously a departure but also a nod to the magazine's past; it contains a reference to 1857, the year of The Atlantic's debut issue, and the magazine says it commissioned a new typeface, "Atlantic Condensed" based on the original type used by its founders. "I wanted the design to be readerly. And I wanted it to feel confident. And, again, I wanted to make pages that weren’t clamoring for your attention in too many ways—that allowed you to enjoy that one-to-one experience, reader-to-writer," said Mendelsund, describing the approach he took to the book's interior. "The idea of imagery in magazines for decades now has been that bigger is bolder. But I find that when a picture has a frame around it, it allows you to focus more on the thing itself.... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-11-12 19:44:42 UTC ]
News tagged with:
#equal pay
#immediately respond
#ars technica
#digital brands
#abc news
#cbs news
#daily beast
#hearst
Books-A-Million has created a special committee consisting of two independent directors to review the bid from the Anderson family to acquire all the outstanding shares in the retailer that it does not already own. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#anderson family
#outstanding shares
Lucky magazine, the women's shopping title that was once a blockbuster success for Conde Nast, laid off about 10 staff members this week. One person with knowledge of the matter said nearly 15 employees were let go. A Lucky spokeswoman, however, put the number at "less than 10."The spokeswoman... Continue reading at Advertising Age
[ Advertising Age | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lucky group
#conde nast
#vanity fair
#joint venture
#co-founded myspace
#majority shareholder
It was a glass-half-full kind of event and in the end, they didn't rename it the AMMC for nothing. The post Notes on the American Magazine Media Conference appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post notes
Office, PDFs, ebooks, archives, audio, video, images: the average PC owner regularly encounters a lengthy list of file formats, and viewing them all typically requires an entire library of software. Free Editor claims it can simplify all that by opening 70-plus file formats from a single... Continue reading at Betanews
[ Betanews | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lengthy list
#file formats
#entire library
#paying attention
Program focuses on multiplatform strategy, while the association tries to graduate 'magazines' to 'media.' The post MPA’s AMMC Looks to Redefine the Magazine Industry appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine industry
The MPA hosted its annual American Magazine Media Conference in New York this week and closed the show with “A View From The Top.” The post Does ‘Magazine Media’ Actually Redefine The Industry? appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine media
Vogue takes home top honors. The post The 2015 National Magazine Award Winners appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-04 00:00:00 UTC ]
More news stories like this |
We chatted with the Riverhead editor-in-chief about the thriller's meteoric rise. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#meteoric rise
Kalmbach is using existing footholds in tech and hobbies as platforms for a launch. The post How Kalmbach Turned Two of Its Strengths Into a New Magazine appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine appeared
North Star Way will offer workshops, apps, and original videos and audiobooks, among other services. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
More news stories like this |
Eleanor Catton showed "bad form" by speaking out against the New Zealand Book Awards, its organiser says. Continue reading at Stuff
[ Stuff | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#eleanor catton
#book awards
Glossy magazine publisher Conde Nast, which owns Vogue and Vanity Fair, is enlisting its editors to consult with advertisers and help them create articles and images.The move -- which comes with the rollout of 23 Stories by Conde Nast, a new department charged with creating content for brands --... Continue reading at Advertising Age
[ Advertising Age | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sea change
#advertising content
#tom wallace
#editor called
#magna carta
#native ads
In five short years mobile readership has grown from below 20 percent of the U.K. total digital publishing audience to nearly 50 percent for many publishers today, as several of them reported to Digiday last year. As ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers today
Online readers expressed concern that an interview with a victim of sexual exploitation did not adequately seek to verify her claimsPersonal testimony is a powerful tool in any struggle to increase public awareness and to fight injustice. When that testimony is as searing as the one given by... Continue reading at The Guardian
[ The Guardian | 2015-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#powerful tool
#observer magazine
#sexual abuse
Profile has promoted Rebecca Gray to the position of commissioning editor of Serpent’s Tail and Profile Books. Andrew Franklin, m.d. of Profile Books, said: “We missed Rebecca a lot when she was away on maternity leave and are delighted to have her back, especially now that she will be bringing... Continue reading at The Bookseller
[ The Bookseller | 2015-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#profile books
#andrew franklin
#maternity leave
ePubDirect has developed a proprietary digital ebook platform especially for its local primary school, St. Columba’s, in Cork, Ireland. The post ePubDirect Offers Irish School Own Ebook Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ebook platform
“Uncertainty is the new normal.” The post What the Latest USPS Rate Hike Means for Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazines appeared
Atlantic Media's business news site Quartz may draw the bulk of the headlines, but the company is trying a similar digital-first strategy with the niche but lucrative world of national defense trade publishing. The post Atlantic Media takes a page from Quartz with Defense One appeared first on... Continue reading at Digiday
[ Digiday | 2015-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#atlantic media
The Netflix-for-magazines race continues… The post More Competition in the All-You-Can-Read Magazine Market appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-01-21 00:00:00 UTC ]
More news stories like this |
A panel at Digital Book World last week offered several insights on how ebook platforms are analyzing user data and what they have discovered. The post Ebook Platforms Know What, When and How You Read appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#read appeared
#ebook platforms