Taylor: Waterstones’ focus is on conversations

Waterstones has more than tripled sales of its Fiction Book of the Month in volume terms in the past two years, the company’s head of events and PR Sandra Taylor revealed. She said its Book of the Month choices were “consistently making bestsellers because we are hand-selling better”. Giving tips to attendees of The Bookseller’s Marketing & Publicity Conference on how to improve relationships between retailers and publishers, Taylor said that training for Waterstones’ staff had recently focused on “conversations rather than the hard sell”. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-04 00:00:00 UTC ]
News tagged with: #fiction book #volume terms #hard sell

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Waterstones' Cox joins Hodder as editorial director

Waterstones' head of books Melissa Cox is joining Hodder & Stoughton as editorial director.  Continue reading at The Bookseller

[ The Bookseller | 2016-09-08 00:00:00 UTC ]
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Waterstones hires Preston to relaunch Gower Street events

Waterstones Gower Street in London is set to be "rejuvenated" with a fresh programme of events after the company has hired former Simon & Schuster publicity manager Elizabeth Preston to its team. Continue reading at The Bookseller

[ The Bookseller | 2016-09-02 00:00:00 UTC ]
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Nielsen Children’s Book Summit Preview: Conversation Over Charts

From 'the push and pull' of screen time to millennial parents, Nielsen's children's books summit promises to interweave data and discussion. The post Nielsen Children’s Book Summit Preview: Conversation Over Charts appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-30 00:00:00 UTC ]
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John Murray prize-winning debut authors to tour Waterstones

John Murray is taking three of its "most exciting and lauded" debut writers, Andrew Michael Hurley, Lisa McInerney and Jessie Greengrass, on a nationwide tour of Waterstones bookshops in Bath, Liverpool and London this September. Continue reading at The Bookseller

[ The Bookseller | 2016-08-23 00:00:00 UTC ]
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Waterstones to open Yarm branch

Waterstones is set to open a bookshop in the North Yorkshire market town of Yarm this weekend. Continue reading at The Bookseller

[ The Bookseller | 2016-08-23 00:00:00 UTC ]
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360i’s Bryan Wiener: Publishers should focus on doing what Google and Facebook don’t do

360i chairman Bryan Wiener believes publishers shouldn't try to compete head on with Google and Facebook. Instead, they should see what opportunities there are to seize in a large, growing market that Google and Facebook aren't focused on. One place to start is by cleaning up their sites from... Continue reading at Digiday

[ Digiday | 2016-08-16 00:00:00 UTC ]
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Abbott joins new Baker & Taylor service

Distributor Baker & Taylor has launched a new business unit providing international sales and marketing services. Continue reading at The Bookseller

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
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Waterstones: four board members step down

Waterstones has reduced the size of its board by four with its owner Alexander Mamut saying the chain is now “financially strong and poised for future growth”. Continue reading at The Bookseller

[ The Bookseller | 2016-08-03 00:00:00 UTC ]
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Thirty-year-old flaws led to Blackpool Waterstones death

The falling sign which killed Waterstones bookseller Margaret Sheridan in Blackpool last year was the result of a flaw dating back 30 years, according to local newspaper the Blackpool Gazette.  Continue reading at The Bookseller

[ The Bookseller | 2016-07-26 00:00:00 UTC ]
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Former Waterstones bookseller's romance goes viral

A tweet from theatre data analyst Victoria O'Brien showing how she met and married former Waterstones bookseller Jonathan O'Brien has gone viral with over 24,000 favourites. Continue reading at The Bookseller

[ The Bookseller | 2016-07-19 00:00:00 UTC ]
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Q&A with Cheryl Taylor

Cheryl Taylor, controller of CBBC, answers five questions before the channel's two-day ‘Awesome Authors’ event this weekend. Continue reading at The Bookseller

[ The Bookseller | 2016-07-16 00:00:00 UTC ]
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My Job in 5: Sarah Taylor, group marketing manager, Troubador Publishing Group

We interviewed Sarah Taylor, group marketing manager at Troubador Publishing Group about her role. Continue reading at The Bookseller

[ The Bookseller | 2016-07-14 00:00:00 UTC ]
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Facebook Is Changing Its News Feed Algorithm to Focus Less on Publishers' Content

Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news. In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the... Continue reading at AdWeek

[ AdWeek | 2016-06-29 00:00:00 UTC ]
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Waterstones: booksellers need to 'inspire customers' following Brexit

Waterstones’ commercial manager has urged staff to "be there" for readers, to “put service first” and “truly engage with customers” in response to the EU Referendum result because what booksellers do "really, really matters".  Continue reading at The Bookseller

[ The Bookseller | 2016-06-29 00:00:00 UTC ]
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Revived Actissia to 'focus on books again'

Actissia, which owned the Chapitre chain of 57 bookshops in France that collapsed in 2013, is back on track, according to Adrian Diaconu, who bought the company a year ago and took over as chairman in February. Continue reading at The Bookseller

[ The Bookseller | 2016-06-29 00:00:00 UTC ]
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When an intense role haunts you, leave your wig behind, says Lili Taylor

In Season 2 of the ABC anthology series “American Crime,” Lili Taylor plays Anne Blaine, a struggling single mother who is horrified when she learns her son Taylor (Connor Jessup) has been raped during a drunken party by members of his private school’s elite basketball team. In trying to help her... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-06-17 00:00:00 UTC ]
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Four depart Waterstones e-commerce team

Two more staff have left Waterstones’ e-commerce team after a restructure of the department. Continue reading at The Bookseller

[ The Bookseller | 2016-06-16 00:00:00 UTC ]
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‘Starting To Hit the Wall’: A Conference Focuses on Publishing Rights

'Things are not going to stop changing,' Ingenta's Randy Petway told Monday's Rights Conference audience. And that means new urgency around effective rights management. The post ‘Starting To Hit the Wall’: A Conference Focuses on Publishing Rights appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-14 00:00:00 UTC ]
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Waterstones to close two stores but open one in Wimbledon

Waterstones is set to close two of its longstanding stores this summer at opposite ends of the UK – London’s Oxford Street Plaza and Edinburgh’s George Street branch. Continue reading at The Bookseller

[ The Bookseller | 2016-06-10 00:00:00 UTC ]
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Waterstones cuts ebook deal with Kobo

Waterstones is to stop selling ebooks from its website and instead divert customers to Kobo’s reading platform for digital sales. Continue reading at The Bookseller

[ The Bookseller | 2016-05-24 00:00:00 UTC ]
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