Tales From the Digital Media Crypt

Classic horror films have been remade for the digital media world: Prepare for a trio of digital marketing horrors stories to make brands and publishers scream.The post Tales From the Digital Media Crypt appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2013-10-31 00:00:00 UTC ]

Other Publishing stories related to: 'Tales From the Digital Media Crypt'


News Corp parts ways with chief digital officer Jonathan Miller

News Corporation is parting company with chief digital officer Jonathan Miller at the end of September, ahead of the separation of its publishing and entertainment business. Continue reading at Media Week

[ Media Week | 2012-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news corporation #entertainment business


Why Increased Competition for Marketing Spend is Bad News for Print Media

The newspaper business’s reliance on the industrial machine of printing and distributing is often understated. It’s a delicate ecosystem that can have a real effect on publisher margins – as the fluctuation in newsprint ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increased competition #marketing spend #bad news #print media


Hot Key hires Orringer, extends digital

Hot Key Books has hired Amy Orringer as digital coordinator as the children's publisher... Continue reading at The Bookseller

[ The Bookseller | 2012-08-22 00:00:00 UTC ]
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Condé Nast's Latest Digital Move

Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading at AdWeek

[ AdWeek | 2012-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital offerings #greater emphasis #print advertising #digital revenue #digital advertising


The Daily Beast’s Digital Challenge

In 2008, The Daily Beast launched as an ambitious online effort by magazine legend Tina Brown. That effort took a detour two years ago, when it merged with old-line print publication Newsweek. The result is a publication that has crafted a model tha ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily beast


OUP to launch digital picture books

Oxford University Press children’s books is entering the digital picture book market as the... Continue reading at The Bookseller

[ The Bookseller | 2012-08-10 00:00:00 UTC ]
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Digital market 'not yet there' for illustrated

Illustrated publishers say the digital market is yet to take off for their businesses, with... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market


News Corp restructures digital magazine

News Corp's digital tablet magazine The Daily is letting go of 50 employees, around 29 per cent of its total, as it streamlines production to focus on its most popular features. Continue reading at Stuff

[ Stuff | 2012-08-01 00:00:00 UTC ]
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Time To Unpackage: Publishing In The Age Of Social Media

Social media is young and its impact on news publishing is still unfolding. It’s unlikely that sharing and commenting will be the only major trends to emerge from the social revolution. News publishers, already beset by extraordinary change ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishing #major trends #news publishers


Media Decoder Blog: Tina Brown on 'Scaremongering' and Newsweek

The editor of Newsweek Daily Beast wrote to reassure staff members after comments by Barry Diller about the future of a print version of the magazine. Continue reading at The New York Times

[ The New York Times | 2012-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tina brown #print version


Dwell’s Multi-Pronged Media Strategy

As print continues to decline and digital often struggles to live up to the hype, events are offering higher profits than print and, for many publishers, far higher revenues than digital. Luxury consumer magazine and media company Dwell, however, is leveraging all of these different groups and... Continue reading at Folio Magazine

[ Folio Magazine | 2012-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print continues #business model


Online Publishers to Promote Each Other’s Work, Strengthen Digital News

Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers


Digital 'huge' issue for smaller UPs

Smaller academic presses said the digital transition was a “huge” issue for their... Continue reading at The Bookseller

[ The Bookseller | 2012-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital transition


College Newspapers Go Digital-First, Innovate To Stay Relevant

NEW YORK -- This fall, the University of Oregon’s Daily Emerald -- a print publication for more than 90 years -- will ditch the daily for digital, publish a twice-weekly magazine, and launch a mini-tech start-up called The Garage. It' ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stay relevant #york -- #print publication


Library of America Steps Up Its Digital Effort

Launched at the end of 2011, the ebook program of the Library of America has released eight titles so far with plans to publish about two ebooks a month for the next year. LOA publisher Max Rudin explained that the nonprofit charged with producing high-quality, beautifully designed editions of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook program #american writing #digital market #print books #ebook architects


Media Decoder Blog: Penguin Acquires Self-Publishing Company

The publisher has bought a Bloomington, Ind.-based company called Author Solutions, which so far has attracted 150,000 authors releasing their own books. Continue reading at The New York Times

[ The New York Times | 2012-07-19 00:00:00 UTC ]
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Media Decoder Blog: Blind Chinese Rights Activist Is Writing a Memoir

Chen Guangcheng, whose nighttime escape and conflict with the Chinese government led to a diplomatic crisis for the United States last spring, is writing a memoir to be published next year. Continue reading at The New York Times

[ The New York Times | 2012-07-18 00:00:00 UTC ]
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RCS Libri launches digital-first list

Italian publisher RCS Libri has launched Rizzoli First, a digital-first list that will publish... Continue reading at The Bookseller

[ The Bookseller | 2012-07-18 00:00:00 UTC ]
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Media Decoder Blog: Survey Shows Growing Strength of E-Books

The ebook format became the most popular one for adult fiction in 2011, surpassing hardcover books and paperbacks, according to an annual survey. Net revenue from ebook sales over all more than doubled from 2010. Continue reading at The New York Times

[ The New York Times | 2012-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook format #adult fiction #annual survey #net revenue #ebook sales


The Writing Life: Chris Colfer of 'Glee' inspired by fairy tales

The television star mines childhood fascination in writing 'The Land of Stories: The Wishing Spell.' When Chris Colfer was just 20, he'd already been named one of GQ magazine's men of the year, having sung and acted his way into the hearts of America as Kurt, the high-pitched, openly gay brunet... Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writing life #chris colfer #fairy tales #good sense