PC gaming Giant Take-Two has announced that it's making a big move into mobile gaming with the acquisition of Zynga for a total price of approximately $12.7 billion. Take-Two already owns Rockstar Games, Codemasters and 2K, producing games like Grand Theft Auto, Red Dead Redemption, Bioshock and others. Zynga, meanwhile, produces well-known mobile titles like CSR Racing, FarmVille, and Words with Friends. Take-Two said that the deal will result in $6.1 billion worth of 12-month pro-forma net bookings, meaning it will become one of the largest gaming companies in the world. "This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity," said Take-Two Chairman and CEO Strauss Zelnick. The deal will also help Take-Two save about $100 million annually after two years. Zynga itself was on an acquisition streak of late, having acquired the studio behind Torchlight 3early last year. Zynga has sometimes relied on acquisitions to find the hottest games in the notoriously fickle mobile gaming market. Still, Take-Two said that the mobile industry booked $136 billion 2021 and is currently growing at over 8 percent, so the money is there to be had. Mobile will now account for half of its net bookings (net amount of products and services sold digitally or sold-in physically), the company said. Continue reading at 'Engadget'
[ Engadget | 2022-01-10 13:17:58 UTC ]
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The nonfiction publisher has acquired Lumina Media's book division and will launch a new imprint, CompanionHouse Press, to market the new line of books and products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-02 00:00:00 UTC ]
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Ebook rights to works of Joan Didion, Joyce Carol Oates, and Philip Pullman go to Open Road, while Germany's De Gruyter ups its ante in Open Access. The post International Notes: Open Road Acquires Iconic UK and US Titles; Germany’s De Gruyter Reorganizes Open Access appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]
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Winter Institute – which this year drew 654 booksellers – is largely about helping booksellers sell more books, and several panels contained tips and best practices that can be implemented at children’s bookstores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-31 00:00:00 UTC ]
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Picador has acquired Your Life in My Hands, the diaries of junior doctor-turned-comedian Adam Kay, inspired by his Edinburgh Fringe show on the same topic. Continue reading at The Bookseller
[ The Bookseller | 2017-01-31 00:00:00 UTC ]
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The gaming-focused Windows 10 Insider build that Microsoft promised earlier this week, with Game Mode, Beam livestreaming and other features, is rolling out—but with some game-breaking bugs, unfortunately. What’s officially known as Build 15019 for the Insider Fast Ring also includes a number of... Continue reading at PC World
[ PC World | 2017-01-28 00:00:00 UTC ]
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As Time Inc. continues to pivot from being seen as a print magazine publisher to a digital media player, the company has acquired programmatic ad-tech company Adelphic. Adelphic will join Viant, a marketing company that Time Inc. acquired a year ago that uses first-party data and programmatic... Continue reading at AdWeek
[ AdWeek | 2017-01-24 00:00:00 UTC ]
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We've collected seven digital marketing data points that got our attention this week, including news about livestreaming, app revenues and the NFL's top Twitter users. Check them out: 1. Livestreaming down In the second half of 2016, per eMarketer, UBS Evidence Lab found that 36 percent... Continue reading at AdWeek
[ AdWeek | 2017-01-21 00:00:00 UTC ]
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The American data and market insights company NPD has acquired Nielsen's US book industry services. Continue reading at The Bookseller
[ The Bookseller | 2017-01-21 00:00:00 UTC ]
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Three years ago, the great prophecy came true: consumers used the tiny computers in their pockets more than the computers sitting on their desks. Seeing this trend, and responding to the necessity of reduced screen space, discovery platforms like Facebook redesigned their experiences and... Continue reading at Advertising Age
[ Advertising Age | 2017-01-13 00:00:00 UTC ]
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Facebook is bringing new publishers into its ad network, including Washington Post, Wenner Media and Univision, and the social network now claims to reach a billion people a month outside its own walls.On Thursday, Facebook announced the updated roster to Audience Network, which has become its... Continue reading at Advertising Age
[ Advertising Age | 2017-01-13 00:00:00 UTC ]
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The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that direction. The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that... Continue reading at Fast Company
[ Fast Company | 2017-01-12 00:00:00 UTC ]
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Novelist and games designer Naomi Alderman is offering early-career writers traineeships to write for Zombies, Run!, a smartphone fitness game. Continue reading at The Bookseller
[ The Bookseller | 2017-01-12 00:00:00 UTC ]
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Bertelsmann division Arvato has acquired India-based IT analytics start-up Ramyam to expand its footprint in India. Continue reading at The Bookseller
[ The Bookseller | 2017-01-12 00:00:00 UTC ]
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The acquisition of Enthrill technologies and its brands, brings an end to Enthrill's retail operations, but its technologies will continue to be used by Firebrand Technologies to distribute ebooks in the institutional and bulk sale market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-12 00:00:00 UTC ]
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New stores prep for openings in Massachusetts, North Carolina, and Pennsylvania; a store in Illinois adds a new outlet, in New York; a California bookstore gets ready to change hands; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-12 00:00:00 UTC ]
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Virago has acquired one of the first titles publishing under Oprah Winfrey’s new book imprint at Flatiron Books in the US: The Black Angels: The Untold Story of the Nurses Who Helped Cure Tuberculosis by New Yorker Maria Smilios. Continue reading at The Bookseller
[ The Bookseller | 2017-01-06 00:00:00 UTC ]
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Ebury Press has acquired Catching a Serial Killer by former Detective Sergeant Stephen Fulcher - a true-crime memoir about the manhunt for murderer Christopher Halliwell. Continue reading at The Bookseller
[ The Bookseller | 2017-01-05 00:00:00 UTC ]
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The print market sold 195 million books for £1.59bn in 2016, a 7% boost in volume over the last 12 months and a 4.5% jump in volume. Continue reading at The Bookseller
[ The Bookseller | 2017-01-05 00:00:00 UTC ]
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Rakuten Kobo will take over the German Tolino ebook platform from Deutsche Telekom at the end of this month, pending approval from the German competition authorities. Continue reading at The Bookseller
[ The Bookseller | 2017-01-04 00:00:00 UTC ]
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Transworld has bought a new novel by Anna Hope inspired by American TV series "The Affair". Continue reading at The Bookseller
[ The Bookseller | 2016-12-21 00:00:00 UTC ]
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