Summer promotions set to make market sizzle

The sun is set to shine on the summer book market this year, boosted by a crop of fresh nationwide promotions targeted at the season. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-05-18 00:00:00 UTC ]

Other Publishing stories related to: 'Summer promotions set to make market sizzle'

Facebook eyes making local connections with mesh networks

Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World

[ PC World | 2013-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #patent filing #direct link #direct contact

Bloomsbury Goes Global with Marketing Plans

In 2011, Bloomsbury announced it was restructuring to facilitate a more global approach to publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury announced #global approach #marketing plans

Movie 'How I Live Now,' based on a YA novel set during World War III, gets a trailer

'How I Live Now' is being adapted into a film starring 'The Host' actress Saoirse Ronan. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-16 00:00:00 UTC ]
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Seth Godin on Why “Vilifying Amazon…Makes No Sense”

Seth Godin traces the ups and downs of the independent bookstore since WWII, while proclaiming that today is "a golden age for books," crediting Amazon. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstore #golden age

Promotion for Sue Armstrong at Conville & Walsh

Sue Armstrong of Conville & Walsh has been promoted to the position of senior agent.... Continue reading at The Bookseller

[ The Bookseller | 2013-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sue armstrong #conville walsh #senior agent

Mudditt Makes Over U.C. Press

When the University of California Press, in November 2010, published The Autobiography of Mark Twain, Volume 1, it was in for a surprise: the 760-page hardcover, priced at $45, became an immediate bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #california press #mark twain

As Ebooks Strain Libraries, Can Self-Publishers Make Inroads?

The cost of ebooks has strained relations between libraries and publishers, forcing both to look for solutions. One answer is coming from distributors of self-published ebooks. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published ebooks

Engadget's laptop buyer's guide: summer 2013 edition

At last: the laptop buyer's guide we wanted to write three months ago. You see, when it came time to publish our spring edition, Intel was on the cusp of releasing its fourth-generation Core processors, which meant almost everything we were recommending was destined for a refresh. So we... Continue reading at Engadget

[ Engadget | 2013-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months ago #feel free

A win for readers? DOJ's proposed measures for Apple would make price-shopping easier

One part of a proposal to enforce the verdict against Apple for allegedly fixing ebook prices would require Amazon and Barnes & Noble 'buy' buttons in the Apple store, allowing consumers to easily compare ebook costs. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple store #proposed measures #barnes noble

Mass-Market Marathon

This afternoon, I start Grendel, John Gardner’s 1971 novel telling the story of Beowulf’s first great opponent from the monster’s point of view. The version I’ve got is identical to the one I read in Modern Literature my junior year in high school, where Ms. Martin, her hair in a severe bun but... Continue reading at Slate

[ Slate | 2013-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modern literature #high school

Date set for National Libraries Day 2014

National Libraries Day next year will take place on Saturday 8th February 2014. The day will... Continue reading at The Bookseller

[ The Bookseller | 2013-08-05 00:00:00 UTC ]
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Summer reading and the beauty of serendipity

Oh, the magic of finding a great book through the sheer power of chance! Is the summer the best time for that to happen? Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #summer reading #great book

Does Copyright Make Books Disappear?

A report from the University of Illinois shows that copyright laws have squashed the market for books from the middle of the 20th century. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright laws #20th century

Grace Cheetham promoted at Duncan Baird

Watkins Publishing has promoted Grace Cheetham to the role of publisher, food and drink, for the... Continue reading at The Bookseller

[ The Bookseller | 2013-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #duncan baird #watkins publishing

Facebook offers promotional help to small game developers

Hoping to strengthen its services for mobile users, Facebook has created a new program to encourage third-party developers to build games that will run on the company's mobile clients.The new pilot program, called Facebook Mobile Games Publishing, will assist selected game development shops in... Continue reading at PC World

[ PC World | 2013-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot program #mobile apps #targeting capabilities #valuable audience

Filmmakers Promote Steve Jobs Biopic With More-Is-More Site

A maximalist promo site for Jobs. When Simon & Schuster published Steve Jobs, the simple black and white cover photo helped turn Walter Isaacson’s biography into one of the best-selling books of all time. Now the filmmakers behind the movie Jobs, have taken the opposite approach to... Continue reading at Fast Company

[ Fast Company | 2013-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hits theaters

The Bible makes Revenge look credible

Can a blockbuster based on the Good Book pull off a miracle? Not when it's up against giant sharks . . Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2013-07-26 00:00:00 UTC ]
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The New Backbone of Content and Marketing: Data

This may sound obvious, but data is now at the heart of just about every action publishers and advertisers make. There appears to be no end to the data sources and the appetite publishers and brands have for it. Data drives every decision, from the content we produce to the viability and... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data sources #marketing campaign

Making Yourself Mobile

It’s not news that mobile has become a strategic imperative for publishers. Smartphone ownership has now crossed the 50-percent mark in the U.S., according to the Pew Research Center, while mobile users are reporting significantly higher content consumption levels across the board. But... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile users