‘Struggling with the right solution to a thorny problem’: In a platform era, magazines struggle to right their ad sales structure

Conde Nast's latest sales reorg points to the fact that legacy media is still wrestling with what the best approach to go to market is as spending moves digital. The post ‘Struggling with the right solution to a thorny problem’: In a platform era, magazines struggle to right their ad sales structure appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-10-25 00:00:00 UTC ]
News tagged with: #conde nast #legacy media

Other Publishing stories related to: '‘Struggling with the right solution to a thorny problem’: In a platform era, magazines struggle to right their ad sales structure'


Print Sales Dip in Early February

Unit sales of print books fell 2.1% in the week ended February 4, compared to the similar week last year, as Colleen Hoover–driven gains in adult fiction were offset by declines elsewhere. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #early february #colleen hoover #adult fiction


Publishing Sales Dropped 6.4% in 2022, AAP Report Finds

Sales from publishers reporting to the AAP's StatShot program were down 6.4% in 2022 compared to 2021. Sales were down in all publishing categories, with print sales off in both trade segments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing categories #trade segments #print sales


Print Book Sales Dipped Last Week

Unit sales of print books fell 2.1% last week from the comparable week in 2022. Declines in the juvenile categories and a dip in sales in adult nonfiction offset a 3.5% increase in adult fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #juvenile categories #5% increase #adult fiction


NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | News stories tagged with: #performance marketing #told adweek #publisher announced


Christian Retail Sales Dipped in 2022

The Parable Group’s annual 'State of Christian Retailing' report found that sales for Christian bookstores decreased 2.4% from 2021 to 2022. Nevertheless, retailers in the category remain encouraged about sales in 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-08 05:00:00 UTC ]
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Bertelsmann subsidiary to end, sell dozens of magazines

German media group RTL Deutschland says it will stop publishing almost two dozen print magazines and seek to sell a similar number Continue reading at ABC News

[ ABC News | 2023-02-07 13:23:50 UTC ]
More news stories like this | News stories tagged with: #stop publishing #bertelsmann


Bookshop.org to Take Over Sales for IndieBound.org

IndieBound.org, the ABA's consumer-facing online bookselling and marketing platform, will switch to using Bookshop.org links to handle sales and fulfillment beginning March 1. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #handle sales #marketing platform


Sonos gear is on sale ahead of the Super Bowl, plus the rest of this week's best tech deals

Even if you won't be watching the Super Bowl, you can still take advantage of the sales brands are running on home theater equipment ahead of the game. Sonos, which rarely offers discounts, just announced deals on some of their soundbars and smart speakers. TVs from Samsung are on sale too. This... Continue reading at Engadget

[ Engadget | 2023-02-03 17:15:02 UTC ]
More news stories like this | News stories tagged with: #quest pro #buying advice #$100 cheaper #usual $100 #follow @engadgetdeals #kindle


Online Sales Stall at Amazon, More Layoffs Coming

Revenue rose at Amazon in 2022 over 2021, but profits declined, with sales in the company's online business falling for the fourth time in five quarters. The company plans to cut 18,000 jobs worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #company plans #fourth time


Tinuiti’s Q4 digital ads report shows soft pricing but promise for performance channels

Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results. Continue reading at Digiday

[ Digiday | 2023-02-02 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Print Book Sales Fell 4.2% Last Week

With sales of Prince Harry’s 'Spare' slowing, unit sales of print books fell 4.2% last week compared to the week ended January 29, 2022 at outlets that report to NPD BookScan. The decline put an end to a two-week sales rally spurred by 'Spare.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-02 05:00:00 UTC ]
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Do box sets matter in the Spotify era?

Musicians and studios put loads of time and money into special edition commemorative releases, most of which will never be experienced by listeners. From The Velvet Underground to Joni Mitchell, it seems everyone is rolling out a special edition box set these days. Just look at the last few... Continue reading at Fast Company

[ Fast Company | 2023-01-28 03:00:00 UTC ]
More news stories like this | News stories tagged with: #joni mitchell #early november #hardcover book


Prince Harry Memoir Led 1.2% Rise in Print Book Sales Last Week

Prince Harry's 'Spare' sold more than 195,000 copies in its second week on sale, helping to lift print book sales 1.2% last week over 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
More news stories like this | News stories tagged with: #2% rise #prince harry #print book #memoir


U.S. Justice Department, 8 states sue Google over digital ad dominance

The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World

[ PC World | 2023-01-24 19:39:28 UTC ]
More news stories like this | News stories tagged with: #higher quality #ad business #header bidding #small businesses #publishers make


Chuck Morrell, Sales Rep for Doubleday and St. Martin's, Dies at 88

Longtime book representative Charles “Chuck” Morrell died on January 17, after a period of declining health, in Newport Beach, Calif. He was 88. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-23 05:00:00 UTC ]
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Book Sales in All Categories Fell in November

Sales in both the adult and children's/young adult categories fell by double digits in November, due in part to soft hardcover sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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Prince Harry Ruled Book Sales Last Week

'Spare,' the memoir by Prince Harry, sold nearly 630,000 print copies in its first week on sale at outlets that report to NPD BookScan. Even with that huge debut, total sales rose only 1.4% last week over the week ended January 15, 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #prince harry #memoir


Twitter is reportedly struggling to break even as advertisers continue to flee

Twitter’s ad business is reeling, with its daily revenue reportedly falling by 40 percent from a year ago. According to The Information, over 500 of the company’s top advertisers have paused spending on the platform since Elon Musk’s October takeover. Despite that, Twitter is still attracting... Continue reading at Engadget

[ Engadget | 2023-01-18 18:54:25 UTC ]
More news stories like this | News stories tagged with: #ad business #paying $1 #usa today #conde nast


Bookstore Sales Edged Up in November

Bookstore sales inched up 0.5% in November over a year ago, to $668 million, compared to $665 million in November 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-18 05:00:00 UTC ]
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How a multitude of Harry headlines helped propel Spare to early sales success

An accidental release of Prince Harry's memoir Spare, five days ahead of schedule, led to round-the-clock coverage of the book and its many revelations. Publishing professionals say the outcome has been highly beneficial for sales. Continue reading at CBC

[ CBC | 2023-01-14 09:00:00 UTC ]
More news stories like this | News stories tagged with: #prince harry #memoir spare #days ahead #publishing professionals #memoir