Executives from Cengage and Udemy point to Latin America as a strong region for edtech growth and share their top tips for entering the market. The post Strategies for Entering the Latin American EdTech Market appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2015-09-24 00:00:00 UTC ]
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Some of the best moments of my life have been spent in libraries, first as a patron, later as a librarian, and I have witnessed firsthand how hard the past few decades have been on libraries. As America has continued to dismantle its social safety net, libraries have been forced to pivot from... Continue reading at Electric Literature
[ Electric Literature | 2023-04-21 11:05:00 UTC ]
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#book bans
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Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National... Continue reading at AdWeek
[ AdWeek | 2023-04-20 11:59:40 UTC ]
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#national enquirer
#digital age
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The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday
[ Digiday | 2023-04-20 04:01:00 UTC ]
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'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
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Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek
[ AdWeek | 2023-04-14 12:00:00 UTC ]
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Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday
[ Digiday | 2023-04-04 04:01:00 UTC ]
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The New-York Historical Society award goes to Beverly Gage, whose “G-Man: J. Edgar Hoover and the Making of the American Century” puts a notorious character in context. Continue reading at The New York Times
[ The New York Times | 2023-03-23 19:08:10 UTC ]
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Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation
[ The Conversation | 2023-03-21 02:59:12 UTC ]
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#video call
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When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek
[ AdWeek | 2023-03-15 00:00:00 UTC ]
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#digital content
Mainak Mazumdar joins Fox as its first executive VP, chief advertising research and analytics officer. Continue reading at Advertising Age
[ Advertising Age | 2023-03-07 17:55:42 UTC ]
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Taiwan's program at Bologna Children's Book Fair features award-winning illustrators and events including an 'illustration concert.' Sponsored. The post At Bologna: The ‘Taiwan Stories Market’ Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-27 10:56:29 UTC ]
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David Platt is following up on his 2010 bestselling ‘Radical—’ a critique of the role Christianity plays in the American culture—with an indictment of the American gospel, which he defines as a prioritization of “comfort, power, politics, and prosperity.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-22 05:00:00 UTC ]
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James Alan McPherson is famous as the first Black writer to win the Pulitzer Prize in fiction; a new book aims to bring fresh attention to his masterful nonfiction. The volume’s editor, poet and writer Anthony Walton, joins V.V. Ganeshananthan and Whitney Terrell to discuss On Becoming an... Continue reading at Literrary Hub
[ Literrary Hub | 2023-02-16 09:55:09 UTC ]
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At Bologna Children's Book Fair, the AIE and Bologna Book Plus will look at young readers' growing place in the Italian market. The post Bologna Focus: Italy’s €283 Million Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-15 15:52:17 UTC ]
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Overall book sales in China decreased in 2022, but online sales driven by TikTok and other short-video platforms are growing rapidly. The post China’s Book Market in 2022: An 11.77-Percent Decline appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-07 16:24:29 UTC ]
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#post china
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US backlist book sales grew in January, according to NPD Bookscan, with adult fiction helping to offset sagging adult nonfiction. The post NPD BookScan Sees 2023 US Book Market ‘Off to a Solid Start’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-07 14:57:06 UTC ]
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The Tandem Collective's Naomi Bacon flew to Taipei International Book Exhibition to introduce 'community-led' book marketing. The post Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-06 14:47:16 UTC ]
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With Launchpad Republic, the authors make a strong case for the importance of American entrepreneurship. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
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#authors make
Publishers are building up their rights and digital business at Cairo International Book Fair this year, despite regional economic challenges. The post At Cairo Book Fair, Publishers Expand Rights Trade and Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-02 17:35:34 UTC ]
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The publisher, which has been embroiled in a labor standoff since November, will lay off 5% of its North American staff by June 30, the end of its current fiscal. CEO Brian Murray said the company was facing lagging demand and “unprecedented supply chain and inflationary pressures." Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-30 05:00:00 UTC ]
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#inflationary pressures