Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show

Programmatic is one element of an ever-changing advertising landscape, but its impact can't be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own operations to accommodate it. The post Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
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Bohme and Corcut to keynote LBF’s Quantum Conference

Steve Bohme, research director at Nielsen Book Research UK and Sophie Corcut from retail trends consultancy GDR Creative Intelligence will keynote this year’s Quantum Conference at London Book Fair (LBF). Continue reading at The Bookseller

[ The Bookseller | 2017-01-19 00:00:00 UTC ]
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Leaked Windows 10 build shows Creators Update is getting an ebook store

Google has one, Apple has one, Amazon has one, so Microsoft seems to feel that it should have one too. We're talking ebook stores, and a leaked version of Windows Mobile reveals that this is something that is due to be added to the Windows Store. While Microsoft has been slowly but surely... Continue reading at Betanews

[ Betanews | 2017-01-18 00:00:00 UTC ]
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Leaked Windows 10 build shows Microsoft filling a major content hole: Ebooks

For years, Microsoft has sold movies, TV shows, and music, in addition to apps—but not ebooks. A leaked Windows 10 build, however, shows Microsoft plans to shore up that gap in an upcoming release. The leaked build obtained by MSPowerUser reveals a dedicated section of the Windows Store where... Continue reading at PC World

[ PC World | 2017-01-18 00:00:00 UTC ]
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Central Recovery Press Buys Assets of Mac Publishing

Las Vegas-based Central Recovery Press has acquired the assets of Mac Publishing, a publisher of materials of works on family systems and addictive disorders. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-13 00:00:00 UTC ]
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Waddington made PRH group sales director as Symons resigns

Rob Waddington has been appointed group sales director for Penguin Random House UK following the resignation of Mike Symons from the role. Continue reading at The Bookseller

[ The Bookseller | 2017-01-11 00:00:00 UTC ]
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Free-speech groups defend publication of Milo Yiannopoulos memoir

In the face of pressure for Simon & Schuster to drop the far-right star’s book Dangerous in the US, campaigners say that stifling him will have ‘a chilling effect’A boycott of far-right controversialist Milo Yiannopoulos’s publisher Simon & Schuster will have “a chilling effect” on... Continue reading at The Guardian

[ The Guardian | 2017-01-06 00:00:00 UTC ]
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Free Speech Groups Defend S&S Yiannopoulos Deal

The National Coalition Against Censorship has issued a statement in defense of Simon & Schuster after the book deal with Milo Yiannopoulos received widespread backlash and threats of boycotts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-06 00:00:00 UTC ]
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Ready for a language lesson? Video shows you how to say 'Merry Christmas' in many languages

This video could come in handy today. You can learn how to wish people Merry Christmas in Portuguese (Feliz Natal), Tagalog (Maligayang Pasko) or in a bunch of other languages. Ampersand Travel put this video together — and invites others to add their own entry on the company’s Facebook page.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-12-25 00:00:00 UTC ]
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The Boston Globe uses Facebook groups to create direct connections with readers

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[ Digiday | 2016-12-20 00:00:00 UTC ]
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Radio Times likely to be bought by German media group

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[ The Guardian | 2016-12-19 00:00:00 UTC ]
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New analysis shows extent of England's library book spend drop

Book spend for libraries in England has fallen by £35m since 2005, while book lending to adults and children has declined by 36.5% and 21% respectively in the last five years, new analysis from library campaigner and former Watersones' m.d. Tim Coates has revealed. Continue reading at The Bookseller

[ The Bookseller | 2016-12-16 00:00:00 UTC ]
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Pan Mac pledges £50k to help save Creative Access

Pan Macmillan has pledged £50,000 to Creative Access and undertaken to double its intake of fully funded Creative Access interns in a bid to help the agency continue its work to increase diversity in the creative industries. Continue reading at The Bookseller

[ The Bookseller | 2016-12-16 00:00:00 UTC ]
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How Condé Nast's Food Innovation Group Plans to Take Over the 'Food Internet'

Condé Nast's Food Innovation Group dominated 2016 in all of those areas: food, innovation and groups. FIG houses Bon Appétit (the magazine and multiple digital platforms), Epicurious (the website and app), The Farm (the branded content division), and the FIG Influencers Network (the blog... Continue reading at AdWeek

[ AdWeek | 2016-12-15 00:00:00 UTC ]
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Two new crime novels from Michelle Davies to Pan Mac

Two new novels in Michelle Davies' DC Maggie Neville series have been acquired by Pan Macmillan. Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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Investment company Rathbones to sponsor Folio Prize

Rathbone Investment Management has been confirmed as the new sponsor of the Folio Prize, which will become the Rathbones Folio Prize. Continue reading at The Bookseller

[ The Bookseller | 2016-12-14 00:00:00 UTC ]
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What You Missed: Inside the 2016 Folio: Marketing Awards

Meet the sixteen teams bringing innovation and creativity to marketing in the magazine industry. The post What You Missed: Inside the 2016 Folio: Marketing Awards appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-14 00:00:00 UTC ]
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The 2016 Folio: Marketing Awards

Top 20 Marketing Campaign Winners: 1105 Media, Live From: Use of Social Media 5280 Publishing, 5280 Selects Newsletter & Day in Denver Giveaway: Behavioral Campaign and Use of Contests Bonnier Corporation, The post The 2016 Folio: Marketing Awards appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-14 00:00:00 UTC ]
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International Notes: HarperCollins’ Word of Prayer With Alexa; Registration for Spring Trade Shows

London and New York's trade shows have opened registration. And in Christian publishing, a Big Five player teams up with Amazon. The post International Notes: HarperCollins’ Word of Prayer With Alexa; Registration for Spring Trade Shows appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-13 00:00:00 UTC ]
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Ex-LAPD sergeant broke city rules by leaking recording of 'Django Unchained' actress, ethics group says

The outcry began with a Facebook post: An actress, known for her role in “Django Unchained,” and her boyfriend accused a white Los Angeles police officer of mistreating her because she was black. The accusation touched a nerve at a time of increased public scrutiny of police, particularly how... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-12-07 00:00:00 UTC ]
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