Snapchat gives publishers a new way to make Stories and money

Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos created by the app's 188 million daily users. Snapchat will split ad revenue with the media companies from commercials that run inside the videos.CNN is among the media companies that will use the new feature. The network had pulled out of Snapchat's premium publisher programs last year, cancelling a show called the "Update," which had been on Snapchat just four months before being abandoned. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-13 00:00:00 UTC ]
News tagged with: #heavy lifting #media partners #including hearst #daily mail #media companies #show called

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UK publishers report 'good business' at BEA

British publishers reported good business for the most part at Book Expo America, which concluded... Continue reading at The Bookseller

[ The Bookseller | 2013-06-04 00:00:00 UTC ]
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Turkish publishers demand end to police violence

  The Turkish Publishers Association has called on the authorities to end the use of... Continue reading at The Bookseller

[ The Bookseller | 2013-06-03 00:00:00 UTC ]
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Amazon’s Huge London HQ Says “Publishing Revolves Around Us Now”

Amazon's massive new HQ in historic central London is nothing short of symbolic, and will overshadow neighboring Penguin, Faber, S&S UK, and Bloomsbury. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-03 00:00:00 UTC ]
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SYP to publish poet with terminal cancer

The Society of Young Publishers is to publish the poetry of a terminally ill teenager, raising... Continue reading at The Bookseller

[ The Bookseller | 2013-05-30 00:00:00 UTC ]
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Dedicated website launches for Amazon Publishing

Amazon has unveiled a dedicated website for its Amazon Publishing platform, www.apub.com. The... Continue reading at The Bookseller

[ The Bookseller | 2013-05-29 00:00:00 UTC ]
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Is Open Web, Cross-Platform Publishing What’s Next for Ebooks?

As publishers migrate beyond the first phase of the ebook revolution, the IDPF's Digital Book Conference on Wednesday will address ebooks on the web, tablets, phones and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-29 00:00:00 UTC ]
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Amazon's Kindle Worlds fan fiction publisher draws mixed reactions

Some see Amazon's Kindle Worlds fan fiction publishing platform as a great marketing move, while others are wary of Amazon's ownership of ideas. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-28 00:00:00 UTC ]
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Hearst Is the Latest Publisher to Jump On Native Ad Trend

Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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PublishNews Brazil: Brasilia Debates the Future of Digital Publishing

In this week's PublishNews Brazil, we look at Brasilia's debate on future of digital publishing, FNLIJ's awards for kid's lit, and Brazil's turn as the focus of the Gothenburg Book Fair in 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-25 00:00:00 UTC ]
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Pearson makes "significant changes" to structure

Pearson has revealed “significant changes” to its organisational structure and... Continue reading at The Bookseller

[ The Bookseller | 2013-05-23 00:00:00 UTC ]
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INscribe Signs Eight New Publishers

E-book distributor INscribe Digital has added a number of new publishing partners, taking on publishers in the university press, Christian publishing, and Spanish-language areas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-23 00:00:00 UTC ]
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Amazon launches Kindle Worlds publishing platform for fan fiction, will pay royalties to writers and rights holders

Amazon's taken a number of steps to bring different types of content to the Kindle Store, and it's now venturing into an area that has a long history with the internet: fan fiction. The company's today announced Kindle Worlds, a new publishing platform that promises to pay writers royalties for... Continue reading at Engadget

[ Engadget | 2013-05-22 00:00:00 UTC ]
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Why I Publish Ebooks on Paper for South Africans

Arthur Attwell, founder of Paperight, explains why his company has leveraged the network of photocopy shops throughout South Africa to cater to hard-to-reach readers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-21 00:00:00 UTC ]
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L,B's Blackfriars to publish crowd-sourced digital novel

Little, Brown's Blackfriars digital-only imprint will publish a novel created by authors... Continue reading at The Bookseller

[ The Bookseller | 2013-05-20 00:00:00 UTC ]
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Willetts: Publishers add 'genuine value'

Universities minister David Willetts this week praised the “genuine added value” of... Continue reading at The Bookseller

[ The Bookseller | 2013-05-17 00:00:00 UTC ]
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Censorship Be Damned: Fifty Shades of Grey Makes Its Way Into China

Despite the lack of a publisher and censorship issues, pirated copies of "Fifty Shades of Grey" are proving popular at Chinese online bookstores. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-17 00:00:00 UTC ]
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Apple's E-Book Argument: Deals With Publishers Improved Competition

By negotiating for an agency pricing model with publishers, Apple says, it was simply seeking to enter a new market and offer competitive prices. Continue reading at AllThingsD

[ AllThingsD | 2013-05-16 00:00:00 UTC ]
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Innovation Taking the Publishing Business Beyond Borders

Smart publishers are thinking of their business as global instead of local. This may come as a surprise to some who see it as a novelty instead of the norm. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-16 00:00:00 UTC ]
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Self-published book among Commonwealth regional winners

A self-published author has featured among the regional winners of the Commonwealth Book Prize.... Continue reading at The Bookseller

[ The Bookseller | 2013-05-15 00:00:00 UTC ]
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Are Publishers in South Korea Gaming Their Bestseller Lists?

Allegations of stockpiling and best-seller list manipulation have rocked the publishing world in South Korea as publishers combat decreasing book sales. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
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