Snapchat gives publishers a new way to make Stories and money

Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos created by the app's 188 million daily users. Snapchat will split ad revenue with the media companies from commercials that run inside the videos.CNN is among the media companies that will use the new feature. The network had pulled out of Snapchat's premium publisher programs last year, cancelling a show called the "Update," which had been on Snapchat just four months before being abandoned. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-13 00:00:00 UTC ]
News tagged with: #heavy lifting #media partners #including hearst #daily mail #media companies #show called

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Smart publishers are thinking of their business as global instead of local. This may come as a surprise to some who see it as a novelty instead of the norm. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-16 00:00:00 UTC ]
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Apple's E-Book Argument: Deals With Publishers Improved Competition

By negotiating for an agency pricing model with publishers, Apple says, it was simply seeking to enter a new market and offer competitive prices. Continue reading at AllThingsD

[ AllThingsD | 2013-05-16 00:00:00 UTC ]
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Are Publishers in South Korea Gaming Their Bestseller Lists?

Allegations of stockpiling and best-seller list manipulation have rocked the publishing world in South Korea as publishers combat decreasing book sales. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
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In ebook case, Apple says publishers had already taken measures to counter Amazon

Concerned about Amazon.com's low pricing of ebooks, publishers had taken measures as early as 2009 such as "windowing," a practice of delaying ebook releases to benefit sales of hardcover editions, Apple said in a filing in an ebook price-fixing lawsuit.The U.S. Department of Justice in an... Continue reading at PC World

[ PC World | 2013-05-15 00:00:00 UTC ]
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Apple tells DOJ: 'we negotiated individually with publishers'

Apple has responded to the US Department of Justice's charge that it conspired with... Continue reading at The Bookseller

[ The Bookseller | 2013-05-15 00:00:00 UTC ]
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Self-published book among Commonwealth regional winners

A self-published author has featured among the regional winners of the Commonwealth Book Prize.... Continue reading at The Bookseller

[ The Bookseller | 2013-05-15 00:00:00 UTC ]
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MEI Portico Version 2.5 for Adobe Digital Publishing Suite Now Available

Jenkintown, PA (May 14, 2013) &mdash; MEI Portico&trade; version 2.5 has been released today as part of Managing Editor Inc.&rsquo;s lineup of solutions for digital publishers. MEI's Portico delivers a tailored app experience ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-15 00:00:00 UTC ]
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Making Nonprofit Stores Pay Off

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[ Publishers Weekly | 2013-05-11 00:00:00 UTC ]
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Publishers round on Dangdang over free ebooks

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[ The Bookseller | 2013-05-10 00:00:00 UTC ]
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Gloomy Outlook Persists for Newspaper Publishers Torstar and Quebecor

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[ Editor & Publisher | 2013-05-08 00:00:00 UTC ]
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Big Data and MOOCs Herald Change for Academic Publishers

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[ Publishing Perspectives | 2013-05-07 00:00:00 UTC ]
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Are Extravagant Publisher’s Stands at Book Fairs Worthwhile?

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[ Publishing Perspectives | 2013-05-06 00:00:00 UTC ]
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Headline to publish Eriksson memoir

Headline is to publish a memoir from former England football manager Sven-Göran Eriksson.... Continue reading at The Bookseller

[ The Bookseller | 2013-05-03 00:00:00 UTC ]
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Hachette makes ebooks available to libraries

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[ The Christian Science Monitor | 2013-05-03 00:00:00 UTC ]
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Bookpoint's Money to retire; Gibbon promoted

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[ The Bookseller | 2013-05-03 00:00:00 UTC ]
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Multiplatform Breakthroughs in Regional Publishing

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[ Folio Magazine | 2013-05-02 00:00:00 UTC ]
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S&S wins Vinnie story

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[ The Bookseller | 2013-05-02 00:00:00 UTC ]
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Davies new affiliate publisher of Harper360

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[ The Bookseller | 2013-05-02 00:00:00 UTC ]
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May’s Top Reviews of Self-published Books from BlueInk Review

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[ Publishing Perspectives | 2013-05-02 00:00:00 UTC ]
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