Seven Ways Facebook's Big Algorithm Change Will Affect Marketers And Publishers

The social network is a fact of life for any company that creates content. And the new reality will require lots of adjustment.The day many marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to send less traffic to content sites.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2016-07-01 00:00:00 UTC ]
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Lagardère Agrees to Board Changes, Says Publishing Is Priority

Lagardère, the parent company of Hachette Livre, will dissolve its current management structure and transition to a more conventional joint stock company, and reasserted its commitment to the publishing business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-28 04:00:00 UTC ]
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Agents of Color See Changes, Challenges in Christian Publishing

PW asked several agents who deal in the religion market if increased interest in titles by Black, Indigenous, Latinx, and Asian authors marks a lasting shift or a passing trend. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-21 04:00:00 UTC ]
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Sponsored Content: how on-demand printing can help publishers break into new markets

Across the publishing industry, there has been a growing shift towards a strategy of on-demand, and the disruptive events of 2020 and Covid-19 have only accelerated these changes. Continue reading at The Bookseller

[ The Bookseller | 2021-03-14 04:55:45 UTC ]
More news stories like this | News stories tagged with: #publishing industry #publishers break #sponsored content


‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
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Australia's standoff with Facebook has lessons for Canada, publisher says

Newly passed legislation in Australia forces Google and Facebook to pay for news, and Canada can learn from it, according to a Canadian publisher and an Australian media professor. Continue reading at CBC

[ CBC | 2021-02-25 20:47:52 UTC ]
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Big Publishing Pushes Out Trump’s Last Fan

Top editors at Hachette have told employees that they’ve learned the lessons of the Capitol siege of Jan. 6: no hate speech, no incitement to violence, no false narratives. Continue reading at The New York Times

[ The New York Times | 2021-02-07 22:15:06 UTC ]
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West Virginia newspaper publisher sues Google, Facebook

A West Virginia news publisher has filed an antitrust suit against Google and Facebook, who dominate the online ad market Continue reading at ABC News

[ ABC News | 2021-01-29 23:10:00 UTC ]
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As Political Divide Widens, Will Big Houses Rethink Conservative Publishing?

In the wake of the events of January 6, will the Big Five think twice about publishing conservative authors? Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-22 05:00:00 UTC ]
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How Covid-19 Will Change Publishing

The pandemic will bring permanent changes to publishing practices, especially when it comes to the virtual world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-22 05:00:00 UTC ]
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Amazon.com and 'Big Five' publishers accused of ebook price-fixing

Class action lawsuit filed in US claims the houses have colluded with the online giant to keep prices artificially highAmazon.com and the “Big Five” publishers – Penguin Random House, Hachette, HarperCollins, Macmillan and Simon & Schuster – have been accused of colluding to fix ebook... Continue reading at The Guardian

[ The Guardian | 2021-01-15 13:04:33 UTC ]
More news stories like this | News stories tagged with: #macmillan #ebooks #retail platforms #retail giant #district court #law firm #simon schuster #online giant #ebook price-fixing #publishers accused


Cornerstone wins five-way auction for Nike marketer's guide to creativity

Cornerstone has triumphed in a five-way auction to publish a guide to creativity from a former chief marketing officer at Nike, Greg Hoffman. Continue reading at The Bookseller

[ The Bookseller | 2020-11-20 06:18:40 UTC ]
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Lockdown's online shift fuelling 'crazy' market for big name authors, Redmayne says

A “seismic shift” to online shopping during the pandemic has fuelled a “crazy” market for acquisitions of big names, HarperCollins UK c.e.o. Charlie Redmayne has said. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 23:24:16 UTC ]
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Elliott & Thompson to publish deep dive into ways money moves

Elliott & Thompson will publish The Pay Off, a "brilliantly engaging and accessible" exploration of how money moves and where global financial power really lies. Continue reading at The Bookseller

[ The Bookseller | 2020-11-04 19:21:13 UTC ]
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Lessons from Black publishing pioneers must catalyse lasting change in the trade

In the midst of Black History Month, the legacy of a number of Black publishers are remembered—and those they paved the way for call for further progress. Continue reading at The Bookseller

[ The Bookseller | 2020-10-30 00:33:57 UTC ]
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Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent

The Italian Publishers Association joins us today at Frankfurter Buchmesse Special Edition talking about its 'New Books From Italy' program. The post Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 15:25:47 UTC ]
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A New Relief Fund from Sharjah Supports Publishers Affected by the Beirut Blast

The Sharjah World Book Capital Office and Sharjah Book Authority are providing new grants to support Lebanese publishers and book fairs. The post A New Relief Fund from Sharjah Supports Publishers Affected by the Beirut Blast appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-07 19:01:26 UTC ]
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Publishing Leaders Issuing Warning over Amazon’s Market Power

If Amazon's market power over book publishing is left unchecked, competition in the industry will continue to diminish, the heads of the AAP, ABA, and Authors Guild wrote in a letter to the chairman of the House Antitrust Subcommittee. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-18 04:00:00 UTC ]
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US Publishers, Authors, Booksellers Call Out Amazon’s ‘Concentrated Power’ in the Book Market

American professional associations for authors, publishers, and booksellers write to the House subcommittee on antitrust issues about Amazon. The post US Publishers, Authors, Booksellers Call Out Amazon’s ‘Concentrated Power’ in the Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-17 14:51:35 UTC ]
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Chelsea Green Publishing outlines its plan for UK market expansion

Though several publishers have been hit hard by the economic impact of coronavirus, one that has been thriving during this period is Chelsea Green Publishing (CGP), which specialises in non-fiction books on the politics and practice of sustainable living. CGP was launched by American... Continue reading at The Bookseller

[ The Bookseller | 2020-07-26 22:38:39 UTC ]
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Why Marketers and Publishers Struggle With Messaging

There have never been so many extremely personal ways to communicate with your user base. Social media, email, push notifications—we’ve never had more options, and the ability to personalize based on medium and preferences.  But it’s hard to manage all these messaging platforms and then... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-15 16:27:23 UTC ]
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