Seven Ways Facebook's Big Algorithm Change Will Affect Marketers And Publishers

The social network is a fact of life for any company that creates content. And the new reality will require lots of adjustment.The day many marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to send less traffic to content sites.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2016-07-01 00:00:00 UTC ]
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‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories

Once a ghost town, Facebook Stories has gotten increasingly more attractive to publishers. The post ‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-14 00:00:00 UTC ]
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Big Publishers Work On Getting Their Houses in Order

Publishers continued to look for more efficiency through restructurings in 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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Viral publisher First Media joins Snapchat with repurposed Facebook video

First Media decided to join Snapchat after the platform no longer required publishers to share only exclusive content. The post Viral publisher First Media joins Snapchat with repurposed Facebook video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-10 00:00:00 UTC ]
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Facebook exempts news publishers from its archive on political ads

Facebook says it will stop including some publishers' advertising in its political ad archive following months of criticism from news organizations.Next year the social media giant will no longer require publishers who want to buy ads boosting exposure to their articles on politics to go through... Continue reading at Advertising Age

[ Advertising Age | 2018-11-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news organizations #political ads


Glamour's goodbye to print, DDB's big win and Facebook's ad issues: Wednesday Wake-Up Call

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayGlamour, long a mainstay in Cond... Continue reading at Advertising Age

[ Advertising Age | 2018-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine business #alexa app #alexa device #audio version


OWN IT! to publish ‘game-changing’ football psychology book

OWN IT! has acquired world rights to a book, Soccology, about the psychology behind football, by former professional footballer Kevin George. Continue reading at The Bookseller

[ The Bookseller | 2018-11-20 00:00:00 UTC ]
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China’s Children’s Book Market: Big Numbers and Local Talent

As China's children's book market matures, publishers are look at ways to develop more local talent while maintaining a balance with foreign titles. The post China’s Children’s Book Market: Big Numbers and Local Talent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #local talent #book market #post china


Facebook Is Expanding Its Test of a Breaking News Tag to Publishers in More Countries

Facebook is expanding the breaking news tag it began testing in March to more markets and displaying the resulting breaking news label in more countries. The social network kicked off the test in March with more than 50 publishers in North America, Latin America, Europe and Australia. Product... Continue reading at AdWeek

[ AdWeek | 2018-11-01 00:00:00 UTC ]
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Publishers on the Rebound: Alternative Channels Show Life After Facebook

The launch of Facebook’s News Feed in 2006 opened an entirely new door for news outlets and lifestyle publishers who jumped at the chance to distribute content, grow audience reach and increase engagement through this new outlet. And, the best part: it was completely free. It was a perfect... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-29 00:00:00 UTC ]
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Facebook’s and Google’s subscription tools offer publishers modest improvements

The subscription lift has been modest, and the tools can be cumbersome to implement, limiting their impact, publishers say. The post Facebook’s and Google’s subscription tools offer publishers modest improvements appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-26 00:00:00 UTC ]
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Facebook Video Ad Metric Lawsuit Prompts Publishers to Revisit the ‘Pivot to Video’

New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing... Continue reading at AdWeek

[ AdWeek | 2018-10-19 00:00:00 UTC ]
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Digiday Research: Publishers rely on Facebook for paid content distribution

A survey by Digiday found that 86 percent of publishers pay to distribute content on platforms. The post Digiday Research: Publishers rely on Facebook for paid content distribution appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-17 00:00:00 UTC ]
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Building for People: Facebook’s Approach to Publisher Monetization

Today, people on average spend nearly a third of their day engaging with digital content, according to Adobe's 2018 Consumer Content Survey. Navigating audiences across various platforms is a constant challenge for publishers. At Facebook, we believe in building community for people across... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-12 00:00:00 UTC ]
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Headline wins four-way auction to publish Nicholls debut

Headline has won a four-way auction to publish scriptwriter Owen Nicholls' debut, a love story peppered with film references called Love, Unscripted. Continue reading at The Bookseller

[ The Bookseller | 2018-10-06 00:00:00 UTC ]
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Daily News publisher changing name back to Tribune

Over two years after a much-ridiculed branding change, Tronc, owner of the New York Daily News and other publications, is changing its name back to Tribune Publishing on Oct. 9. [] "> To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2018-10-05 00:00:00 UTC ]
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Unilad: Facebook viral publisher goes into administration

Hundreds of jobs at risk with parent company owing £6m and administration loomingUnilad, one of the biggest publishers on Facebook, has gone into administration, putting hundreds of jobs at risk and casting doubt on whether outlets that rely on the social media platform for distribution can... Continue reading at The Guardian

[ The Guardian | 2018-10-04 00:00:00 UTC ]
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Facebook says 50 million user accounts have been affected by a security breach

Nearly 50 million Facebook accounts have been affected by a security breach that enabled hackers to take over users’ accounts, the social media giant announced Friday. The new breach comes as Facebook strives to convince its more than 2 billion users that it can be trusted. It is grappling with... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-29 00:00:00 UTC ]
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Facebook Started Indexing News Pages to Determine Which Publishers Belong in Its Ad Archive

Facebook announced that it has begun the process of indexing news pages in order to determine which publishers should be included in the Ad Archive that it introduced in June. The Ad Archive, which is available globally, gives people the ability to search for ads related to politics or issues of... Continue reading at AdWeek

[ AdWeek | 2018-09-19 00:00:00 UTC ]
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Facebook rolls out system to include news publishers in its controversial Ad Archive

Facebook is moving forward with its controversial Ad Archive with a new system that will decide whether to include individual publishers in the archive. The post Facebook rolls out system to include news publishers in its controversial Ad Archive appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-09-18 00:00:00 UTC ]
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Snapchat gives publishers a new way to make Stories and money

Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos... Continue reading at Advertising Age

[ Advertising Age | 2018-09-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #show called #media companies #daily mail #including hearst #media partners #heavy lifting