Rightster helps brands to cash in on the commercial rewards of online video

Multichannel network distributes, syndicates and matches content creators with online publishersYou may never have heard of Rightster but you have more than likely watched videos it syndicates on YouTube, newspaper websites and specialist live streaming sites like one for the recent Mercedes-Benz Fashion Week.One of a new breed of companies – collectively known as multichannel networks, or MCNs – mining the commercial opportunities provided by the fast-growing online video market, Rightster floated on London's AIM stock market earlier this month and is planning a growth spurt of its own. The AIM listing raised £20m, with the loss-making, three-year-old startup now valued at about £73m.Unlike some MCNs, rather than being a producer in its own right Rightster is in the distribution and syndication business, matching content creators with online publishers looking to get more video on their websites. Clients and partners range from traditional media organisations including ITN, the Guardian and the New York Times to content owners such as the Australian Football League and the British Fashion Council. "We are not a media company but a supplier to media companies," says Charlie Muirhead, chief executive and co-founder of the London-based company.The global market in online video is expected to grow by 26% this year alone to £9bn (including advertising, subscriptions and transactions), according to a forecast from Informa. This growth trajectory is expected to continue, driven... Continue reading at 'The Guardian'

[ The Guardian | 2013-11-24 00:00:00 UTC ]
News tagged with: #increasingly competitive #land grab #licence fee

Other news stories related to: "Rightster helps brands to cash in on the commercial rewards of online video"


Help dad get through his reading list this Father’s Day

If you’re tired of hearing your dad talk about how he can never find time to get through his reading list, it’s time to nip that in the bud. This Father’s Day, give up a subscription to Headway Premium, the top-rated learning app that makes it easier than ever to learn something new every... Continue reading at PC World

[ PC World | 2023-06-12 08:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile apps #prices subject #actionable insights #offers thousands #15-minute reads #providing access #apple editors #lifetime subscription #headway premium #app store #find time


Swiss gov't favors compensation for journalistic 'snippets' posted by online services

Switzerland’s executive branch says it favors changes to copyright law to require large online service providers — including social media platforms and search engines — to pay media companies for use of journalistic content, even small excerpts Continue reading at ABC News

[ ABC News | 2023-05-24 12:46:59 UTC ]
More news stories like this | All news stories tagged with: #copyright law #executive branch #online services


How this podcast network is connecting brands to multicultural influencers

Pod Digital Media is introducing a platform to unite brands with Black and Latino influencers who double as podcast hosts. Continue reading at Advertising Age

[ Advertising Age | 2023-05-16 17:20:39 UTC ]
More news stories like this | All news stories tagged with: #digital media #podcast network


Lululemon’s brilliant dupe strategy should be duplicated by every brand

Lululemon fans craved products from the beloved $50 billion athletic apparel company but have been settling for cheap alternatives. Then the company decided to deliver a big surprise. “Hey guys, here are this month’s best-selling Amazon Lulu lookalikes, and I used to work at Lulu, so I promise... Continue reading at Fast Company

[ Fast Company | 2023-05-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #lulu #big surprise #company decided


Condé Nast Unveils Expanded Digital Video Slate During NewFronts

The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek

[ AdWeek | 2023-05-04 14:15:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #business lines #ad products #newfronts presentation


B.J. Best, Andrew Ervin, and Brittney Morris on Video Games, Storytelling, and the Importance of Play

Writers B.J. Best, Andrew Ervin, and Brittney Morris join co-hosts V.V. Ganeshananthan and Whitney Terrell live from the Unbound Book Festival in Columbia, Missouri to discuss the narrative realms of video games and the evolving space they inhabit. The group reminisces about their first... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-04 08:53:59 UTC ]
More news stories like this | All news stories tagged with: #book festival #video games #brittney morris


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | All news stories tagged with: #digital content #artificial intelligence #ad formats


Online Sales Flat at Amazon In Q1

Amazon's cost-cutting efforts led to higher earnings in the first quarter, but its online revenue was flat compared to the first quarter of 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-28 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #flat compared


My Close Friend Is Spiraling And I Don’t Know What to Do. Help!

Jenée Desmond-Harris is joined by bestselling author Lane Moore on this week’s episode. Continue reading at Slate

[ Slate | 2023-04-21 09:00:00 UTC ]
More news stories like this | All news stories tagged with: #bestselling author #jene desmond-harris #close friend


CNN’s new, proprietary publishing platform helps ‘reduce tech debt’

CNN has a new CMS, which it built to cut back on costs, improve reader engagement and draw in advertisers. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #publishing platform #cut back


Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #miami beach #newly launched #marketing ecosystem


'Harry Potter: Quidditch Champions' will take the Wizarding World's broomstick sports online

Just like that, a new Harry Potter game is on its way. On Monday, WB Games revealed Harry Potter: Quidditch Champions, a title the Hogwarts Legacy publisher is billing as a “fast-paced, competitive multiplayer” game that will be available on PC and consoles. According to the company, Unbroken... Continue reading at Engadget

[ Engadget | 2023-04-17 22:37:36 UTC ]
More news stories like this | All news stories tagged with: #harry potter #hogwarts legacy #transphobic views #justice league


Book banning is sweeping parts of America. These celebrities want you to help stop it

Celebrities including Julia Roberts, Julianna Margulies, and Selma Blair are urging people to take part in the #LetAmericaRead campaign. April is National School Library Month but, unfortunately, some of the books in school libraries have never been under greater threat in parts of America than... Continue reading at Fast Company

[ Fast Company | 2023-04-11 12:01:00 UTC ]
More news stories like this | All news stories tagged with: #libraries #school libraries #selma blair #book banning


The Right Way to Build Brand Love by Hopping on Viral Trends

Richard Fox is not interested in contributing to the internet's abundance of "inspiration porn." As a former Paralympic athlete and a digital media coordinator at the Paralympics, Fox is playing into TikTok culture to drive a social movement forward. @paralympics Blind swimmers getting bopped. ?... Continue reading at AdWeek

[ AdWeek | 2023-04-10 20:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital media


The Morning After: Amazon’s Halo Rise sleep tracker is surprisingly helpful

The Halo Rise is also a small but significant piece of Amazon’s ongoing foray into health and wellness. For $140 (on sale now for $100), the Rise uses motion sensing to predict and track your breathing rate and calculate how long you’ve slept.Like Google’s Nest Hub, which also uses motion... Continue reading at Engadget

[ Engadget | 2023-04-06 11:15:05 UTC ]
More news stories like this | All news stories tagged with: #kindle


Amazon to close Book Depository online shop

Gloucester-based bookseller bought by the retail giant in 2011 will shut at the end of AprilThe online shop Book Depository is due to close at the end of April, vendors and publishing partners have been told. This comes after the bookseller’s parent company Amazon announced it had decided to... Continue reading at The Guardian

[ The Guardian | 2023-04-04 11:07:43 UTC ]
More news stories like this | All news stories tagged with: #book depository #bookseller #publishing partners #publishing industry #uk book #focusing solely #wide variety #retail giant


Gabrielle Zevin takes us inside her video game-inspired, juggernaut bestseller

Bestselling novelist Gabrielle Zevin joins the L.A. Times Book Club April 22 to discuss 'Tomorrow and Tomorrow and Tomorrow' at the Festival of Books. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-29 14:00:34 UTC ]
More news stories like this | All news stories tagged with: #times book


7 Newsletters That Will Help Get Your Book Published

For writers at every stage, the publishing industry can feel inaccessible. There are so many steps between drafting a book and seeing it out in the world. Especially for debut hopefuls, it’s more than a little intimidating: how do we know what we don’t know? Meanwhile, those who’ve already... Continue reading at Electric Literature

[ Electric Literature | 2023-03-24 11:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #book published #electric literature


How and where to buy refurbished tech online

Yes, I’ll probably want the iPhone 15 when it comes out. But as I consider a tablet for my six-year-old (so he’ll stop stealing mine), I don’t think a brand new device is necessary. Both economically and environmentally, refurbished tech might be a better bet if you don’t need the latest... Continue reading at Engadget

[ Engadget | 2023-03-23 14:00:28 UTC ]
More news stories like this | All news stories tagged with: #kindle #repair centers #product page #wider selection #returns policy #ring doorbells #in-house team


Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation

[ The Conversation | 2023-03-21 02:59:12 UTC ]
More news stories like this | All news stories tagged with: #digital media #video call