Rightster helps brands to cash in on the commercial rewards of online video

Multichannel network distributes, syndicates and matches content creators with online publishersYou may never have heard of Rightster but you have more than likely watched videos it syndicates on YouTube, newspaper websites and specialist live streaming sites like one for the recent Mercedes-Benz Fashion Week.One of a new breed of companies – collectively known as multichannel networks, or MCNs – mining the commercial opportunities provided by the fast-growing online video market, Rightster floated on London's AIM stock market earlier this month and is planning a growth spurt of its own. The AIM listing raised £20m, with the loss-making, three-year-old startup now valued at about £73m.Unlike some MCNs, rather than being a producer in its own right Rightster is in the distribution and syndication business, matching content creators with online publishers looking to get more video on their websites. Clients and partners range from traditional media organisations including ITN, the Guardian and the New York Times to content owners such as the Australian Football League and the British Fashion Council. "We are not a media company but a supplier to media companies," says Charlie Muirhead, chief executive and co-founder of the London-based company.The global market in online video is expected to grow by 26% this year alone to £9bn (including advertising, subscriptions and transactions), according to a forecast from Informa. This growth trajectory is expected to continue, driven... Continue reading at 'The Guardian'

[ The Guardian | 2013-11-24 00:00:00 UTC ]
News tagged with: #increasingly competitive #land grab #licence fee

Other news stories related to: "Rightster helps brands to cash in on the commercial rewards of online video"


Oxford University Press Is Migrating Its Catalogue to Its Online Platform

The move of Oxford University Content to its online portal is a bid to provide 'streamlined access' to the publisher's content. The post Oxford University Press Is Migrating Its Catalogue to Its Online Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-08-04 17:10:39 UTC ]
More news stories like this | All news stories tagged with: #oxford university press #streamlined access #online portal #online platform


Online Sales Fell 4% at Amazon

Sales in Amazon's online business fell 4% in the second quarter ended June 30, 2022, to $50.8 billion. Analysts attributed the decline to more people shopping in physical stores as well as an overall slowdown in consumer spending. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #consumer spending #physical stores


Reader does this question need a comma? A new book offers grammar help.

Roving grammarian Ellen Jovin helps settle questions about commas, split infinitives and more in “Rebel With a Clause” Continue reading at The Washington Post

[ The Washington Post | 2022-07-26 12:00:53 UTC ]
More news stories like this |


Brands can make Hollywood-level entertainment. This guy proved it

Jae Goodman has spent 16 years convincing brands like Nike, eBay, Doritos, and Chipotle to forgo ads and make content that entertains us instead. It all seemingly happened in a flash for Observatory CEO Jae Goodman. First, on June 9, Apple TV+ announced a multiyear deal with Nike’s Waffle Iron... Continue reading at Fast Company

[ Fast Company | 2022-07-16 07:00:30 UTC ]
More news stories like this | All news stories tagged with: #best-selling book #hannah waddingham #ted lasso #multiyear deal


When Books Become Brands, Graphic Design Is Key

In the first of a planned series of webinars focusing on branding as a metaphor for modern times, the American Institute of Graphic Arts hosted a conversation aimed at illuminating how books have become recognizable brands. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-12 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #planned series #graphic design #recognizable brands


In Gabrielle Zevin’s novel, two video game designers chase love IRL

"Tomorrow, and Tomorrow, and Tomorrow," by Gabrielle Zevin, is a novel about video game makers who came of age with Donkey Kong and fell in love. Continue reading at The Washington Post

[ The Washington Post | 2022-06-28 16:07:16 UTC ]
More news stories like this | All news stories tagged with: #gabrielle zevin


New Kids’ Book Says It’s OK to Ask for Help—Even If You’re a Rabbi

Alice Blumenthal McGinty demonstrates how learning to ask for help can create a stronger community in her new children’s book, ‘A Synagogue Like Home’ (Candlewick, Aug.), which depicts a week in the life of a contemporary synagogue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-22 04:00:00 UTC ]
More news stories like this |


Cannes Today—Netflix x Google, Paris Hilton x Gary V, and the branded yacht scene explained

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age

[ Advertising Age | 2022-06-21 20:59:38 UTC ]
More news stories like this | All news stories tagged with: #nielsen #ad industry


Taipei’s Frankfurt Publishers Training Program Online and Live June 6 and 7

The Frankfurt Publishers Training Program from the Taipei International Book Exhibition is offered in both in-person and digital formats. The post Taipei’s Frankfurt Publishers Training Program Online and Live June 6 and 7 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-02 17:36:48 UTC ]
More news stories like this | All news stories tagged with: #digital formats


Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | All news stories tagged with: #nielsen #macroeconomic news #nielsen alternatives #datacenter weekly


Printing fake news, this editor helped push America into World War I

Providence Journal editor John Revelstoke Rathom also had a fake biography, writes journalist Mark Arsenault. Continue reading at The Washington Post

[ The Washington Post | 2022-05-20 12:00:53 UTC ]
More news stories like this | All news stories tagged with: #world war


Help Copper Canyon Press raise $80,000 for an anthology and film on translator Red Pine.

This seems like a cause worth supporting, if you’re able: Copper Canyon Press has launched a Kickstarter to help fund two projects featuring Red Pine, whose work translating Chinese poetry and Buddhist texts has reached audiences around the world. Here’s how Copper Canyon describes Red Pine: He... Continue reading at Literrary Hub

[ Literrary Hub | 2022-05-17 16:02:50 UTC ]
More news stories like this | All news stories tagged with: #anthology #best-selling author


Bloom Books Is Helping Young Readers Grow

The new imprint from Ulysses Press aims to foster a love of reading in juvenile and young adult readers Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
More news stories like this |


How reading helps us build empathy and resist tyranny

While arguing against intolerance, Azar Nafisi draws parallels between literary dystopias and contemporary America. Continue reading at The Washington Post

[ The Washington Post | 2022-04-29 12:00:16 UTC ]
More news stories like this | All news stories tagged with: #contemporary america #resist tyranny


How to Find an Online Book Club—or Start One Yourself

From live virtual reading groups to apps for organizing in-person meet-ups, we have tips to help you gather with your fellow bibliophiles. Continue reading at Wired

[ Wired | 2022-04-28 11:00:00 UTC ]
More news stories like this | All news stories tagged with: #online book


How Tolkien and Lord of the Rings inspired the commercial and artistic success of the fantasy fiction genre

The Lord of the Rings paperback edition could be said to have sparked the commercial fantasy genre as we know it. Continue reading at The Conversation

[ The Conversation | 2022-04-18 19:57:13 UTC ]
More news stories like this |


No Actions Offered to Librarians to Help With Book Bans From National Org: Book Censorship News, April 8, 2022

This week's book censorship news includes a look at what the American Library Association is -- and is not -- doing right now. Continue reading at Book Riot

[ Book Riot | 2022-04-08 10:41:00 UTC ]
More news stories like this | All news stories tagged with: #library association #book bans


Why Authors Love You When You Leave a Book Review Online

Why do authors always ask for readers to leave reviews? Do reviews really help sell their books? Bottom line: yes. Continue reading at Book Riot

[ Book Riot | 2022-03-30 10:35:00 UTC ]
More news stories like this | All news stories tagged with: #book review #bottom line


Timbuktu manuscripts placed online are only a sliver of West Africa's ancient archive

Opening these libraries up promises to re-balance the continent’s place in world history when it comes to its intellectual life. Continue reading at The Conversation

[ The Conversation | 2022-03-29 16:12:23 UTC ]
More news stories like this | All news stories tagged with: #libraries #world history #west africa


Meet the P.I. who helped unlock key testimony in a sexual assault case

In the masterful "Tell Me Everything," Erika Krouse explores her uncanny ability to elicit candor, even from perfect strangers. Continue reading at The Washington Post

[ The Washington Post | 2022-03-29 11:00:29 UTC ]
More news stories like this | All news stories tagged with: #perfect strangers