Reuters Names IDG Exec as New CMO | People on the Move

[caption id="attachment_160867" align="alignright" width="150"] Josh London[/caption] Reuters named Josh London as its new chief marketing officer, effective immediately. Most recently the CMO at IDG Communications, London will now be responsible for all aspects of marketing at the company, including leading product, field and brand marketing. He will report directly to Reuters president Michael Friedenberg, who previously worked with London at IDG, where he was the global CEO and board member before joining Thomas Reuters at the end of last year. Prior to IDG, London was the founder and managing partner of Salt Island Ventures, COO, VP of marketing and general manager at SX2 Media Labs/ComputerShopper.com and associate vice president of marketing at CNET Networks. “Josh is a respected and accomplished marketing leader with a strong history of building brand awareness and driving commercial success,” said Friedenberg in a statement. “His breadth of expertise and experience will add significant value to our team as we work to reset, modernize and grow our organization.” Here are the rest of this week’s people on the move... [caption id="attachment_160865" align="alignright" width="150"] Nicole Taylor (credit: Lade Ademu-John)[/caption] Thrillist tapped Nicole Taylor as its new executive food editor. Starting in July, Taylor will lead the company’s food and drink coverage and brand strategy, as well as lead the day-to-day oversight of the Food vertical. She has held a... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-06-26 15:38:09 UTC ]

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Hearst Autos Flaunts Its New Look at New York Fashion Week

Hearst Autos used an old school marketing method this week to tout its new look, with an eye-catching newsstand pop-up plopped in the middle of New York Fashion Week. Execs began rolling out Hearst Autos' new look, which is intended to "simplify" the brand, in June, said chief marketing officer... Continue reading at AdWeek

[ AdWeek | 2019-09-11 15:07:03 UTC ]
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Sabrina Caluori, HBO’s Digital Experience Maven, Is Leaving

After 12 years, Sabrina Caluori, executive vice president of digital media and marketing at HBO, is leaving the network. Caluori broke the news in a LinkedIn post, recounting the numerous events and initiatives her team has brought to life at HBO and thanking them for their hard work. As of now,... Continue reading at AdWeek

[ AdWeek | 2019-09-10 21:48:25 UTC ]
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New York Fashion Week gets a fashionable pop-up newsstand

Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. At a time when newsstands in New York City are either shrinking or shutting down (and turning into garish vape shops when they do), the media capital of the world just got a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-10 17:20:34 UTC ]
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Marie Claire UK to cease print publication after 31 years

Women’s title will continue online and overseas print editions are unaffectedThe UK edition of Marie Claire is to cease publication after 31 years as the monthly women’s title joins a growing list of magazines that have succumbed to the shift to digital reading.A version of the magazine – which... Continue reading at The Guardian

[ The Guardian | 2019-09-10 11:45:36 UTC ]
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Group Nine Media Raises $50 Million from Discovery, Axel Springer

Group Nine Media just raised $50 million from lead investor Discovery Inc. and partner Axel Springer SE, the company announced Monday. The digital media holding company also hinted that acquisitions may be on the horizon with the new increase in funds. Discovery initially invested $100 million... Continue reading at AdWeek

[ AdWeek | 2019-09-09 14:56:30 UTC ]
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Agency Brief is abuzz with 'purpose-driven, branded entertainment'

It’s 2019, so naturally every person in advertising feels the need to casually drop buzzwords into every conversation they have. All “thought leaders" do everything “holistically,” for example, as if that means anything to anyone. But what’s buzzier than all the buzz right now? Arguably,... Continue reading at Advertising Age

[ Advertising Age | 2019-09-06 17:46:10 UTC ]
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TIME Names New Sales, Marketing Leads | People on the Move

[caption id="attachment_170617" align="alignright" width="150"] Viktoria Degtar[/caption] Five weeks into Keith Grossman's tenure as president of Time magazine, the list of new additions to its executive ranks is getting longer. Following last month’s appointment of chief legal officer Dana... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-05 19:34:18 UTC ]
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The Essence of media: people, data and automation together

WPP's Essence has made its name as Google's digital media agency - with a culture that's more like a tech company than a traditional buying shop. And now its global CEO has been picked to transform parent company Group M. So how much does Essence's rise point the way to the future? Continue reading at Media Week

[ Media Week | 2019-09-04 12:54:23 UTC ]
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Editor & Publisher Magazine Sold to Digital Media Consultant

A decade after rescuing it from an imminent shutdown, Duncan McIntosh has sold newspaper industry trade magazine Editor & Publisher to consultant Mike Blinder for an undisclosed sum. In an announcement late last week, E&P indicated that its upcoming October issue will be the first... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-03 20:10:05 UTC ]
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Meredith Corp. Makes Digital-Side Promotions | People on the Move

Meredith Corp. announced several promotions within its Digital Content Group this week:  [caption id="attachment_170397" align="alignright" width="150"] Jessica Plautz[/caption] Jessica Plautz was promoted to the director of content operations, succeeding Ron Kelly, who departed the company in... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-29 18:50:41 UTC ]
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How Life Has (and Hasn’t) Changed at Unionized Digital Media Companies

The rise of unionization in digital media is normally framed in one of two extreme ways: as an innovation-killing millstone Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-29 15:09:31 UTC ]
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‘It definitely adds more complexity’: How life has (and hasn’t) changed at unionized digital media companies

The collective bargaining agreements ratified at publications including The Dodo and Vox Media have required more information about how their companies are organized. The post ‘It definitely adds more complexity’: How life has (and hasn’t) changed at unionized digital media companies appeared... Continue reading at Digiday

[ Digiday | 2019-08-29 04:01:18 UTC ]
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Harry Styles fronts the new Rolling Stone in a Ryan McGinley portrait

As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of the covers of the fall magazines that have been hitting (or are about to hit) newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Rolling Stone has... Continue reading at Advertising Age

[ Advertising Age | 2019-08-26 15:40:00 UTC ]
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Departures celebrates its 30th anniversary with a little help from Lin-Manuel Miranda

As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of fall magazine covers, which have been hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Departures, the lifestyle magazine for American... Continue reading at Advertising Age

[ Advertising Age | 2019-08-22 20:29:00 UTC ]
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The Atlantic Names New Global Marketing Head | People on the Move

[caption id="attachment_170049" align="alignright" width="150"] Alisa Leonard[/caption] The Atlantic expanded its marketing and editorial teams this week with three new hires. Alisa Leonard is taking on the role of head of global marketing and will be tasked with leading the brand’s marketing... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-22 14:30:23 UTC ]
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Sea-weed? Boston seafood chain celebrates legal pot with trippy campaign: Marketer's Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age

[ Advertising Age | 2019-08-21 19:13:12 UTC ]
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FUSE Media Speaker Spotlight: Sheel Shah, Hearst Magazines

Sheel Shah, VP of Strategic Partnerships & Consumer Products at Hearst Magazines, will kick off the 2019 FUSE Media Summit with an opening keynote. We connected with Shah for a quick Q&A to hear more about his role at Hearst and how he sees technology impacting the media landscape. Continue reading at Publishing Executive

[ Publishing Executive | 2019-08-21 19:07:07 UTC ]
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Serena Williams fronts the new Essence (which is cutting frequency)

As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of fall magazine covers, which have been hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Serena Williams, photographed by Kwaku Alston, is... Continue reading at Advertising Age

[ Advertising Age | 2019-08-20 14:54:00 UTC ]
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Closing of Pacific Standard and Topic Shows Perils of Depending on a Rich Patron

With the loss of the two award-winning publications, digital media got a little less brainy in the summer of ’19. Continue reading at The New York Times

[ The New York Times | 2019-08-17 18:10:31 UTC ]
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Eastside startup to rollout digital media service with Woodinville Weekly

Eastside Media Corp. was founded by Eric LaFontaine, former Puget Sound Business Journal Publisher Mike Flynn and former USA Today Sports Vice President Patrick Scanlon. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-08-16 05:46:26 UTC ]
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