A new cookbook profiles the makers at this popular outdoor food festival, on hold until the pandemic passes. Continue reading at 'The New York Times'
[ The New York Times | 2020-05-11 20:38:12 UTC ]
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#cookbook
Apple director Keith Moerer said in court on Tuesday that the company holds about 20 percent of the US ebook market, double the size commonly assumed. The revelation came after the Department of Justice tried to bolster its price fixing case against the company by asserting that "Apple forgot to... Continue reading at Engadget
[ Engadget | 2013-06-13 00:00:00 UTC ]
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Caffeine Nights Publishing has acquired more than 30 titles in the backlist of horror writer... Continue reading at The Bookseller
[ The Bookseller | 2013-06-10 00:00:00 UTC ]
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For all the activity around “marketing services,” publishers in general still have a lot to learn when setting up a sales operation around this kind of service strategy. The lessons typically center on three core buckets: Culture, market approach and data. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
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#marketing services
#sales operation
Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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#book marketers
#ed nawotka
Jeffrey Yamaguchi, Director of Digital Marketing at Abrams Books, talks about what today's book marketers need in their toolbox to execute successful advertising campaigns. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
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#digital marketing
#abrams books
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Peter Gordon of Hong Kong's Chameleon Press and Jo Lusby of Penguin China talk discuss the developing English-language market for books in China. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-08 00:00:00 UTC ]
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#hong kong
Consumer protection laws will be updated to include digital purchases such as ebooks, the Queen... Continue reading at The Bookseller
[ The Bookseller | 2013-05-08 00:00:00 UTC ]
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Jeanenne Ray, Senior Marketing Manager at Wiley, will speak at the Reaching Readers conference about how publishers can build strong readers communities. Here is a sneak preview of her talk. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-06 00:00:00 UTC ]
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#sneak preview
Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
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In 2012, Brazil became the latest battleground for the big international ebooksellers. Ebook sales have since skyrocketed, with Apple in the early lead ahead of Amazon. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-25 00:00:00 UTC ]
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#ebook market
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Julia Kingsford, chief executive of World Book Night, reported that the promotion was carried out... Continue reading at The Bookseller
[ The Bookseller | 2013-04-24 00:00:00 UTC ]
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World Book Night, the celebration of reading which includes the distribution of free books, has arrived. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-04-24 00:00:00 UTC ]
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#popular books
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World Book Night gives away 500,000 print books. Wouldn't it make good sense to extend the promotion by offering free ebooks as well? Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-24 00:00:00 UTC ]
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Givers across the country are gearing up to take part in this evening's World Book Night,... Continue reading at The Bookseller
[ The Bookseller | 2013-04-23 00:00:00 UTC ]
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The United States celebrated World Book Night on April 23, which meant that over 25,000 volunteers throughout the country handed out half a million free books to promote reading. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-23 00:00:00 UTC ]
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#free books
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Caffeine Nights Publishing has signed a novel from columnist and author Garry Bushell, which will... Continue reading at The Bookseller
[ The Bookseller | 2013-04-22 00:00:00 UTC ]
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As World Book Night approaches again, a list of rankings shows where volunteers – who give away free books on April 23 – are most heavily clustered in the US. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-04-17 00:00:00 UTC ]
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#free books
Book publishing has been famously slow to embrace technology, but some industry executives are hoping it's never too late to change. Taking a page from the tech community, an independent publisher and a top talent agency will announce Monday that they have joined forces to host the first-ever... Continue reading at Crains New York
[ Crains New York | 2013-04-14 00:00:00 UTC ]
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#book marketing
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#brick-and-mortar bookstores
Facing a 30% slowdown in growth in the US, Smashwords' CEO Mark Coker says the big opportunity is abroad and the company is doing more to cater to non-English speakers. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-10 00:00:00 UTC ]
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#big opportunity