Children's publishing emerged relatively unscathed from a recessionary 2011, with 13 of the... Continue reading at 'The Bookseller'
[ The Bookseller | 2012-01-23 00:00:00 UTC ]
This issue is referred to broadly as viewability. Though it has dogged digital media for years, chief marketing officers are now paying attention -- and they've put everyone in the digital ecosystem on alert: Clean things up or we'll spend our money elsewhere.As one result, a cottage industry of... Continue reading at Advertising Age
[ Advertising Age | 2015-04-13 00:00:00 UTC ]
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Publishing Perspectives is looking for great stories on the Spanish-language and Arabic book publishing markets. Have you got one to tell? Let us know. The post PP Call for Stories: Spanish and Arabic Publishing Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-12 00:00:00 UTC ]
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Simon & Schuster has promoted Gill Richardson to the role of sales director, as Elv Moody steps down from the position of editorial director of children's fiction. Continue reading at The Bookseller
[ The Bookseller | 2015-04-11 00:00:00 UTC ]
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Great campaigns aren’t made in a vacuum. They build on what has come before, a combination of innovation and collaboration that delivers something unique to each author, title or brand. With this in mind, the 2015 Marketing & Publicity Conference brings you speakers from within and outside... Continue reading at The Bookseller
[ The Bookseller | 2015-04-10 00:00:00 UTC ]
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Below is a list of the most recent books by writers attending the author reception, the Scholastic Meet & Treat party, and/or the opening reception with members of #WeNeedDiverseBooks, cosponsored by PW. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
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The success of the second standalone Children’s Institute last year in San Antonio, Tex., paved the way for a third educational conference for children’s booksellers this spring in Pasadena, Calif. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
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A list of the most recent books by writers attending the author reception, the Scholastic Meet & Treat party, and/or the opening reception with members of #WeNeedDiverseBooks, cosponsored by PW. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
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Children's Book Week 2015 celebration, which will take place May 4–10, features a variety of events across the country. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-09 00:00:00 UTC ]
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This year's Bologna Children's Book Fair saw a 10% increase in foreign visitors, with 1,200 exhibitors attending from 77 countries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-07 00:00:00 UTC ]
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We’ve had the BBC’s best children’s books of all time and not a single one was published after 1968, so what are the future classics, books written in the last 20 years that people will still be reading in 50 or even 100 years time? Join in our discussion to predict the future classics! Many of... Continue reading at The Guardian
[ The Guardian | 2015-04-07 00:00:00 UTC ]
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The social networking site creates a new baby book designed for children to inherit an online identity on Facebook. Continue reading at BBC World
[ BBC World | 2015-04-07 00:00:00 UTC ]
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"We try to heavy up in mobile because we know the consumption is there," said Vilma Vale-Brennan, managing partner-multicultural lead at media agency MEC North America.Once consumers move to a mobile device, however, they're harder to reach with targeted ads. Tracking systems -- referred to... Continue reading at Advertising Age
[ Advertising Age | 2015-04-06 00:00:00 UTC ]
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For Sara Lloyd of Pan Macmillan, book marketing in 2015 is all about mobile, millennials, and the interplay of real and virtual worlds. — a topic she'll address at the LBF's Digital Minds conference next Monday. The post New Trends in Book Marketing: Mobile, Millennials and More appeared first... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-06 00:00:00 UTC ]
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Spanish is the third most widely spoken language in the world after English and Chinese, and the revenue potential of a market consisting of 550 million Spanish speakers worldwide is not being overlooked by the publishing sector. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-03 00:00:00 UTC ]
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Wildlife expert and TV presenter Chris Packham is bringing his love of animals to the children’s book world with Amazing Animal Journeys, which will published by Egmont. The non-fiction picture book is illustrated by Jason Cockroft and is about the way different animals, from blue whales and... Continue reading at The Bookseller
[ The Bookseller | 2015-04-03 00:00:00 UTC ]
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Charlie and Lola, the characters in Lauren Child’s bestselling series, are set to appear on children’s tote bags as part of the industry-wide Books Are My Bag campaign this autumn. Author and illustrator Child will be designing the new bag, which will hit participating shops from 8th October... Continue reading at The Bookseller
[ The Bookseller | 2015-03-31 00:00:00 UTC ]
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The winners for the Best Children's Publisher of the Year were announced in Sala Borsa in Bologna on Monday, March 30. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-31 00:00:00 UTC ]
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Before the opening of the Bologna Children's Book Fair, app creators and developers gathered to discuss the digital children's market, including pricing and pitfalls. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-30 00:00:00 UTC ]
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HarperCollins Children’s Books has acquired debut novels by Ross Welford and Justin Fisher. Welford’s Time Travelling with a Hamster is about a boy called Al who receives a letter from his dead dad that leads him to a time machine. Publishing director Nick Lake, who acquired world rights in a... Continue reading at The Bookseller
[ The Bookseller | 2015-03-28 00:00:00 UTC ]
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The tale of a misplaced penguin scoops the overall prize for new and emerging authors, with Sally Green taking the teen category and Robin Stevens winning the younger fiction awardSee Rob Biddulph’s step-by-step guide to How to draw… a windy dayAn adventure story about Penguin Blue and his... Continue reading at The Guardian
[ The Guardian | 2015-03-27 00:00:00 UTC ]
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