Real-Time Advertising Bidding Offers Publisher Control

As publishers attempt to make online advertising a profitable and engaging business model, real time bidding on Web inventory by prospective clients is becoming more prevalent. Conde Nast launched a private Web ad exchange with AdMeld for select clients in late 2011, and now smaller publishers are getting in the game. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-02-23 00:00:00 UTC ]
News tagged with: #select clients #smaller publishers

Other Publishing stories related to: 'Real-Time Advertising Bidding Offers Publisher Control'


JMP to publish Sally J Morgan's 'timely and pertinent' debut

John Murray Press will publish Sally J Morgan's debut Toto Among the Murderers on its J M Originals list this October. Continue reading at The Bookseller

[ The Bookseller | 2020-09-02 18:06:05 UTC ]
More news stories like this | News stories tagged with: #originals list


In turbulent times, culling my book collection gave me the illusion of control. Then the dilemmas began multiplying.

Should I keep the first edition or the fine dust jacket? Deciding what books should stay or go is more art than science. Continue reading at The Washington Post

[ The Washington Post | 2020-07-29 12:00:00 UTC ]
More news stories like this | News stories tagged with: #turbulent times


IPG to offer Skills Hub to Singapore publishers

The IPG is to provide members of the Singapore Book Publishers Association with the use of the Skills Hub, as part of a new licensing agreement.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-22 17:07:54 UTC ]
More news stories like this | News stories tagged with: #skills hub #licensing agreement #publishers association


'A visionary publisher': Tony Elliott, Time Out magazine founder, dies

Elliott developed his London listings and culture magazine into a ‘global media empire’Tony Elliott, the founder of the events listings magazine Time Out, has died after a long illness, the magazine has said.The 73-year-old set up the magazine in London in 1968 and grew it into a major... Continue reading at The Guardian

[ The Guardian | 2020-07-17 18:46:36 UTC ]
More news stories like this | News stories tagged with: #magazine founder #culture magazine #long illness #major publishing


Hedge fund Chatham plans to buy newspaper publisher McClatchy out of bankruptcy, ending 163 years of family control

Hedge fund Chatham plans to buy newspaper publisher McClatchy out of bankruptcy, ending 163 years of family control Continue reading at ABC News

[ ABC News | 2020-07-12 18:20:00 UTC ]
More news stories like this | News stories tagged with: #family control


Laurence King Publishing offers Woolf essay early to bookshops

Laurence King Publishing is branching out with the first standalone volume of Virginia Woolf’s essay How Should One Read a Book? featuring a new introduction and afterword by author Sheila Heti. Continue reading at The Bookseller

[ The Bookseller | 2020-07-06 10:27:44 UTC ]
More news stories like this | News stories tagged with: #virginia woolf


The time for publishers to get serious about anti-racism was yesterday

July 13, 2013 was a heavy day in New York City. The summer swelter hung in the air like steam rising from a hot, damp cloth. Hustling up the steps from the subway, I legitimately could not tell whether the subterranean stifle was stickier than the “relief” awaiting me at street level. If... Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 20:01:52 UTC ]
More news stories like this |


The Sun and Times publisher warns of job cuts due to coronavirus

CEO of News UK, Rebekah Brooks, tells staff pandemic has hammered print sales and advertising revenueThe publisher of the Sun and the Times has warned of impending job losses as part of a major cost-cutting programme as the coronavirus pandemic hammers newspaper sales and advertising... Continue reading at The Guardian

[ The Guardian | 2020-06-11 12:06:20 UTC ]
More news stories like this | News stories tagged with: #news uk #rebekah brooks #advertising revenue #digital publishing #print sales


'It's a real battle': African authors fight for publishing independence

Francophone African books are still very often published by French imprints, which can make them hard to get at home. But there is a growing push for changeWhen Cameroonian author Daniel Alain Nsegbe first saw his debut novel for sale in his home city of Douala, the price was so high “you would... Continue reading at The Guardian

[ The Guardian | 2020-05-14 09:59:14 UTC ]
More news stories like this | News stories tagged with: #rights territories #local readers #sub-saharan africa #books written #world rights #debut novel


How can skill swapping help self-employed publishing professionals and jobseekers in a time of Coronavirus?

Laura Summers, creator of BookMachine, explains how skill swapping can build connections for self-employed publishing people during the lockdown Continue reading at The Bookseller

[ The Bookseller | 2020-04-15 13:43:15 UTC ]
More news stories like this |


Closed libraries are offering parking lot Wi-Fi, e-books, and Zoom story time

Even when shuttered by the coronavirus pandemic, libraries are coming up with creative ways to serve their communities. On March 16, the El Dorado County Library in California closed its doors to patrons after a state-wide stay-at-home order. But that hasn’t stopped the library, which serves... Continue reading at Fast Company

[ Fast Company | 2020-04-15 07:00:32 UTC ]
More news stories like this | News stories tagged with: #closed libraries #coronavirus pandemic #creative ways #libraries


Our New Spring Magazine Is Out: Publishing in Times of Crisis

Editorial: International publishing can focus on its own obstacles and setbacks. Or it can ask how to put its best creativity into the hands of a world that needs it. The post Our New Spring Magazine Is Out: Publishing in Times of Crisis appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-13 11:30:19 UTC ]
More news stories like this | News stories tagged with: #crisis appeared #international publishing


Time for Publishers to Broaden Their View

A multicultural marketing expert says publishers need a better understanding of people of color’s interests. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-13 04:00:00 UTC ]
More news stories like this |


3 Qualities Advertisers Seek in a Publishing Partner

An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
More news stories like this | News stories tagged with: #publishing partner #vice president #digital publisher


Tom Lutz fights for L.A. publishing, this time as a novelist

Los Angeles Review of Books editor Tom Lutz talks about "Born Slippy," his first novel, and why the city should have a more vibrant book publishing industry Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-02-09 15:00:03 UTC ]
More news stories like this | News stories tagged with: #book publishing #books editor


Legend Times launches non-fiction publisher Hero

The Legend Times group has launched a new publisher called Hero, specialising in "inspirational and thought-provoking" non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 20:47:54 UTC ]
More news stories like this |


Control and the marketing ventriloquist: How to improve your PR and advertising performance simultaneously

It's time for digital media and corporate communications teams to reach across the water cooler and really cooperate. Continue reading at Advertising Age

[ Advertising Age | 2019-12-04 10:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media


How the real-time data gold rush creates steep learning curves for developers [Q&A]

By 2025, industry analyst firm IDC predicts that 30 percent of all data will be real-time. The avalanche of streaming data frameworks, libraries and processing engines has created a massive learning curve for developers. We spoke with Craig Blitz, product director of cloud native application... Continue reading at Betanews

[ Betanews | 2019-11-27 10:04:35 UTC ]
More news stories like this | News stories tagged with: #early days #libraries


Digital publishers want to grow non-advertising income as display revenue tanks

Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week

[ Media Week | 2019-11-20 11:19:56 UTC ]
More news stories like this | News stories tagged with: #digital publishers


WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | News stories tagged with: #profits fell #anthony crupi #silicon valley #final season #parting gift #hearst