Question of the Day: Are there too many metrics?

Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-04-05 00:00:00 UTC ]
News tagged with: #media metrics #post question #sponsored content

Other Publishing stories related to: 'Question of the Day: Are there too many metrics?'


‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp

Google's News Corp deal may pacify Australian lawmakers, but publishing industry members worry about repercussions for smaller publishers. The post ‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-18 05:01:00 UTC ]
More news stories like this | News stories tagged with: #smaller publishers #news corp #publishing industry


Alison Jones on 1,000-day run for NLT

Alison Jones, founder of Practical Inspiration Publishing, is coming to the end of a 1,000-day running challenge to raise funds for the National Literacy Trust. Continue reading at The Bookseller

[ The Bookseller | 2021-02-16 00:52:37 UTC ]
More news stories like this |


Caitlin Moran to curate Mother's Day box for LoveMyRead

Journalist and author Caitlin Moran is to curate a Mother's Day selection box for book subscription service LoveMyRead.  Continue reading at The Bookseller

[ The Bookseller | 2021-02-14 22:50:45 UTC ]
More news stories like this | News stories tagged with: #caitlin moran


Meet the bookstore owner behind National Black Literacy Day.

Chicago’s only Black woman-owned bookstore opened in the summer of 2019. Over the past two years, Semicolon has served as a vital and vibrant cultural hub and gallery space. Last summer, as the coronavirus began to tear through our country and small businesses had to close their doors, Semicolon... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-12 16:25:48 UTC ]
More news stories like this | News stories tagged with: #bookstore owner #small businesses #bookstore


From the author of ‘Morning Has Broken,’ magical tales perfect for Valentine’s Day

Published a century ago, Eleanor Farjeon’s “Martin Pippin in the Apple Orchard” delivers charming stories of love in its many forms. Continue reading at The Washington Post

[ The Washington Post | 2021-02-10 17:02:45 UTC ]
More news stories like this | News stories tagged with: #century ago


A ‘money pit’ dog, an ailing owner and one big question

Journalist Martha Teichner tells the story of how she gained a pet and a friend. Continue reading at The Washington Post

[ The Washington Post | 2021-02-05 13:00:00 UTC ]
More news stories like this | News stories tagged with: #big question


The best books to beat this year’s special brand of Valentine’s Day blues

Reading choices for your night in — whether you like sweet, steamy or need a good cry. Continue reading at The Washington Post

[ The Washington Post | 2021-02-05 13:00:00 UTC ]
More news stories like this | News stories tagged with: #reading choices


7 questions that rewire your brain for success

Bestselling author and mindset expert Debbie King explains how these questions can help reprogram your subconscious to set you up for success. Our subconscious is filled with rules, do’s, don’ts, and “truths” we’ve been collecting since childhood.Read Full Story Continue reading at Fast Company

[ Fast Company | 2021-02-04 05:00:34 UTC ]
More news stories like this | News stories tagged with: #bestselling author


Zachary Levi will star in an adaptation of Harold and the Purple Crayon. We have questions.

Many of us have fond memories of Harold and the Purple Crayon—Crockett Johnson’s beloved children’s book about a four-year-old boy exploring the contours of his imagination through drawing. Yesterday afternoon, The Hollywood Reporter announced that Zachary Levi will be starring in Sony... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-02 17:11:35 UTC ]
More news stories like this | News stories tagged with: #purple crayon #fond memories #beloved children #sony pictures #children’s book


Reading My Bliss: How 20-Year-Old Manga Helps Get Me Through the Day

Bliss is rare these days. Enjoy it. For me, that means burying myself in twenty-year-old manga to get through the day. Continue reading at Book Riot

[ Book Riot | 2021-01-28 11:37:00 UTC ]
More news stories like this | News stories tagged with: #manga


DAISY JONES & THE SIX Book Club Questions

We have 15 book club ideas that address Daisy Jones & The Six book club questions, characters, and more, plus a few book club activity ideas! Continue reading at Book Riot

[ Book Riot | 2021-01-27 11:38:00 UTC ]
More news stories like this | News stories tagged with: #daisy jones #book club


The magic question: can a Harry Potter TV show work?

News of a Harry Potter show in early development at HBO Max begs the question: what can justify another extension to an already stretched universe?When I saw the news, reported by the Hollywood Reporter, that HBO Max was in talks to develop live-action Harry Potter television series, all details... Continue reading at The Guardian

[ The Guardian | 2021-01-25 21:19:03 UTC ]
More news stories like this | News stories tagged with: #sixth installment #transphobic views #jk rowling #harry potter


Elizabeth Day and Johny Pitts to present 'Open Book'

Elizabeth Day and Johny Pitts are to be the new presenters of BBC Radio 4’s "Open Book" programme.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-14 20:35:02 UTC ]
More news stories like this | News stories tagged with: #elizabeth day #johny pitts #open book


Bloomsbury Continuum to publish Bryant's 'modern-day Letter from America’

Bloomsbury Continuum has acquired When America Stopped Being Great by BBC New York correspondent Nick Bryant. Continue reading at The Bookseller

[ The Bookseller | 2021-01-11 12:55:05 UTC ]
More news stories like this | News stories tagged with: #bloomsbury continuum #bloomsbury


A Year of Scandals and Self-Questioning for France’s Top Publishers

The release of “Consent” put France’s literary establishment under a harsh spotlight. The publishing industry is grappling with a nation that it resembles less and less. Continue reading at The New York Times

[ The New York Times | 2021-01-03 16:49:48 UTC ]
More news stories like this | News stories tagged with: #top publishers #literary establishment #publishing industry


The perfect science fiction, fantasy and genre-bending tales for the chilly days ahead

Winter takes center stage in books by George R.R. Martin, Peter Hoeg, Tove Jannson, Tanya Tagaq and more Continue reading at The Washington Post

[ The Washington Post | 2020-12-18 14:00:00 UTC ]
More news stories like this |


'I've never felt less festive': the art of writing Christmas novels, 365 days a year

Drinking sherry, bingeing Downton Abbey ... how authors keep up the spirit of the season, even when writing during heatwaves and a nightmarish ChristmasChristmas novels are not a new phenomenon. Charles Dickens sold out of his first print run of A Christmas Carol in days in December 1843, while... Continue reading at The Guardian

[ The Guardian | 2020-12-17 15:22:04 UTC ]
More news stories like this | News stories tagged with: #print run #allison busby #wonderful time #independent publisher


Obama Memoir Sells 887,000 Copies on Day One

Barack Obama's first presidential memoir, 'A Promised Land,' sold more than 887,000 units in all formats and editions in the U.S. and Canada on its first day on sale, its publisher said. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #barack obama #presidential memoir #promised land #memoir


'Strong' first-day sales of Obama memoir online, says Waterstones

Waterstones has seen "strong" online orders for A Promised Land (Viking), with the title also at number one in Amazon's bestseller charts. Continue reading at The Bookseller

[ The Bookseller | 2020-11-18 06:17:45 UTC ]
More news stories like this | News stories tagged with: #first-day sales #bestseller charts #memoir


Oprah's Interview with Obama Airs on Publication Day

Oprah Winfrey's interview with Barack Obama premieres on Apple TV+ on Tuesday morning, just as copies of the hotly anticipated former president's memoir lands on bookstore shelves around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #oprah winfrey #publication day #apple tv+ #tuesday morning #hotly anticipated #memoir lands #bookstore shelves #bookstore #memoir