Question of the Day: Are there too many metrics?

Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-04-05 00:00:00 UTC ]
News tagged with: #media metrics #post question #sponsored content

Other Publishing stories related to: 'Question of the Day: Are there too many metrics?'


Keiichiro Hirano Leads Amazon Crossing’s World Book Day Titles

Translations now free in this year's offer include today's release of Keiichiro Hirano's bestseller in Tokyo, 'At the End of the Matinee.' The post Keiichiro Hirano Leads Amazon Crossing’s World Book Day Titles appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-15 23:53:49 UTC ]
More news stories like this | News stories tagged with: #world book


Natalie Portman to star in film of Ferrante's Days of Abandonment

Natalie Portman is to star in a film adaptation of Elena Ferrante's second novel, The Days of Abandonment (Europa Editions). Continue reading at The Bookseller

[ The Bookseller | 2021-04-14 11:17:10 UTC ]
More news stories like this | News stories tagged with: #film adaptation #elena ferrante #natalie portman


Burgled indie forced to close a day after reopening

An indie bookshop in Brigg, north Lincolnshire, was forced to close on Tuesday (13th April) after only a day's post-lockdown trading, following a break-in that left the shop unsafe for customers. Continue reading at The Bookseller

[ The Bookseller | 2021-04-13 17:09:48 UTC ]
More news stories like this | News stories tagged with: #indie bookshop #bookshop


A modern-day historian writes the timeline of American decline

British journalist Nick Bryant became attached to the U.S. in the 1980s. Then things went downhill Continue reading at The Washington Post

[ The Washington Post | 2021-04-02 12:00:00 UTC ]
More news stories like this |


Who should translate Amanda Gorman’s work? That question is ricocheting around the translation industry.

Writers and translators are debating how important it is for a translator’s identity to echo that of the author. Continue reading at The Washington Post

[ The Washington Post | 2021-03-25 12:00:00 UTC ]
More news stories like this |


Book Workers to Hold Day of Solidarity with Amazon Workers

Book business workers at a number of bookstores, publishers, and literary publicity firms have declared a Book Workers Day of Solidarity on March 26 in support of Amazon workers organizing to form a union in Bessemer, Ala. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book workers #book business


No rest days

Recently during an event a publisher said, “We do a lot of our reading outside of work hours, most of it actually, there just isn’t time during the day.” Continue reading at The Bookseller

[ The Bookseller | 2021-03-20 10:11:31 UTC ]
More news stories like this |


A child’s murder, a lynch mob and the early days of the NAACP

Alex Tresniowski explains the impact of Ida B. Wells on the quest for equal justice. Continue reading at The Washington Post

[ The Washington Post | 2021-03-19 12:00:00 UTC ]
More news stories like this | News stories tagged with: #early days


12 Pride & Prejudice Book Club Questions

We've compiled a summary, some tips on how to start reading, and Pride & Prejudice book club questions to help you discuss the book! Continue reading at Book Riot

[ Book Riot | 2021-03-19 10:33:00 UTC ]
More news stories like this | News stories tagged with: #ve compiled #start reading #book club


The UK/Ireland World Book Day Emphasizes Family Reading

While Nielsen says reading declined 'slightly' in the pandemic year, the UK's World Book Day emphasis is on family reading with youngsters. The post The UK/Ireland World Book Day Emphasizes Family Reading appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-04 13:37:38 UTC ]
More news stories like this | News stories tagged with: #pandemic year #nielsen #world book


7 of the Best Comedy Manga to Enjoy on Sunny Days

Have a look at 7 of the best comedy manga you can find right now, with hilarious storylines that will bring you laughter 24/7. Continue reading at Book Riot

[ Book Riot | 2021-03-03 11:34:00 UTC ]
More news stories like this | News stories tagged with: #comedy manga #manga


NLT and Premier League give away 25,000 books for World Book Day

The National Literacy Trust and the Premier League are teaming up to distribute nearly 25,000 books to five to 11-year-olds from disadvantaged backgrounds this World Book Day, Thursday (4th March).  Continue reading at The Bookseller

[ The Bookseller | 2021-03-02 18:07:28 UTC ]
More news stories like this | News stories tagged with: #premier league #disadvantaged backgrounds #world book


Fourth Estate swoops for 'exhilarating' Elizabeth Day novel Magpie

Fourth Estate has swooped for Magpie, the “exhilarating” new novel by Elizabeth Day, written mostly during the first lockdown. Continue reading at The Bookseller

[ The Bookseller | 2021-02-23 23:47:19 UTC ]
More news stories like this | News stories tagged with: #elizabeth day #fourth estate


‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp

Google's News Corp deal may pacify Australian lawmakers, but publishing industry members worry about repercussions for smaller publishers. The post ‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-18 05:01:00 UTC ]
More news stories like this | News stories tagged with: #smaller publishers #news corp #publishing industry


‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp

Google's News Corp deal may pacify Australian lawmakers, but publishing industry members worry about repercussions for smaller publishers. The post ‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-18 05:01:00 UTC ]
More news stories like this | News stories tagged with: #smaller publishers #news corp #publishing industry


Alison Jones on 1,000-day run for NLT

Alison Jones, founder of Practical Inspiration Publishing, is coming to the end of a 1,000-day running challenge to raise funds for the National Literacy Trust. Continue reading at The Bookseller

[ The Bookseller | 2021-02-16 00:52:37 UTC ]
More news stories like this |


Caitlin Moran to curate Mother's Day box for LoveMyRead

Journalist and author Caitlin Moran is to curate a Mother's Day selection box for book subscription service LoveMyRead.  Continue reading at The Bookseller

[ The Bookseller | 2021-02-14 22:50:45 UTC ]
More news stories like this | News stories tagged with: #caitlin moran


Meet the bookstore owner behind National Black Literacy Day.

Chicago’s only Black woman-owned bookstore opened in the summer of 2019. Over the past two years, Semicolon has served as a vital and vibrant cultural hub and gallery space. Last summer, as the coronavirus began to tear through our country and small businesses had to close their doors, Semicolon... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-12 16:25:48 UTC ]
More news stories like this | News stories tagged with: #bookstore owner #small businesses #bookstore


From the author of ‘Morning Has Broken,’ magical tales perfect for Valentine’s Day

Published a century ago, Eleanor Farjeon’s “Martin Pippin in the Apple Orchard” delivers charming stories of love in its many forms. Continue reading at The Washington Post

[ The Washington Post | 2021-02-10 17:02:45 UTC ]
More news stories like this | News stories tagged with: #century ago


The best books to beat this year’s special brand of Valentine’s Day blues

Reading choices for your night in — whether you like sweet, steamy or need a good cry. Continue reading at The Washington Post

[ The Washington Post | 2021-02-05 13:00:00 UTC ]
More news stories like this | News stories tagged with: #reading choices