Nine digital publishing execs that spoke with Digiday said they are investing in other social platforms like Instagram and TikTok to grow their reach. But the question remains if these strategies can actually make up the social referral deficit. Continue reading at 'Digiday'
[ Digiday | 2024-04-10 04:01:00 UTC ]
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People from BME backgrounds working within the children’s literature sector have been frustrated by racism and microaggressions, unconscious bias, and inequality of access, according to a new report by Arts Council England. Continue reading at The Bookseller
[ The Bookseller | 2019-11-04 20:27:05 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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This year, for the first time in over two decades, a slew of work entered the public domain: everything first published in the United States in 1923, to be precise. (And yes, next year we’ll get the goods from 1924.) “But there’s another source of public domain works,” Cory Doctorow writes at... Continue reading at Literrary Hub
[ Literrary Hub | 2019-08-02 16:44:41 UTC ]
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A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek
[ AdWeek | 2019-06-27 14:00:59 UTC ]
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Describing a gradual decline in revenue for the US book business, the AAP's StatShot annual report estimates that the industry made $25.82 billion in 2018. The post AAP Issues Its Annual 2018 StatShot Look at the US Publishing Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-24 03:19:46 UTC ]
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Editor Justin Eisinger says illustrating the controversial report is "the easiest way to get people to actually read it.” Continue reading at The Huffington Post
[ The Huffington Post | 2019-06-21 23:40:17 UTC ]
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Big media players like Unilever and Procter & Gamble Co. have been talking plenty about making media more responsible. Now they’re getting more people to talk. The marketers are launching the Global Alliance for Responsible Media alongside 14 other global advertisers, the five leading agency... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 04:01:00 UTC ]
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Thirty percent of 122 publisher executives surveyed by Digiday said that YouTube is the platform that can provide the most meaningful long-term revenue opportunities for publishers. After YouTube, Facebook and Google AMP were second best, each with 24% of the vote. The post Digiday Research:... Continue reading at Digiday
[ Digiday | 2019-06-03 04:01:26 UTC ]
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Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-22 04:01:36 UTC ]
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Since its launch in 2009, Amazon’s publishing group has developed a backlist of 10,000 titles, and 40 of its authors have reached more than one million readers each. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-17 04:00:00 UTC ]
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The Jaipur Bookmark professional publishing program this year had Norway as its Country Partner and a visit from the Frankfurter Buchmesse's Juergen Boos. The post Issues and Debate at India’s 2019 Jaipur Bookmark Program: Freedom to Publish appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-01 00:00:00 UTC ]
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Rep. Ilhan Omar, who made headlines last November after becoming the first Somali American ever elected to the U.S. Congress, will tell her life story in an upcoming memoir, Forbes reports. Omar, a Democrat from Minnesota, is writing "This Is What America Looks Like" for publisher Dey Street... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-01-19 00:00:00 UTC ]
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"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-18 00:00:00 UTC ]
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European publishers surveyed by Digiday rated YouTube as the easiest platform to monetize ahead of Instagram, Twitter and Facebook. The post Digiday Research: YouTube is the easiest platform for European publishers to monetize appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-21 00:00:00 UTC ]
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Publishers struggle to generate revenues from social platforms but they rate Facebook as the easiest. The post Digiday Research: Which platforms publishers say monetize best appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-14 00:00:00 UTC ]
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Frankfurt Book Fair and Technische Universität Darmstadt have teamed up on accessibility studies, and France's 'Literary Season for All' is bigger than ever, in its sixth year. The post The Frankfurt Book Fair and France’s Literary Season Address Accessibility Issues appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-02 00:00:00 UTC ]
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Publishers are tempted to try to go it alone but from a traffic and ad tech perspective, there's no getting around reliance on Google and Facebook. The post Like it or not, publishers are stuck with the platform giants appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-25 00:00:00 UTC ]
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The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-30 00:00:00 UTC ]
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Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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Established to let journalists publish books quickly about current political issues, the UK's independent press Byline Media will feature its first book–on responses to injustice–at its annual festival opening Friday. The post Political Publishing: Byline Media Launches Its New Issues-Driven... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-23 00:00:00 UTC ]
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