Publishers Now Have a Monetization Tab to Turn Facebook Instant Articles Ads On or Off

Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle those ads on or off via a... Continue reading at 'AdWeek'

[ AdWeek | 2017-11-07 00:00:00 UTC ]
News tagged with: #enabling publishers

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Facebook Reveals Ad Plans For Instagram, While Twitter Says Vine Will Stay Ad-Free

Four months after introducing video, Instagram took the natural next step today, telling its over 150 million users their streams would soon include ads too.The company, acquired by Facebook for $736 million in 2012, announced the development in a short blog post it published Thursday afternoon.... Continue reading at Advertising Age

[ Advertising Age | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$736 million #publishing platform #video service


Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yale publishing


Publishers turn to other platforms to address platform referral traffic issues

Nine digital publishing execs that spoke with Digiday said they are investing in other social platforms like Instagram and TikTok to grow their reach. But the question remains if these strategies can actually make up the social referral deficit. Continue reading at Digiday

[ Digiday | 2024-04-10 04:01:00 UTC ]
More news stories like this | News stories tagged with: #social platforms #publishers turn #digital publishing


Meta is killing the Facebook News tab in the US and Australia

In early April, the Facebook News tab will start disappearing for users in the US and Australia. Meta has announced that it's deprecating the dedicated tab found in the bookmarks section of its social network as part of its efforts to "align [its] investments to [its] products and services... Continue reading at Engadget

[ Engadget | 2024-03-01 08:27:50 UTC ]
More news stories like this | News stories tagged with: #australian competition #$200 million #total amount #huge impact #news corp


Pagan Parents Turn to Publishing for Kids

Mind-body-spirit houses are adding titles for children centered on earth-based spirituality, magic, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #adding titles


News Publishers Welcome Tobacco Ads—Just Not for Cigarettes

In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek

[ AdWeek | 2023-10-19 06:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #broader effort #publishers including


How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
More news stories like this | News stories tagged with: #canadian publisher


Publishers Turn to Livestreaming to Once Again Tap Video Budgets

As linear television viewership continues to decline, advertisers' appetite for reaching live audiences has only grown in proportion. To capitalize on this opportunity and tap into lucrative video budgets, publishers including Cond? Nast, Penske Media Corp. (PMC) and Overtime have all recently... Continue reading at AdWeek

[ AdWeek | 2023-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers turn #recently launched #publishers including


News publishing giant Gannett sues Google for monopolizing ad tech

Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget

[ Engadget | 2023-06-20 16:46:02 UTC ]
More news stories like this | News stories tagged with: #advertising business #anticompetitive behavior #news publisher #publishing giant


A Publishing Group Grows on Facebook

At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing professionals #world launched #stay connected #international networking #publishing community


A Publishing Group Grows on Facebook

At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing professionals #world launched #stay connected #international networking #publishing community


NYU’s Publishing Program Turns 25

We spoke with Andrea Chambers, who heads the master’s degree program, about the tools publishing professionals need today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-02 05:00:00 UTC ]
More news stories like this | News stories tagged with: #andrea chambers #publishing program


Shannon Bream's Bible stories are turning Fox News Books into a publishing force

The HarperCollins imprint has four straight bestsellers, thanks in large part to the cable news channel's promotional pop. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-04-13 15:00:58 UTC ]
More news stories like this | News stories tagged with: #shannon bream #harpercollins imprint #large part #harpercollins


Melville House Publishing Turns 20

When Dennis Johnson and Valerie Merians founded Melville House 20 years ago, they had no idea their small press would eventually become one of the country’s most respected independent publishers. Yet here they are. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-11 05:00:00 UTC ]
More news stories like this | News stories tagged with: #small press


Publishers increasingly turn to TikTok but cracking sales remains a mystery

Publishers are increasingly acquiring books from influencers on TikTok and using "BookTokkers" to promote new works, but while the platform is clearly booming, many are still uncertain how best to use it and cracking its algorithm to boost sales remains a mystery to even the most savvy users.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-10 11:50:25 UTC ]
More news stories like this | News stories tagged with: #savvy users


John Lewis sued by self-published children’s author over Christmas ad

Fay Evans alleges a ‘striking similarity’ between the 2019 Excitable Edgar TV campaign and her 2017 book Fred the Fire-Sneezing DragonThe author of a self-published children’s book about a dragon that causes havoc with its fiery sneezes is suing John Lewis over its 2019 Christmas ad about a... Continue reading at The Guardian

[ The Guardian | 2021-11-16 14:46:45 UTC ]
More news stories like this | News stories tagged with: #christmas ad #picture book #trouble-making dragon #fire-sneezing dragon #self-published children #striking similarity #john lewis #children’s book


Third of all global research articles now published Open Access, says STM

Around a third of all global research articles are now published Open Access, according to the latest report by the Association of Scientific, Technical & Medical Publishers (STM). Continue reading at The Bookseller

[ The Bookseller | 2021-10-18 17:15:24 UTC ]
More news stories like this | News stories tagged with: #latest report


‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #digital publishers


Australia's standoff with Facebook has lessons for Canada, publisher says

Newly passed legislation in Australia forces Google and Facebook to pay for news, and Canada can learn from it, according to a Canadian publisher and an Australian media professor. Continue reading at CBC

[ CBC | 2021-02-25 20:47:52 UTC ]
More news stories like this | News stories tagged with: #canadian publisher


West Virginia newspaper publisher sues Google, Facebook

A West Virginia news publisher has filed an antitrust suit against Google and Facebook, who dominate the online ad market Continue reading at ABC News

[ ABC News | 2021-01-29 23:10:00 UTC ]
More news stories like this | News stories tagged with: #antitrust suit #news publisher