The first PubTechConnect Breakfast Panel will bring together leaders and innovators in book marketing. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2018-10-23 00:00:00 UTC ]
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#book marketing
Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday
[ Digiday | 2022-04-25 04:01:00 UTC ]
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The failure of progressive change in contemporary book publishing is so total that there is now a whole string of books about the failure of progressive change in contemporary book publishing, often backed enthusiastically by big corporate publishers, in an elaborate circuit of denial and... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-20 08:55:05 UTC ]
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#book publishing
#book industry
'Overall, the US book market is turning in a very strong performance by historic norms,' says NPD BookScan's Kristen McLean. The post United States Book Market: A First Quarter’s Glide and NPD’s Viewpoint appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-04-15 15:51:56 UTC ]
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Jefferson’s “Constructing a Nervous System,” a companion to her earlier “Negroland,” explores the materials used to make identity and art. Continue reading at The New York Times
[ The New York Times | 2022-04-12 09:00:05 UTC ]
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#nervous system
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Garmus’s novel “Lessons in Chemistry” delivers an assured voice, an indelible heroine and relatable love stories Continue reading at The Washington Post
[ The Washington Post | 2022-04-05 10:00:30 UTC ]
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In 2021, Finland's consumer base bought two digital books for every single print book sold, the Finnish Book Exchange, FILI, reports. The post London Book Fair: Finland’s Market Continues to Swing to Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-04-05 06:06:58 UTC ]
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#subscriptions appeared
#print book
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Lonely Planet has launched a set of travel guides featuring “pull-out city maps, gatefold maps, and QR codes to unlock additional digital content from the Lonely Planet website.” Guides to Iceland, Ireland, Italy, Japan, Portugal, and Scotland roll out this spring. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-04 04:00:00 UTC ]
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The company, which was on a steady recovery path, was biggest faller on FTSE 100 on WednesdayShares in Pearson slumped by as much as 12% after Apollo said it would not make another bid for the educational publisher after having a third offer valuing the company at £7.2bn, including debt,... Continue reading at The Guardian
[ The Guardian | 2022-03-30 12:09:13 UTC ]
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Market value increases by nearly £1bn as Apollo considers improved cash offer after £6.4bn deal rejectedPearson’s market value jumped by as much as a fifth after a US private equity group said it was considering making an improved cash offer after the educational publisher’s rejection of a... Continue reading at The Guardian
[ The Guardian | 2022-03-11 13:22:21 UTC ]
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#educational publisher
#profit warnings
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Interview: A new event—the in-person Paris Book Market—leads BIEF's spring calendar in French publishing-rights activities. The post Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-02-25 17:34:51 UTC ]
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The Ingram Content Group has created a new unit that will oversee a suite of consumer marketing services centered around its Reader Reach platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-15 05:00:00 UTC ]
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Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
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#business model
#learning curve
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Art historian Catherine McCormack reflects on women as art subjects, makers and curators. Continue reading at The Washington Post
[ The Washington Post | 2022-01-14 13:00:18 UTC ]
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Print book sales by volume in the United States was the highest ever recorded by NPD BookScan, with adult fiction as the leading growth category. The post NPD BookScan: US 2021 Market Unit Volume Up 9 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-11 03:46:38 UTC ]
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#adult fiction
#print book
RBmedia has entered the German audiobook market using a two-step approach: forming RBmedia Verlag and acquiring German audiobook publisher ABOD to supply titles to the new unit. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-06 05:00:00 UTC ]
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Former US President Barack Obama has released a 13-strong list of his favourite books of the year, spanning memoir, fiction and non-fiction, including Crossroads by Jonathan Franzen (Fourth Estate), These Precious Days by Ann Patchett (Bloomsbury) and Harlem Shuffle by Colson Whitehead (Doubleday). Continue reading at The Bookseller
[ The Bookseller | 2021-12-16 04:55:04 UTC ]
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The history of life is a tale of constant change, science writer Henry Gee explains. Continue reading at The Washington Post
[ The Washington Post | 2021-12-10 13:00:00 UTC ]
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‘Silenced No More’ is unsparing in its accusations against Epstein and, especially, Ghislaine Maxwell, who is on trial on charges of sex trafficking. Continue reading at The Washington Post
[ The Washington Post | 2021-12-07 18:00:00 UTC ]
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The footballer and campaigner is writing story with Alex Falase-Koya, drawing on his own memories of friendships made before starting the school day Fresh from receiving an MBE for his campaigning to lift children out of poverty, Marcus Rashford is now warming up for a new challenge: the England... Continue reading at The Guardian
[ The Guardian | 2021-12-01 12:04:57 UTC ]
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#england footballer
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Publishers and industry "gatekeepers" need to rethink and “revamp” the way they market books, authors Roxane Gay and Elizabeth Uviebinené have said. Continue reading at The Bookseller
[ The Bookseller | 2021-11-19 17:39:30 UTC ]
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