Publishers and industry "gatekeepers" need to rethink and “revamp” the way they market books, authors Roxane Gay and Elizabeth Uviebinené have said. Continue reading at 'The Bookseller'
[ The Bookseller | 2021-11-19 17:39:30 UTC ]
Publishers and industry "gatekeepers" need to rethink and “revamp” the way they market books, authors Roxane Gay and Elizabeth Uviebinené have said. Continue reading at The Bookseller
[ The Bookseller | 2021-11-19 17:39:30 UTC ]
More news stories like this |
With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#children’s book
#reach readers
#book imprints
The failure of progressive change in contemporary book publishing is so total that there is now a whole string of books about the failure of progressive change in contemporary book publishing, often backed enthusiastically by big corporate publishers, in an elaborate circuit of denial and... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-20 08:55:05 UTC ]
More news stories like this | News stories tagged with:
#book industry
#book publishing
Octopus Publishing Group has announced promotions and a restructure in its publicity and marketing department with both Matt Grindon and Megan Brown stepping up to more senior roles. Continue reading at The Bookseller
[ The Bookseller | 2021-08-09 20:07:57 UTC ]
More news stories like this | News stories tagged with:
#senior roles
#marketing department
#announced promotions
Bonnier Books UK has appointed Rob Power to head marketing and publicity for its children's and YA trade division. Continue reading at The Bookseller
[ The Bookseller | 2021-07-10 01:13:24 UTC ]
More news stories like this | News stories tagged with:
#bonnier
Online indie retailer Bookshop.org is calling for publishers and authors to link to independent bookshops and its own site for the duration of Independent Bookshop Week (IBW). Continue reading at The Bookseller
[ The Bookseller | 2021-05-10 23:36:00 UTC ]
More news stories like this | News stories tagged with:
#independent bookshop
#independent bookshops
In 'The Freckle Report 2021,' veteran London-based bookseller, library advocate, and former Waterstones managing director Tim Coates warns that U.S. public library usage is in decline—and he suggests library leaders must do more to reverse the slide. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-06 04:00:00 UTC ]
More news stories like this |
Senior figures from across the publishing industry have shared their predictions for the year ahead with The Bookseller, with support for high-street retailers and further implementation of diversity practices cited as essential steps. Continue reading at The Bookseller
[ The Bookseller | 2021-01-07 21:52:12 UTC ]
More news stories like this | News stories tagged with:
#publishing industry
#essential steps
#high-street retailers
#year ahead
#senior figures
Dapo Adeola has urged delegates at The Bookseller Children's Conference to "open the doors" and look for grassroots talent if they are serious about addressing diversity. Continue reading at The Bookseller
[ The Bookseller | 2020-10-01 12:50:21 UTC ]
More news stories like this | News stories tagged with:
#bookseller
#bookseller children
#dapo adeola
The director of literature for Arts Council England has urged all industry organisations who are "at risk of no longer trading viably" to apply for the government's latest emergency arts funding. Continue reading at The Bookseller
[ The Bookseller | 2020-07-30 02:43:14 UTC ]
More news stories like this |
Digital Media Solutions, a Clearwater-based technology marketing firm and one of the largest marketing firms in Tampa Bay, is officially public. This marks the completion of its reverse merger valued at $757 million with Leo Holdings Corp. Leo changed its name Digital Media Solutions Inc.... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-07-17 16:47:40 UTC ]
More news stories like this | News stories tagged with:
#digital media
#combined company
#friday morning
With the August recess looming and a second round of coronavirus relief in the works, $2 billion in funding for libraries hangs in the balance. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-17 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#libraries
#$2 billion
#public libraries
Just one week remains until the Bookseller Marketing & Publicity Conference 2020, themed How We Work Now and tackling the challenges presented by our post-Covid world. Continue reading at The Bookseller
[ The Bookseller | 2020-06-26 00:05:47 UTC ]
More news stories like this | News stories tagged with:
#bookseller
#post-covid world
#challenges presented
In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to... Continue reading at AdWeek
[ AdWeek | 2020-06-24 17:00:52 UTC ]
More news stories like this | News stories tagged with:
#black people
#vice media
#racial injustice
#police brutality
In a joint statement released to mark World Book Day, leaders of three organizations serving the publishing industry issued a cry to support the country’s booksellers as they struggle to survive the Covid-19 pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-24 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#world book
#publishing industry
#covid-19 pandemic
#support bookstores
The marketing and publicity director of Simon & Schuster UK has advised industry workers to "be patient and realistic, because it's going to be tough in September". Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 03:04:00 UTC ]
More news stories like this | News stories tagged with:
#publicity director
Lounge Marketing is kicking off its relaunch as The Empowered Author with a series of expert Q&As. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 12:00:43 UTC ]
More news stories like this |
Boris Johnson has been urged to support a second EU referendum rather than a no-deal Brexit in order to support the UK's creative industries and protect the sector's public investment, just hours after he was elected leader of the Conservative Party. Continue reading at The Bookseller
[ The Bookseller | 2019-07-23 11:05:44 UTC ]
More news stories like this | News stories tagged with:
#conservative party
#creative industries
#no-deal brexit
#eu referendum
#boris johnson
#open letter
Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#hearst
#achieve scale
#nbc universal
#smart tvs
#individual households
#delivering ads
#open standard
#yearto develop
#established earlier
#project oar
#ncc media
Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#hearst
#achieve scale
#nbc universal
#smart tvs
#individual households
#delivering ads
#open standard
#yearto develop
#established earlier
#project oar
#ncc media