‘Promise, Energy, Surprises’: A White Paper on ‘The Markets’ 2016

Download our free white paper on international publishing regions featured at Frankfurt Book Fair on October 18 in The Markets: Global Publishing Summit. The post ‘Promise, Energy, Surprises’: A White Paper on ‘The Markets’ 2016 appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2016-07-11 00:00:00 UTC ]
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Other Publishing stories related to: '‘Promise, Energy, Surprises’: A White Paper on ‘The Markets’ 2016'


Macmillan Education Schools Division to withdraw from Australia market

Macmillan Education is to review its local operations in Australia, "with the intention of withdrawing from the Australian market in due course". Continue reading at The Bookseller

[ The Bookseller | 2019-08-09 08:49:23 UTC ]
More news stories like this | News stories tagged with: #macmillan education #macmillan


Cisco names Dentsu's Isobar its digital marketing innovation agency of record

Cisco has added Dentsu Aegis Network's Isobar to its roster of agencies, naming it digital marketing innovation agency of record (say that 10 times fast). Under the partnership, Isobar has signed onto a one-year retainer contract with the IT, professional networking and cybersecurity solutions... Continue reading at Advertising Age

[ Advertising Age | 2019-08-06 18:07:06 UTC ]
More news stories like this | News stories tagged with: #biggest challenges #clients including #air force #stranger things #virtual meetings #company spent #digital media


Why Are Brand Marketers Investing in Magazines?

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
More news stories like this | News stories tagged with: #increasing sales #sales pitch #ad revenues #print publication #hearst #printed word #print titles


UM promotes Deidre Smalls-Landau to U.S. chief marketing officer

IPG Mediabrands’ UM has promoted Deidre Smalls-Landau to U.S. chief marketing officer, effective immediately. She will retain her current position as global head of culture while adding oversight of UM’s strategic branding, platforms and initiatives to her remit. Since joining IPG Mediabrands... Continue reading at Advertising Age

[ Advertising Age | 2019-08-06 16:00:00 UTC ]
More news stories like this | News stories tagged with: #census bureau #work closely #vice president #digital media


ABC Says It’s a ‘Superior Platform’ to Streaming and Invests Heavily in Marketing Its Shows

ABC Entertainment president Karey Burke became the latest network exec to come out swinging against streaming competitors like Netflix during the Television Critics Association's summer press tour in LA. "We believe we offer creators a superior platform: big, broad audiences, all year long,"... Continue reading at AdWeek

[ AdWeek | 2019-08-05 19:31:34 UTC ]
More news stories like this | News stories tagged with: #year long #nielsen


The anthropologists who upended the ‘science’ of white supremacy

In the early 1900s, Franz Boas and his followers challenged the idea that some people were inherently ‘primitive.’ Continue reading at The Washington Post

[ The Washington Post | 2019-08-02 11:39:45 UTC ]
More news stories like this | News stories tagged with: #white supremacy #early 1900s


Democracy is under attack. But how to protect it while Trump is in the White House?

Review of 'Ill Winds" by Larry Diamond and 'The Democracy Fix' by Caroline Fredrickson. Continue reading at The Washington Post

[ The Washington Post | 2019-08-01 17:46:08 UTC ]
More news stories like this | News stories tagged with: #white house


How Publishers Are Using Data to Transform Their Marketing Operations

Editor's note: This article was originally published as part of a Folio: Special Report on the state of data in publishing, but we have decided to open it up to a wider audience by publishing it below. To view the full report, click the link at the bottom. The rise of big data—and the ability... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-31 19:33:50 UTC ]
More news stories like this | News stories tagged with: #paying subscribers #b2b publications #hanley wood #phone calls #ll notice #free e-book #e-book #digital content #magazine publisher


Black & White snaps up vegan lifestyle book from YouTuber Stefanie Moir

Black & White has snapped up YouTube and Instagram influencer Stefanie Moir's debut book.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-31 08:01:55 UTC ]
More news stories like this | News stories tagged with: #black white #debut book


Inside the marvelous marketing of 'Mrs. Maisel'

In the age of peak TV, wading through the seemingly endless choices on broadcast, cable and streaming platforms is an exhausting exercise. Amazon Prime Video’s “The Marvelous Mrs. Maisel,” Amy Sherman-Palladino’s late-’50s comedy about an affluent New York housewife who discovers she’s the next... Continue reading at Advertising Age

[ Advertising Age | 2019-07-31 07:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment business #recently begun #nielsen


Cranachan and Black & White scoop Scots language grants

Indies Cranachan and Black & White are among the publishers awarded funding from the Scots Language Publication Grants.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-28 10:22:14 UTC ]
More news stories like this | News stories tagged with: #black white


Parvus Press: Market Spotlight

For this week’s spotlight market, we look at Parvus Press, a science fiction and fantasy publisher that's currently open to submissions. The post Parvus Press: Market Spotlight by Robert Lee Brewer appeared first on Writer's Digest. Continue reading at Writer's Digest

[ Writer's Digest | 2019-07-25 16:55:22 UTC ]
More news stories like this | News stories tagged with: #science fiction


This climate change coloring book illustrates how we transition to clean energy

Color in the “subsidy pie” while you learn about how we can fund more solar and wind power! Most people recognize the urgent need for climate action—in a recent poll, around 70% of Americans said that they wanted the U.S. to take “aggressive” action—but fewer clearly understand what needs to... Continue reading at Fast Company

[ Fast Company | 2019-07-25 15:30:09 UTC ]
More news stories like this | News stories tagged with: #solar panels #people recognize #recent poll #electric cars #coloring book


Pampers’ new smart diapers give parents smartphone pee alerts: Marketer’s Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. Internet of things, meet the baby’s bottom: Parents too busy looking at their smartphones to pay attention to... Continue reading at Advertising Age

[ Advertising Age | 2019-07-24 20:54:06 UTC ]
More news stories like this | News stories tagged with: #general manager #remain based #publicis groupe #leo burnett #jessica wohl #adrianne pasquarelli #digital media


NZ considers changes to copyright law as part of promise to help end global 'book famine'

An estimated 90% of all written works worldwide are not available in accessible formats. New Zealand is implementing the Marrakesh Treaty to help change that. Continue reading at The Conversation

[ The Conversation | 2019-07-23 20:01:52 UTC ]
More news stories like this | News stories tagged with: #marrakesh treaty #copyright law


Announcing the 2019 Whiting Literary Magazine Prizes

This morning, the Whiting Foundation has announced the winners of the second annual Literary Magazine Prizes, which are given “for superb publishing, advocating for writers, and strengthening the literary community.” This year, the number of awards was increased from three to five, with two new... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-18 13:00:28 UTC ]
More news stories like this | News stories tagged with: #whiting foundation #literary community #literary magazine


Expanded Whiting Literary Magazine Prizes Name Second Year of Winners

This year's five honorees, up from three last year, are 'The Common,' 'American Short Fiction,' 'Black Warrior Review,' 'The Margins,' and 'The Offing,' which will receive a combined $144,000 from the Whiting Foundation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-18 04:00:00 UTC ]
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Mairi Kidd celebrates inspirational Scots with Black & White deal

Black & White Publishing has acquired two books about inspirational people from Scotland by Mairi Kidd, head of literature, languages and publishing at Creative Scotland. Continue reading at The Bookseller

[ The Bookseller | 2019-07-15 23:10:10 UTC ]
More news stories like this | News stories tagged with: #creative scotland #mairi kidd


Black & White snaps up wild swimming tale

Black & White will publish Taking the Plunge: The Healing Power of Wild Swimming for Mind, Body & Soul by journalist Vicky Allan and photographer Anna Deacon in November.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-02 08:26:10 UTC ]
More news stories like this | News stories tagged with: #black white #healing power #wild swimming


This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End

A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek

[ AdWeek | 2019-06-27 14:00:59 UTC ]
More news stories like this | News stories tagged with: #raised $9 #content publisher