Print Offers Big Rewards to Membership Models

This past year, The Costco Connection—the monthly print magazine that retail giant Costco produces for its $120-per-year Executive Members—increased its circulation to 13.2 million, making it the third-largest circulation magazine in the U.S. This had a clear impact on expenses, especially postage, and sent the Costco team off in search of renegotiated contracts with printers and other vendors to offset the higher costs. But for Costco, failing to increase print circulation was not an option. The magazine is too important as a member benefit; too many regular Costco members up their membership spending to the Executive level (twice the cost of the Gold Star-level membership) just to get the magazine, and too many of Costco's goods suppliers participate in the company’s co-op advertising programs to consider cutting back. And while, like other magazine publishers, Costco has tried to interest readers in switching to a digital format, publisher Sandy Torrey notes that only 750,000 members—a small slice of the total readership—have moved in that direction. Instead, she says, the company routinely gets mail from members begging them to keep the print magazine going. AARP finds itself in a similar situation. With a circulation of more than 23 million, AARP: The Magazine, published 10 times a year, boasts the largest circulation of any print magazine in the U.S. Though the association also offers a robust collection of digital vehicles, the age of its readers—by definition, all... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-09-14 00:00:00 UTC ]
News tagged with: #significant growth #growing roster

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Small Press Distribution Launches GoFundMe to Support New Operating Model

One of the few remaining distributors specializing in distributing independent publishers has launched a GoFundMe campaign to help underwrite a plan to close a warehouse, partner with other distributors, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-28 00:00:00 UTC ]
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Children’s Rights Edition: Frankfurt Offers a New Publishers Rights Center

The 75th edition of Frankfurter Buchmesse has announced the opening of a Publishers Rights Center, with registration now available. The post Children’s Rights Edition: Frankfurt Offers a New Publishers Rights Center appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-24 17:04:51 UTC ]
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WI2023: ABA' s Winter Institute Has Big Turnout

The American Booksellers Association's Winter Institute in Seattle attracted a total of 1,600 people, of which 900 were booksellers. The large number of new booksellers drew an enthusiastic response from exhibitors, while the ABA urged booksellers to contribute more data to help it in its advocacy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-24 05:00:00 UTC ]
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Bookshop.org to Sell E-books, Publish First Print Title

Andy Hunter, Bookshop.org CEO, told 'PW' that the online retailer is developing an e-book platform for indie bookstores from scratch, and will launch it in beta late this year. In addition, the company is publishing its first book, a collection by Lydia Davis, who did not want her book available... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-23 05:00:00 UTC ]
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With New Model Language, Library E-book Bills Are Back

A year after a federal judge struck down Maryland's groundbreaking library e-book law, library advocates are backing revised legislation they say can help ensure “fair and equitable licensing terms" for library e-books while avoiding the thorny copyright issue that doomed Maryland’s effort. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-23 05:00:00 UTC ]
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Print Book Sales Dipped 0.8% Last Week

With few new titles gaining traction, unit sales of print books slipped 0.8% last week compared to 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-23 05:00:00 UTC ]
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Rocketship Entertainment's Tom Akel Talks Bringing Webcomics to Print

Distributed globally through Simon & Schuster, the publisher has 24 projects lined up for 2023 to turn more mobile webcomics into print books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Print Sales Fell 8.8% in Early February

With declines in all categories but adult fiction, unit sales of print books were down 8.8% in the week ended Feb. 11, 2023, from the comparable week in 2022, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Print Book Sales Fell 8.8% Last Week

With sales falling in all but the adult fiction category, unit sales of print books had their worst week in 2023, falling 8.8% last week from a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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The Ghostwriter typewriter brings generative AI to the printed page

Running from 1992 through 1995, Ghostwriter, the beloved PBS children’s television show, followed a diverse group of friends as they solved mysteries around their Brooklyn neighborhood with the help of their haunted typewriter, a cursed item possessed by the trapped soul of a murdered runaway... Continue reading at Engadget

[ Engadget | 2023-02-16 17:00:16 UTC ]
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Print Sales Dip in Early February

Unit sales of print books fell 2.1% in the week ended February 4, compared to the similar week last year, as Colleen Hoover–driven gains in adult fiction were offset by declines elsewhere. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
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Print Book Sales Dipped Last Week

Unit sales of print books fell 2.1% last week from the comparable week in 2022. Declines in the juvenile categories and a dip in sales in adult nonfiction offset a 3.5% increase in adult fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-09 05:00:00 UTC ]
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Palace Project, Draft2Digital Strike Deal to Offer Indie E-books to Libraries

Beginning next week, the first of an anticipated 500,000 indie and self-published e-book titles from Draft2Digital and Smashwords (which merged last year) will be made available for library lending via the Palace Marketplace, the upstart Palace Project’s digital content platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-09 05:00:00 UTC ]
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Haymarket Book Publisher Offering Free eBooks on Black History

A Chicago-based independent publisher has responded to the recent attack on Black History by offering free books. Continue reading at Book Riot

[ Book Riot | 2023-02-08 16:46:55 UTC ]
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Modest Attendance, Big Energy at the ALA LibLearnX Conference

Despite modest attendance, the first in-person LibLearnX in many ways delivered exactly what ALA membership asked for when the association began rethinking the now defunct ALA Midwinter Meeting—fewer meetings, more educational offerings and learning opportunities, and more time to connect with... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
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Print Book Sales Fell 4.2% Last Week

With sales of Prince Harry’s 'Spare' slowing, unit sales of print books fell 4.2% last week compared to the week ended January 29, 2022 at outlets that report to NPD BookScan. The decline put an end to a two-week sales rally spurred by 'Spare.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-02 05:00:00 UTC ]
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ChatGPT Plus will offer immediate AI access for $20 per month

OpenAI’s ChatGPT’s AI chatbot is so good, too many people are using it, crushing its servers. So the company is debuting a paid ChatGPT Plus service, which will launch in the coming weeks. ChatGPT will cost $20 per month, but don’t despair. OpenAI says that it still plans to offer a... Continue reading at PC World

[ PC World | 2023-02-01 21:57:26 UTC ]
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Prince Harry Memoir Led 1.2% Rise in Print Book Sales Last Week

Prince Harry's 'Spare' sold more than 195,000 copies in its second week on sale, helping to lift print book sales 1.2% last week over 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
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Bookwire Expands Its Text-to-Speech Audiobook Offer with Google Play Books

The Frankfurt-based Bookwire has entered a partnership with Google Play Books for broader automated production of audiobooks. The post Bookwire Expands Its Text-to-Speech Audiobook Offer with Google Play Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-17 14:43:24 UTC ]
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Print Sales Flat at Start of 2023

Unit sales of print books dipped 0.1% in the week ended Jan. 7, 2023, from the comparable week in 2022, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-13 05:00:00 UTC ]
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