Print Media Is Underserved by Not Including Black-Owned Media in Ad Buys

Last September, my Instagram feed was filled with this collage of beautiful black women on the covers of various print media outlets. However, I immediately noticed a clear and apparent flaw: Only one of the magazines were actually owned and run by a person of color (Essence). The rest, contrary to the unsolicited praise and... Continue reading at 'AdWeek'

[ AdWeek | 2019-06-19 16:15:54 UTC ]
News tagged with: #ad buys #instagram feed #print media

Other Publishing stories related to: 'Print Media Is Underserved by Not Including Black-Owned Media in Ad Buys'


Facebook Testing Mobile Ad Network

Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post today #important step #sponsored content #working directly #small number #coming months


Newsweek Delays Return of Print Edition to March

Newsweek has delayed the rollout of its new print edition until early March, with a cover date of March 7, according to Jim Impoco, Newsweek's editor since September. The brand, which went all-digital at the end of 2012, had said last month that it planned to roll out a print revival in January... Continue reading at Advertising Age

[ Advertising Age | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early march #global publisher #print revival #scott miller


Yaba Blay Is Opening A New Window Into Black Life

Traditional book publishing has met its match in the founder of Blackprint press.Yaba Blay has no problem confessing that she is a "recovering overachiever." Which is not surprising since she is also currently a professor of Africana Studies at Drexel University in Philadelphia, co-director of... Continue reading at Fast Company

[ Fast Company | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advisory board #finding success


Pan Mac cites 4.3% print sales increase for 2013

Pan Macmillan has said its physical book sales in the UK grew by 4.3% in value in 2013. The... Continue reading at The Bookseller

[ The Bookseller | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan


SURVEY: Is a Library Without Print Books a Library at All?

Is an all-digital library just the 21st-century update of the traditional library? Or a free database and ebook service with better branding? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional library #print books #ebook service


BuzzFeed's Peretti: Mobile is a Better Ad Vehicle

The Web publishing world has been slightly panicked over the growth of mobile consumption—mostly because for individual sites, the just money isn't there. Mobile banners are seen as a lousy brand vehicle, which is why so many are rushing to native ads. BuzzFeed founder and CEO Jonah Peretti... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sold programmatically


BL buys Kureishi's personal diaries

The British Library has bought Hanif Kureishi's personal archive, made up of more than 50... Continue reading at The Bookseller

[ The Bookseller | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british library #personal archive


Radio Times seeks to fuel digital success with print profits

Radio Times, which accounts for 60% of its publisher's profits, is undergoing a transformation to woo younger readersWhile other magazine publishers chase the digital-savvy generation of under-25s Radio Times is swimming against the tide somewhat, targeting a slightly older, thirtysomething... Continue reading at The Guardian

[ The Guardian | 2014-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make inroads #investing heavily


Nigerian school stakes claim to have set up Africa's first printing press

The Hope Waddell Training Institution, a school in Nigeria founded in 1895 by Presbyterian missionaries, is laying claim to have set up Africa's oldest press. But could it be so?Hope Waddell, in Calabar, Cross River State, had a functioning printing press from 1903, initially to serve the school... Continue reading at The Guardian

[ The Guardian | 2014-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sierra leone


Pew survey: Reading of print books increased in 2013

The Pew survey found that e-reading increased as well but that more adults read a print book in 2013 than in the previous year. 'Print remains the foundation of Americans’ reading habits,' the report stated. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading habits #pew survey #print book #print remains #report stated


Patrick Carman's 'Half Nelson' proposal: for each Amazon purchase, buy a book at an independent bookstore

'39 Clues' author Patrick Carman says he knows Amazon is a convenient option, but suggests buying a book from an independent bookstore each time you buy from Amazon. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstore


E-reading on the rise but print books still dominate

New research by the Pew Internet and American Life Project shows that the percentage of American adults who read an ebook in the past year has risen to 28 percent, up from 23 percent in 2012. Yet the tree book isn't dead yet, at least in the popularity sense, as the results show most ebook... Continue reading at Betanews

[ Betanews | 2014-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print books #pew internet #american adults


Pew: E-Reading Surges, But Print Is Hanging On

E-books are rising in popularity, but according to the Pew Research Center, print remains the foundation of Americans’ reading habits. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print remains #reading habits


Palgrave Macmillan buys environmental expose

Palgrave Macmillan will publish a guide to the environmental crisis looming in Tibet by... Continue reading at The Bookseller

[ The Bookseller | 2014-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #palgrave macmillan


Global media mission arrives to investigate press freedom in Britain

Delegation from the World Association of Newspapers and News Publishers will investigate press regulationAn "unprecedented" press freedom mission to Britain by the World Association of Newspapers and News Publishers (WAN-IFRA) begins today.Representatives of the organisation are holding a series... Continue reading at The Guardian

[ The Guardian | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public debate #far-reaching consequences #united kingdom #independent media #south africa


O’Reilly Media Debuts Atlas at DBW 2014

O’Reilly Media is using this year’s DBW to launch Atlas, a new online service aimed at streamlining the workflow in digital publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reilly media #digital publishing


Inside Hearst’s Native Ad Strategy

In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com.The post Inside Hearst’s Native Ad Strategy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising


Why Publishers Are Enlisting Programmatic Ad Chiefs

A new senior role is rapidly emerging at the top of digital publishers’ sales organizations: the programmatic czar. Publishers initially approached programmatic advertising warily, concerned it would do little more than drive down their ad prices and further commoditize their inventory. That... Continue reading at Digiday

[ Digiday | 2014-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #senior role #ad prices


Evolve Media Hires Geoff Schiller Away from Hearst

Publisher of enthusiast consumer content Evolve Media, LLC has lured Geoff Schiller from his position as Hearst Digital Media’s chief sales officer to join the company as chief revenue officer.  Continue reading at Folio Magazine

[ Folio Magazine | 2014-01-14 00:00:00 UTC ]
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The First 3-D Printed Book Cover Is Here

A limited edition of Chang-Rae Lee's On Such A Full Sea turns typography into a sculpture.It was only a matter of time: the first 3-D printed book cover has arrived. Published by Riverhead Books on Tuesday, a limited edition of Chang-Rae Lee's novel On Such a Full Sea features a white slipcover... Continue reading at Fast Company

[ Fast Company | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #limited edition #chang-rae lee #riverhead books