The 25-year-old imprint at Penguin Random House’s DK division has adopted a hybrid publishing model to evolve along with the video game industry. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2018-04-27 00:00:00 UTC ]
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Alarmed by the rise of ad blocking software use, publishers are starting to recognize their contribution to the problem. At Digiday's Europe Publishing Summit in Barcelona this week, leading European publishers talked about the need to restore the reader experience. As News U.K.'s Alessandro de... Continue reading at Digiday
[ Digiday | 2015-10-08 00:00:00 UTC ]
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Traditional publishers, tired of competing with Facebook and Google for digital ad dollars, are taking steps to get more personal with their advertising. Among the big topics discussed during Advertising Week was how media companies like News Corp and Condé Nast are getting into the ad tech... Continue reading at Digiday
[ Digiday | 2015-10-02 00:00:00 UTC ]
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Many of the world's biggest and best-known online news publishers saw significant drops in traffic between March and April this year. It appears Facebook might be a culprit in some way, but nobody can agree on a solid theory as to why. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-20 00:00:00 UTC ]
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DNA findings give new credibility to 'The President's Daughter,' a controversial 1928 memoir. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-08-20 00:00:00 UTC ]
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If you think capturing the Iron Throne with an army of the Unsullied and a couple of dragons takes planning, imagine taking a dozen "Game of Thrones" cast and creators through the madness of Comic Con! For the first time ever, Los Angeles Times Television Critic Mary McNamara and her 17-year-old... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-07-10 00:00:00 UTC ]
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Film and television properties continue to generate buzz on the show floor at Licensing Expo, held last month in Las Vegas. But a popular entertainment property, on its own, is often no longer enough to drive licensed publishing success. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-07 00:00:00 UTC ]
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The growing complexity of international book publishing is reflected in this year’s ranking of the world’s largest publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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The buy side has grown fond of blaming publishers for bad viewability rates. But publishers only serve the ads that advertisers design, and those ads are often poor. Now some brands are working directly with publishers to find customs solutions. Last December Burberry teamed with Yahoo to create... Continue reading at Digiday
[ Digiday | 2015-06-11 00:00:00 UTC ]
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As long as technology companies such as Facebook and Twitter exist, publishers will have to navigate relationships with them. This theme pervaded a panel Monday at the 67th World News Media Congress in which industry thought leaders discussed ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-02 00:00:00 UTC ]
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Ann Voskamp raises funds for Ramadi refugees; IVP author will head Duke's Center for Reconciliation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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Sheikha Bodour, founder of the Emirates Publishers Association (EPA), discusses initiatives aimed at professionalizing publishing in the Arab world. The post On Developing Publishing in the Arab World and the UAE appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-14 00:00:00 UTC ]
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Reports from the last few weeks hinted it was coming, but the debut of Facebook's Instant Articles sent a shiver down plenty of publisher's spines this morning anyway. And why wouldn't they react in that fashion? One of their chief traffic drivers could suddenly siphon away audiences and ad... Continue reading at AdWeek
[ AdWeek | 2015-05-14 00:00:00 UTC ]
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With Instant Articles, Facebook has created a rich, multimedia platform to host publishers' stories, and ensure that you never leave.As social networking has taken over the web, and users no longer visit publishers' homepages to find news, Facebook has become a primary funnel for readers,... Continue reading at Fast Company
[ Fast Company | 2015-05-13 00:00:00 UTC ]
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Another high-profile Christian-themed movie; a change in Bible rights management; an IVP author on tour; awards and honors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-12 00:00:00 UTC ]
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There is a state of confusion in the Arab world regarding digital publishing, with educational institutions at the forefront, though take up is slow. The post The Arab World Slow to Adopt Digital Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-05 00:00:00 UTC ]
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More on the Family Christian bankruptcy; the newest awards season lists; the Dalai Lama gets a book for his 80th birthday. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is... Continue reading at Digiday
[ Digiday | 2015-04-20 00:00:00 UTC ]
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Channel 4 is gearing up to launch its own video game publisher. The UK broadcaster has commissioned mobile games before, but they've often been specific projects that relate to its most popular programming. Now, it wants to offer additional support t... Continue reading at Engadget
[ Engadget | 2015-04-17 00:00:00 UTC ]
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The U.S. manga market is growing again and publishers are turning to related products--from prose tie-ins and games to accessories and apparel--to reel in even more consumers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
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The march towards media companies publishing content directly to Facebook continues.Barely a month after Facebook Chief Product Officer Chris Cox said publicly that the social network wants to host media companies' articles and videos, The New York Times reported that BuzzFeed, National... Continue reading at Advertising Age
[ Advertising Age | 2015-03-25 00:00:00 UTC ]
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