If the sky isn’t exactly falling on the broadcast TV advertising model, it certainly seems to be a lot closer to the ground than it once was. The ongoing flight of younger viewers from linear television has made a hash of what’s traditionally been a week for sampling new shows and revisiting old favorites, and while the marketing money continues to roll right in, those brands investing in primetime programming are reaching an ever-diminishing subset of would-be consumers. According to the Nielsen live-plus-same-day data, the first week of the 2019-20 broadcast season was largely ignored by adults 18-49, as deliveries in the all-important demo fell 12 percent year-over-year to under a 1.4 rating. On average, the Big Four networks during Premiere Week drew just 1.75 million members of the advertiser-coveted group per night, down from nearly 2 million in the year-ago period. This rate of attrition is consistent with a trend that started well before veteran scripted series such as “NCIS” and “Grey’s Anatomy” splashed onto the scene; in three years, Premiere Week deliveries have fallen 28 percent; in five years, they’ve dropped 43 percent. Before we get into the particulars of the Sept. 23-29 doldrums, it’s worth noting that the networks last week set all sorts of unenviable ratings records, which naturally are a reflection of a cultural shift away from live TV viewing. For example, this year’s opener marked the first time one of the Big Four failed to average as much as a... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-02 20:09:24 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, March 10, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-03-06 14:00:50 UTC ]
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Bestselling author Jennifer Weiner signs a five book deal with William Morrow, Amistad takes a book about a true American power couple, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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Among the week's headlines: Georgia moves a step closer to banning the ALA; a library e-book bill is back in Connecticut; and librarian TikTok star Mychal Threets, who went viral for sharing 'library joy,' has left his job. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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Hafsah Faizal whirls onto our children’s fiction list at #8 with the YA vampire fantasy ‘A Tempest of Tea.’ Plus Jennifer L. Armentrout takes readers deeper into the world of her Blood and Ash series, and ‘The Woman in the Window’ author A.J. Finn’s story continues. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, March 3, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-28 14:00:07 UTC ]
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Investing books by Tony Robbins and Charlie T. Munger stake their claims on our list. Plus T. Kingfisher invites readers to the table, and Susan Elizabeth Phillips scores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, Feb. 25, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-21 14:00:24 UTC ]
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This was a regular feature of my childhood, though it feels so long ago and far away, conceptually as well as literally, that I nearly forgot it ever happened: I’d go into town to the mall with my mom, and she’d drop me at the doors of the Borders or Barnes and Noble while she […] Continue reading at Literrary Hub
[ Literrary Hub | 2024-02-19 09:55:59 UTC ]
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Viking signs The Midnight Library author Matt Haig's latest novel; Scribner signs two by National Book Award finalist Sarah Smarsh, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Maryland lawmakers seek to protect libraries, Florida governor Ron DeSantis appears to acknowledge that book banning efforts have gone too far, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Newsroom director decries The Australian’s ‘constant’ swipes at individual ABC employees. Plus: a mushroom misstepFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastWhen the ABC Indigenous affairs editor, Bridget... Continue reading at The Guardian
[ The Guardian | 2024-02-16 02:50:06 UTC ]
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During Winter Institute's closing keynote in Cincinnati, author and presidential historian Doris Kearns Goodwin praised indie booksellers and discussed her deeply personal new book, 'An Unfinished Love Story.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-15 05:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, Feb. 18, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-14 14:00:16 UTC ]
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A few booksellers attending Winter Institute 2024 have attracted attention on the show floor over unexpected events occurring back home at their stores. For one, B&N is planning to move next door; for another, a spouse's promotion might take him away from his store; for a third, eviction looms. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-14 05:00:00 UTC ]
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The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City's 25-22 overtime victory over San Francisco on Sunday night averaged 123.4 million viewers across television and streaming platforms. Continue reading at CBC
[ CBC | 2024-02-13 13:58:34 UTC ]
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Super Bowl 58 was Taylor-made for ratings gold. Thanks to multiple telecasts and streams, the power of live sports and even a Taylor Swift bump, Sunday's Super Bowl matchup showcasing the Kansas City Chiefs' overtime win against the San Fransisco 49ers smashed viewership... Continue reading at AdWeek
[ AdWeek | 2024-02-13 02:47:06 UTC ]
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The author and podcaster on young love, chips and curry sauce, and her husband’s selective hearingBorn in Essex, Giovanna Fletcher, 39, studied at drama school. She made her fiction debut in 2013 with Billy and Me, writes young adult fiction with her husband, musician Tom Fletcher, and in 2017... Continue reading at The Guardian
[ The Guardian | 2024-02-10 09:30:38 UTC ]
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Among the week's headlines: The American Library Association announces five new "Core Values" for librarianship; a candidate for Missouri secretary of state campaigns by burning library books with a flamethrower; and OCLC is suing a shadow archive site. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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‘House of Flame and Shadow’ by Sarah J. Maas is the #1 book in the country, one of numerous Maas titles on our list this week. Plus love is in the air—and on our nonfiction list—and February book club picks hit the shelves. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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Tiny Reparations signs two by National Book Award nominee LaToya Watkins, Tia Williams reups with Grand Central, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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