Pop-Up Magazine Rethinks the Definition of Magazine Media

The experiential brand offers plenty of fodder for publishers trying to innovate. The post Pop-Up Magazine Rethinks the Definition of Magazine Media appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-01-24 00:00:00 UTC ]
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F+W Media Reveals Winning Bidders at Bankruptcy Auction

Special interest magazine publisher F+W Media is due back in Delaware bankruptcy court Monday afternoon, where the company is expected to present the winning bidders emerging from an auction of its remaining media assets, the latest step in a process that began when the company filed for... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-17 16:16:56 UTC ]
More news stories like this | News stories tagged with: #writing community #associate publisher #meredith corp #penguin random house #magazine publisher

Reinventing the way traditional media organizations master digital content

In order to succeed, traditional media companies must repurpose content and make it work even harder across digital channels. Here’s an inside look at using tools to reinvent the way traditional media companies master digital publishing. The post Reinventing the way traditional media... Continue reading at Digiday

[ Digiday | 2019-06-13 04:03:22 UTC ]
More news stories like this | News stories tagged with: #digital channels #digital publishing #digital content

Bauer Media to Pursue Alternatives to Traditional Newsstand Supply Chain

The publisher of the two top-selling magazines on American newsstands has initiated a process aimed at exploring alternatives outside of the traditional magazine-retail supply chain, which has become dominated by two major wholesalers following years of decline and consolidation. Bauer Media... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-11 20:01:50 UTC ]
More news stories like this | News stories tagged with: #cash infusion #distribution channel #american media #continued development #directly involved #publishing community #magazine publisher #bookstore

Pay Attention, Publishers: Outsiders Are Redefining What a Magazine Can Be

Software mogul, golf equipment manufacturer, movie-streaming service, mattress maker, actress, social media behemoth: It seems everyone wants to get into the magazine-publishing business these days. Everyone, that is, except for “real” magazine-media publishers. Whenever a well-known... Continue reading at Publishing Executive

[ Publishing Executive | 2019-06-11 15:31:24 UTC ]
More news stories like this | News stories tagged with: #print magazine #pay attention #publishing business

8 niche media all-stars to know

Publishers trying to figure out how they are going to diversify revenue would do well to look at the smaller, niche publishers that had to diversify years ago. Each of this publishers, who serve a mixture of business- and consumer-facing audiences, attack the problem from different angles, but... Continue reading at Digiday

[ Digiday | 2019-06-11 04:00:27 UTC ]
More news stories like this | News stories tagged with: #niche publishers

Fortnite emerges as a social media platform for Gen Z

A new study suggests that Fortnite has more in common with Facebook than Call of Duty, with the massively popular game emerging as a new kind of social network for a key demographic of younger consumers that brands covet. “Unlike other platforms and services, Fortnite uniquely combines benefits... Continue reading at Advertising Age

[ Advertising Age | 2019-06-10 14:30:00 UTC ]
More news stories like this | News stories tagged with: #senior director #long-term commitment

Research project sees students hand over social media details

Employers who ask to see your Facebook page during an interview aren't breaking the law, but they could be crossing a line. Continue reading at Stuff

[ Stuff | 2019-06-08 17:00:00 UTC ]
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Folio: Toasts the Most Inspiring Women in Media

[caption id="attachment_159797" align="alignright" width="300"] AARP's Myrna Blyth accepting the Lifetime Empowerment and Achievement Award.[/caption] NEW YORK – 200 of the brightest leaders, creatives and business professionals in the magazine media industry gathered at the Grand Hyatt... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-07 19:10:56 UTC ]
More news stories like this | News stories tagged with: #bleacher report #unique views #managing editor

Penguin Random House Buys F+W Media’s Books at Auction

Penguin Random House is acquiring the book publishing assets of F+W Media, which include the Writer's Digest catalog. Communities to be auctioned separately June 13. The post Penguin Random House Buys F+W Media’s Books at Auction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-07 16:05:51 UTC ]
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Tackling the Underrepresentation of Women in Media

Around the world, women are far less likely than men to be seen in the media. As subjects of stories, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-07 15:13:18 UTC ]
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Social media pages for Dominican Republic resort vanish after woman claims violent attack

The pages were flooded with angry comments from users wondering why the resort hasn’t responded to the woman’s claims. The social media accounts for an all-inclusive resort chain in the Dominican Republic have vanished after a woman’s Facebook post about an alleged attack in January at one of... Continue reading at Fast Company

[ Fast Company | 2019-05-31 08:15:10 UTC ]
More news stories like this | News stories tagged with: #angry comments #dominican republic #facebook post

Under Armour converts energy to light at new pop-up lab

Under Armour’s new UA Rush fabric claims to recycle the body’s energy during performance—and the sportswear brand is putting a lot of its own marketing energy behind the product. Baltimore-based Under Armour will host an interactive pop-up performance lab for consumers in New York City... Continue reading at Advertising Age

[ Advertising Age | 2019-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium pricing

Bucking the Trend: Print Magazines Still Work for (Some) Publishers

Much like the several years that have preceded it, 2019 will see the deaths of many a once-formidable print magazine. Some will find new life online, some will fade into irrelevance, and many that survive will scramble to implement new business models, hoping to save their print foundations... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-30 18:30:31 UTC ]
More news stories like this | News stories tagged with: #key areas #sees potential #pushing girls

Hearst Magazines Hires Its First VP for Experiential

Hearst Magazines is looking to invest further in experiential events with a new hire: Liz Morley-Ehrlich, who was named the company's first vp of experiential and brand partnerships. The appointment comes as publishers, especially those in the magazine industry, look to expand their reach in... Continue reading at AdWeek

[ AdWeek | 2019-05-30 17:37:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #brand partnerships #magazine industry

Reflections From My Not-So-Romantic Stint in the Magazine Business

Yeah, I was in the magazine business before you were. Probably. This was from 1973 to 1977, a gentler time when baseball uniforms were double-knit and Nazis had the decency to cower in South America and Good & Plenty was a household name. It was a time, dear reader, before Photoshop. Before... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-30 14:46:31 UTC ]
More news stories like this | News stories tagged with: #fair number #sports illustrated #deep roots

Hearst Magazines launches new ad unit that will send people product samples

The legacy magazine publisher, which has been giving advertisers more opportunities to communicate directly with its audience, extends the strategy to its social channels. The post Hearst Magazines launches new ad unit that will send people product samples appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-30 04:00:01 UTC ]
More news stories like this | News stories tagged with: #ad unit #giving advertisers #social channels

Footage of Beatles' only Top of the Pops live show found

David Chandler raids his attic to find a 90-second film of the Fab Four performing Paperback Writer. Continue reading at BBC News

[ BBC News | 2019-05-29 15:58:58 UTC ]
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Facebook’s Dystopian Definition of ‘Fake’

For the social-media platform, a doctored video of Nancy Pelosi is content, not a phony. Continue reading at The Atlantic

[ The Atlantic | 2019-05-28 17:27:07 UTC ]
More news stories like this | News stories tagged with: #doctored video #nancy pelosi

'Call their bluff': Shut down social media platforms, ex-Facebook adviser urges

A former Facebook adviser is urging governments around the world to shut down social media platforms until they can be reformed. Continue reading at CBC

[ CBC | 2019-05-28 14:17:44 UTC ]
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