Podcast: Billboard’s Shira Brown on premium video and Snapchat for grown-ups

Podcast: Shira Brown, head of video partnerships for Billboard and the Hollywood Reporter on how publishers are handling the Facebook/Google duopoly, how established brands can navigate Snapchat, the power of premium video to drive engagement for two iconic trades. Sponsored content by GumGum The post Podcast: Billboard’s Shira Brown on premium video and Snapchat for grown-ups appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-07-13 00:00:00 UTC ]
News tagged with: #premium video #hollywood reporter #established brands #sponsored content

Other Publishing stories related to: 'Podcast: Billboard’s Shira Brown on premium video and Snapchat for grown-ups'


Publishers Try a Different Kind of Pay Wall, Unlocked by Watching Web Video

Publishers including Maxim, Radar Online, Guitar World and USA Today Sports Media are experimenting with a pay wall that instead of charging readers requires them to watch an advertiser's video.   The tactic, which uses a system ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pay wall #radar online


Instagram Debuts Video Embeds, Could Alter Publishing Habits

Instagram today made its three-weeks-old videos feature embeddable, giving publishers and marketers another option to Twitter Vine, YouTube and Vimeo when it comes to making content more multimedia. In other words, anybody can now grab an Instagram video or photo and post it on their own... Continue reading at AdWeek

[ AdWeek | 2013-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hit publish #news organization


Ball appointed at Little, Brown children's

Karen Ball, head of editorial at Working Partners, is to join Little, Brown as publisher for YA... Continue reading at The Bookseller

[ The Bookseller | 2013-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #karen ball #working partners


Into the heart of CERN: an underground tour of the Large Hadron Collider (video)

"Why, sometimes I've believed as many as six impossible things before breakfast." ― Lewis Carroll, Alice in Wonderland I've been to see ALICE -- though there was no looking glass to jump through, just a retina scanner and one very long elevator ride down into the earth. I've toured a CMS... Continue reading at Engadget

[ Engadget | 2013-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #impossible things #online publishing


Paula Deen publisher cancels book deal. Now what? (+video)

Paula Deen was supposed to release "Paula Deen's New Testament: 250 Favorite Recipes, All Lightened Up" in October. But Ballantine Books canceled the release, even though it was already No. 1 in pre-orders on Amazon. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paula deen


VIDEO: News Corp splitting into two

Rupert Murdoch's media empire News Corp is in the process of being split into separate publishing and entertainment companies. Continue reading at BBC World

[ BBC World | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #entertainment companies


How S&S Dreams Up “Home-Grown Series” for Younger Readers

Developing home-grown series at Simon and Schuster's children's division offers the publisher greater control over editorial, design, production and promotion. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #younger readers


Distributor Magnify, a Web Video Curator, Raises $1 Million

Magnify, a video distribution and curation startup, has raised $1 million from a group of investors that includes TED conference producer Chris Anderson and Chris Kelly, Facebook's former chief privacy officer. Magnify, which has previously raised $4.2 million over five years, helps publishers... Continue reading at AllThingsD

[ AllThingsD | 2013-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video distribution #york-based company


More Osbourne for Little, Brown

Little, Brown has bought a third volume of autobiography from Sharon Osbourne, set to return as a... Continue reading at The Bookseller

[ The Bookseller | 2013-06-20 00:00:00 UTC ]
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Behind RDA’s New Contextual Video Ad Network

Reader's Digest Association has long maintained a strong display ad presence, but the group is now turning its focus to video sales. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-12 00:00:00 UTC ]
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Dan Brown submits to erotic novel

Sylvia Day's Entwined with You (Penguin), the third instalment in her bestselling Crossfire... Continue reading at The Bookseller

[ The Bookseller | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sylvia day


W H Allen buys Glass Closet from Browne

W H Allen has acquired a title by John Browne, former c.e.o. of BP, to be titled The Glass Closet... Continue reading at The Bookseller

[ The Bookseller | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #glass closet


Video: Hearst Digital Media’s Whitmore and Welker on the Group’s Next Steps

The Hearst Magazines Digital Media division oversees more than 28 websites and 14 mobile sites, and is formulating strategies to increase advertiser ROI in the digital space while also enhancing the user experience and level of engagement across all of its brands. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital space #user experience


Model Railroader Launches Paid Video Site

Hobby titles are proving to be fertile ground for video. Kalmbach Publishing's Model Railroader is the latest to expand its offerings, launching a paid video subscription site to its compliment the 79-year-old brand. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fertile ground


Brown and Child triumph for Transworld

Dan Brown’s Inferno (Bantam Press) has retained pole position in the official UK book... Continue reading at The Bookseller

[ The Bookseller | 2013-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown


'UK critics harshest', says Brown

Bestselling author Dan Brown has told BBC Breakfast he gets "kicked around" by UK... Continue reading at The Bookseller

[ The Bookseller | 2013-05-20 00:00:00 UTC ]
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Dan Brown: Happy 'Inferno' publication day

Happy publication day to Dan Brown, whose latest Robert Langdon thriller, "Inferno," officially hits shelves Tuesday. Online, it's already declared its dominance: It's Amazon's No. 1 bestselling book.Happy publication day to Dan Brown, whose latest Robert Langdon thriller, "Inferno," officially... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown #publication day


Early opening for Brown at Waterstones Piccadilly

Waterstones has said it will be the first retailer to go on sale with signed copies of Dan Brown... Continue reading at The Bookseller

[ The Bookseller | 2013-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones piccadilly #dan brown #signed copies


Can’t Wait for Dan Brown’s Inferno? Kobo Has An Answer

Kobo is offers readers an experiential contest based on three original ebooks tied-in to the release of Dan Brown's soon-to-be-published Inferno. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown


Reagan Arthur Takes Over at Little, Brown

Coming from the West Coast, Reagan Arthur was not always surrounded by people who thought much of a career in books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #west coast #reagan arthur