Playing Hot Potatoes With Ad Blocking

Everyone’s to blame for the state of digital advertising, but ad blocking is a problem that’s landed right in publishers’ laps. The post Playing Hot Potatoes With Ad Blocking appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-10-26 00:00:00 UTC ]
News tagged with: #ad blocking #digital advertising

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Can we please make Banned Book Fairs the hot new nationwide trend?

As we’ve noted over and over again, the hottest new book trend sweeping the country is to ban them and/or burn them if they don’t align with your weird, paleoconservative, theocratic prejudices. Not great! But as ever is the case with this strange nation, when one group of Americans starts doing... Continue reading at Literrary Hub

[ Literrary Hub | 2022-06-10 17:01:27 UTC ]
More news stories like this | News stories tagged with: #banned book


A Group of Louisiana Libraries Block Cultural Displays

A group of Louisiana libraries block cultural displays, including Pride, Black and Woman's History Month, and others. Continue reading at Book Riot

[ Book Riot | 2022-06-02 22:08:33 UTC ]
More news stories like this | News stories tagged with: #including pride #history month #libraries


TV ad leaders say Nielsen measurement alternatives not ready for prime time

Measurement solutions from iSpot.TV and Samba TV, among others, are buzzy at this year’s upfronts, but won't see much action. Continue reading at Advertising Age

[ Advertising Age | 2022-05-26 14:00:29 UTC ]
More news stories like this | News stories tagged with: #samba tv #prime time #measurement solutions #nielsen


Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen alternatives #macroeconomic news #nielsen


Ubisoft's free-to-play 'Roller Champions' heads to PC and consoles on May 25th

After it first unveiled the game at E3 2019, Ubisoft will finally release Roller Champions on May 25th, the publisher announced today. The free-to-play title will be available on PC, PlayStation 4 and Xbox One – as well as Xbox Series X/S and PS5 through backward compatibility – to start, with... Continue reading at Engadget

[ Engadget | 2022-05-18 20:15:19 UTC ]
More news stories like this | News stories tagged with: #nintendo switch #amazon luna #single point #publisher announced


Ad groups evaluate TV measurement beyond Nielsen

ANA and 4A's join CIMM to foster transition to 'multi-currency' market for TV and video. Continue reading at Advertising Age

[ Advertising Age | 2022-05-05 20:04:57 UTC ]
More news stories like this | News stories tagged with: #nielsen


Google Play Books Expands AI Audiobook Narration

Google Play Books has announced that publishers in six countries can now create, edit, publish, and sell auto-narrated audiobooks on its platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook


Play in the Elementary School Library

Libraries can provide joy and relief by offering a chance to play. Here are some of my favorite ways to include play in the school library. Continue reading at Book Riot

[ Book Riot | 2022-03-28 10:30:00 UTC ]
More news stories like this | News stories tagged with: #school library #libraries


Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover

The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday

[ Digiday | 2022-03-04 05:01:00 UTC ]
More news stories like this | News stories tagged with: #tv measurement #nielsen


This Memoir About the Contradictions of Grief Plays by Its Own Rules

The novelist Kathryn Davis’s personal and time-shuffling new book, “Aurelia, Aurélia,” is about the death of her husband. Continue reading at The New York Times

[ The New York Times | 2022-03-02 10:00:08 UTC ]
More news stories like this | News stories tagged with: #memoir


Court Blocks Maryland’s Library E-book Law

In ruling for the AAP, judge Deborah L. Boardman held that "striking the balance between the critical functions of libraries and the importance of preserving the exclusive rights of copyright holders" is "squarely in the province of Congress and not this Court or a state legislature." Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive rights #copyright holders #state legislature #libraries #e-book


‘Chilean Poet’ Is a Playful Novel About (Yes) Chile and Poetry

Alejandro Zambra’s latest book is a lighthearted study of artistic birthright, national identity and Chile’s contemporary literary scene. Continue reading at The New York Times

[ The New York Times | 2022-02-15 10:00:04 UTC ]
More news stories like this | News stories tagged with: #national identity


What a $6.5 million Super Bowl ad can buy in digital media

This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-02-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #big game #digital media


Roku Adds Nielsen’s Digital Ad Ratings Audience Guarantees Ahead of Upfront

When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek

[ AdWeek | 2022-02-01 14:00:00 UTC ]
More news stories like this | News stories tagged with: #popular platform #strategic alliance #connected tv #nielsen


Paul Dacre’s all for freedom of expression – except when he’s a character in your play | Tim Walker

Gina Miller and Theresa May are happy to be in Bloody Difficult Women, but the Mail man wanted his lawyers to vet the scriptThe Daily Mail and the Mail on Sunday have been banging on a lot lately about freedom of expression. An editorial declared it to be a “dark day” when the newspaper group... Continue reading at The Guardian

[ The Guardian | 2022-01-25 08:00:39 UTC ]
More news stories like this | News stories tagged with: #legal battle #meghan markle #west london #factual accuracy #tim walker #anthology


Senator Mazie Hirono Added to Lineup as ALA's Inaugural LibLearnX Gets Underway

After years of discussion and planning, it's finally here: the American Library Association's new winter event, LibLearnX, will run through January 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-21 05:00:00 UTC ]
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Hot Key Books snaps up two from sister writing duo

Hot Key Books has snapped up two new books from sister writing duo Katharine and Elizabeth Corr. Continue reading at The Bookseller

[ The Bookseller | 2022-01-19 18:16:51 UTC ]
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Cornerstone celebrates Fforde's latest with TV ad campaign

Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 19:17:21 UTC ]
More news stories like this | News stories tagged with: #paperback publication #katie fforde


Nielsen’s Latest CTV Tool Aims to Sharpen TV Ad Targeting

Ad measurement firm Nielsen released its latest Connected TV tool, Streaming Signals, so advertisers can target CTV audiences with sharper precision. CTV can seem a murky lens for certain advertisers--those used to the granular precision of digital ecosystems--to reach their intended audience... Continue reading at AdWeek

[ AdWeek | 2022-01-04 11:56:02 UTC ]
More news stories like this | News stories tagged with: #intended audience #nielsen