What do you do after writing a book called “The End of Advertising?” If you’re Andrew Essex, you co-found an advertising company. The advertising veteran launched Plan A last year, he says, with a different model in mind than the traditional holding company; “a leaner model, a lighter operating system.” Founded with MT Carney, Plan A is a collection of shops that includes Van’s General Store, Untitled Worldwide, Twin Studio and Beekman Social. “It’s a new kind of holding company,” says Essex, a guest on this week’s Ad Lib podcast. “We tried to set up something that was an alternative for clients. They have two options right now: They can go to a Madison Avenue entity or they can hire a bunch of boutiques. Both have problems. So what’s a simpler model? Centralized account management and strategy and then allocate to a collection of boutiques who are best in class. But we give the client one [master service agreement] so it’s one throat to choke.” At some point, he hopes to make acquisitions in the PR, or crisis communications space, and maybe voice. All of which invites the question: If he believes the advertising model is fundamentally broken, how does his holding company differentiate? For starters, he claims to stand out in stark contrast to another agency veteran launching a new collection of agencies: Martin Sorrell, who practically invented the model with WPP, beginning in 1985 and is starting from scratch at the age of 74 with his new venture S4. “I... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-12 09:00:00 UTC ]
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Nominations for the second annual London Book Fair's International Excellence Awards, which are offered in 13 categories, are now open. The post International Awards for a Global Book Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-12-03 00:00:00 UTC ]
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The new show, Cartoon Crossroads Columbus, will launch with a two-day show in Columbus, Ohio in 2015 and transition to an annual four-day comics festival in Fall 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-24 00:00:00 UTC ]
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Multinational publishers know that regional book editions increase their options for selling titles, especially in the education segment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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When PW began this series in September 2013, the book publishing industry appeared headed to a market where print and digital books would coexist. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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A number of new developments and new technologies suggest that custom textbook publishing is on the cusp of a boom not seen since the early 1990s. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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Even though the physical book market is more unpredictable than ever, “print is here to stay,” declares Stuart Applebaum, spokesman for Penguin Random House. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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Although stock prices rose at eight of the 13 companies listed on the Publishers Weekly Stock Index, the PWSI dropped 1.5% in October, while the Dow Jones Industrial Average rose 2%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-07 00:00:00 UTC ]
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Dan Vado, founder of the Alternative Press Expo, is running the show again after 19 years. He talks about his plans for the pioneering West Coast indie comics festival after it relocates to San Jose. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-05 00:00:00 UTC ]
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Bloomsbury executive director Richard Charkin has warned of the dangers of the book industry being “monopolized” by “a single distribution channel”. Giving his keynote speech at the opening of Sharjah International Book Fair’s professional programme 2014 earlier today (3rd November), Charkin... Continue reading at The Bookseller
[ The Bookseller | 2014-11-04 00:00:00 UTC ]
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Independent booksellers’ plans to use the money donated to them by US author James Patterson range from creating a “Dangerous Reading Club” to running a book review website for children. Continue reading at The Bookseller
[ The Bookseller | 2014-11-04 00:00:00 UTC ]
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The music, film and TV industries have all undergone radical transformations over the last fifteen years. In contrast, the publishing industry is only now feeling the full force of technological change. Ebooks and ereaders are changing consumers' reading habits and throwing up serious questions... Continue reading at Betanews
[ Betanews | 2014-11-03 00:00:00 UTC ]
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Nearly 200 industry members gathered October 31 at the Random House Building in New York City to pay tribute to Oscar Dystel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-02 00:00:00 UTC ]
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Wylie calls for fellow publishers to stand firm and not to blink during negotiations over ebook royalties with digital retailerHe is the sinister jackal of the literary world who counts Salman Rushdie, Philip Roth and Martin Amis among his formidable roster of clients.Andrew Wylie, arguably the... Continue reading at The Guardian
[ The Guardian | 2014-10-31 00:00:00 UTC ]
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Glasgow Women’s Library and the Wigtown Book Festival are among the organisations receiving funding for the first time from Creative Scotland. The two groups join a number of other literature and publishing organisations awarded regular funding for the period covering April 2015 to March... Continue reading at The Bookseller
[ The Bookseller | 2014-10-31 00:00:00 UTC ]
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In a novel take on the dangers of book burning, up to four libraries in Hertfordshire could be relocated into the area’s part-time fire stations. Hertfordshire County Council has received £700,000 of government funding for the scheme, which it called “pioneering”. The funding will see up to... Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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At a panel about the lack of diversity in the book publishing industry, hosted by PW, a number of publishing warned that the overwhlemingly white makeup of the industry threatens its longterm viability. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-21 00:00:00 UTC ]
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Post-Taliban, a nascent publishing industry has emerged in Afghanistan, with hundreds of titles being published in Dari, Pashto, Uzbek and English. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-14 00:00:00 UTC ]
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Bertelsmann SE, Europe's biggest media company, intends to increase its stake in book-publishing venture Penguin Random House as early as next year, according to people familiar with the... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-10-07 00:00:00 UTC ]
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September was a bad month for the Publishers Weekly Stock Index, with only two of the 13 companies on the PWSI seeing an increase in their stock prices. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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In spring 2015, Dover Publications, which is best known for paperback reprints of classics and out-of-print titles, is launching Dover Graphic Novel, a new line of graphic novels and nonfiction comics. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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