Pinterest Makes It Easier for Brands to Post Pins, Buy Ads

Two-thirds of the content that people post to Pinterest are originally from businesses, like product images from a retailer's site. But it hasn't been that easy for brands themselves to post that content, let alone pay to promote those organic posts as ads on Pinterest. Pinterest is now trying to make both efforts easier.The company has created a program for Pinterest-sanctioned marketing technology companies to offer tools for marketers to manage their Pinterest accounts.These tools would enable brands to schedule when pins should publish, for example, or secure internal approvals to publish pins without a mess of emails and phone calls. They could also monitor the best times of day for a brand to pin something. Another likely tool, incorporating Pinterest into social publishing dashboards that also plug into other social networks like Facebook and Twitter, would let a brand sync its posts across all of its social accounts. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-04-27 00:00:00 UTC ]
News tagged with: #phone calls #social networks #social accounts

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ACE makes £152,000 grant for library e-books and audio

Arts Council England (ACE) is awarding £152,000 to help public libraries buy e-books and digital audio products after demand soared during the pandemic. Continue reading at The Bookseller

[ The Bookseller | 2021-01-21 11:35:36 UTC ]
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Record nine debuts make the Dylan Thomas Prize longlist

A record nine debut writers have made the longlist for the £20,000 Swansea University Dylan Thomas Prize, including Raven Leilani, Naoise Dolan and Gabriel Krauze. Continue reading at The Bookseller

[ The Bookseller | 2021-01-20 15:36:22 UTC ]
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15 Uplifting Book Club Books To Make You Smile

If you're looking for uplifting book club books for 2020, we've got you covered! We compiled a list of 15 feel-good books that are sure to be heartwarming. Continue reading at Book Riot

[ Book Riot | 2021-01-20 11:34:00 UTC ]
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Bloomsbury buys guide to modern living from Anya Hindmarch

Bloomsbury is to publish fashion designer and entrepreneur Anya Hindmarch's guide to modern living, If In Doubt, Wash Your Hair. Continue reading at The Bookseller

[ The Bookseller | 2021-01-13 22:23:11 UTC ]
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Scottish bookshops keep click and collect option as Sturgeon brands books 'essential'

Bookshops in Scotland will still be able to offer click and collect services despite a toughening of coronavirus restrictions, with Scottish First Minister Nicola Sturgeon branding books “essential items”. Continue reading at The Bookseller

[ The Bookseller | 2021-01-13 21:17:15 UTC ]
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Mudlark swoops for Burton's 'classic in the making'

HarperCollins imprint Mudlark has swooped for “classic in the making” Notes from a Summer Cottage by award-winning Swedish poet and essayist Nina Burton. Continue reading at The Bookseller

[ The Bookseller | 2021-01-13 20:57:26 UTC ]
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Egmont UK saw 2019 revenue dip but posted profit ahead of HarperCollins sale

Egmont UK's 2019 revenue decreased 8.9% to £37.9m but the publisher had a £369,000 pre-tax profit in the financial year before the book business was bought by HarperCollins, new figures uploaded to Companies House show. Continue reading at The Bookseller

[ The Bookseller | 2021-01-08 08:40:13 UTC ]
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Bookshop and Libro Post Strong Sales in 2020

Bookshop and Libro.fm, which help independent booksellers sell online, reported huge gains in 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-08 05:00:00 UTC ]
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New Report Offers Post-Pandemic Outlook for Book Business

In a free 50-page report released this week, three veteran publishing and digital media consultants offer a postmortem on 2020 and a glimpse at what the future holds for publishers, booksellers, libraries and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-07 05:00:00 UTC ]
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Wiley buys Hindawi for $298m

Wiley has moved further into Open Access (OA) with the $298m (£219m) acquisition of London-based scientific research publisher Hindawi. Continue reading at The Bookseller

[ The Bookseller | 2021-01-06 07:51:01 UTC ]
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Wiley Buys Open Access Publisher for $298 Million

John Wiley has expanded its presence in the open access field with the acquisition of Hindawi, a London-based scientific research publisher of more than 200 peer-reviewed scientific, technical, and medical journals. Wiley paid $298 million for Hindawi, which had 2020 revenue of $40 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-06 05:00:00 UTC ]
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Owner of Scotsman and Yorkshire Post newspapers bought for £10m

JPL Media announces sale to new publishing group National World for knockdown priceThe media company that owns famous newspapers such as the Scotsman and Yorkshire Post has been sold for just £10m, in a sign of the collapsing value of regional papers.JPI Media announced on Thursday it had been... Continue reading at The Guardian

[ The Guardian | 2020-12-31 16:33:33 UTC ]
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Hedge fund Alden offers to buy Tribune, valuing it at $521M

Hedge fund Alden, Tribune’s largest shareholder, has offered to buy the rest of the newspaper publisher at a price that values it at $520.6 million Continue reading at ABC News

[ ABC News | 2020-12-31 15:47:06 UTC ]
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Newton and Browne make New Year's Honours list

Bloomsbury founder and chief executive Nigel Newton and former Children's Laureate Anthony Browne have been awarded CBEs for services to the publishing industry and to literature respectively in the New Year's Honours list.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-30 02:25:11 UTC ]
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An independent curator tries to make sense of contemporary art

In Tony Godfrey’s entertaining book, artists, curators, museums and the all-devouring art market elbow one another for space on every page. Continue reading at The Washington Post

[ The Washington Post | 2020-12-29 13:00:00 UTC ]
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Publishers Association welcomes post-Brexit trade agreement

The announcement today (24th December) that a deal for post-Brexit trade has been struck between the UK and the European Union has been welcomed by the PA. Continue reading at The Bookseller

[ The Bookseller | 2020-12-24 16:58:27 UTC ]
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17 Little Free Libraries to Buy

Want a Little Free Library or lending library for your home? Here are 17 awesome Little Free Libraries to buy right now. - Kelly Jensen Continue reading at Book Riot

[ Book Riot | 2020-12-23 11:32:00 UTC ]
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To All the Off-Brand Series I’ve Loved Before

The Magic Attic Club. The Cheetah Girls. Do you remember these junior varsity of lesser known nostalgic children's book series? Continue reading at Book Riot

[ Book Riot | 2020-12-21 11:33:00 UTC ]
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Moomin marvellous: Brand raises £1m for Oxfam with Sort Of Books and Waterstones

A special edition of The Invisible Child (Sort Of Books), featuring two short stories from the collection Tales from Moominvalley, has helped to raise £1m for Oxfam's projects supporting women and girls around the world. Continue reading at The Bookseller

[ The Bookseller | 2020-12-21 05:12:22 UTC ]
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Post Hill Press Creates Jewish Imprint

Post Hill's new Wicked Son imprint focuses on Jewish voices and is headed by Adam Bellow and David S. Bernstein. It will feature history, philosophy and fiction by authors from the U.S., Israel, and Europe. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-21 05:00:00 UTC ]
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