Paywall Lessons

In today’s industry, the paywall is just one avenue newspaper publishers are taking toward finding new revenue. Since launching its metered paywall, Globe Unlimited, in October 2012, Toronto’s Globe and Mail has seen its numbers o ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-02-11 00:00:00 UTC ]

Other news stories related to: "Paywall Lessons"


Vintage and Riot back audio advertising and Portman to boost Harari’s Lessons

Runaway bestseller Sapiens established Yuval Noah Harari as a staple of the smart-thinking non-fiction field; four years on, Vintage and Riot Communications hope to take the Israeli’s new work, 21 Lessons, to an even broader readership. Continue reading at The Bookseller

[ The Bookseller | 2018-07-14 00:00:00 UTC ]
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How Swiss news publisher NZZ built a flexible paywall using machine learning

The publisher grew registered users by 40 percent to 600,000 last year using machine learning and A/B testing. The post How Swiss news publisher NZZ built a flexible paywall using machine learning appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
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How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue

"We don’t want it [paid-for content] to be too in your face." The post How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #metered paywall


Q&A: WSJ’s Membership GM on Why We’re Seeing More Paywalls for Digital Content

While more publishers, including Bloomberg, Vanity Fair, Business Insider and Adweek, have recently introduced paywalls, we wanted to know how one of the original digital subscription sites, The Wall Street Journal, has adapted its paywall since it launched more than 20 years ago. Gone are the... Continue reading at AdWeek

[ AdWeek | 2018-05-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #business insider #vanity fair #digital content


Lessons from Putin picked up by Canongate

Vladimir Putin: Life Coach, edited by Rob Sears—who compiled the Christmas 2017 hit, The Beautiful Poetry of Donald Trump—has been signed by Canongate. Continue reading at The Bookseller

[ The Bookseller | 2018-04-12 00:00:00 UTC ]
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Pulitzer Prize winner Goodwin to explore presidential lessons in leadership

Viking is publishing a new book by presidential historian and Pulitzer Prize winner Doris Kearns Goodwin. Continue reading at The Bookseller

[ The Bookseller | 2018-03-10 00:00:00 UTC ]
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More paywalls are ‘highly likely’: A Digiday+ Slack town hall with Conde Nast’s Fred Santarpia

Fred Santarpia, Conde Nast's chief digital officer, discussed the publishing giant's paywall strategy, e-commerce plans and more. The post More paywalls are ‘highly likely’: A Digiday+ Slack town hall with Conde Nast’s Fred Santarpia appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-02 00:00:00 UTC ]
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You Say Paywalls Are Back? For The FT, They Never Went Away

The pink financial paper has used online subscriptions since 2002. After decades of diminishing ad returns, fellow digital publishers are finally catching on. Late last year, the Financial Times reached a pretty big milestone: It exceeded 900,000 paying subscriptions, both print and digital–up... Continue reading at Fast Company

[ Fast Company | 2018-01-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #media company #small feat #online subscriptions #digital advertising


Core lessons from CUP's first major 'agile' venture

The development never stops at Cambridge Core, Cambridge University Press’ joint platform combining books and journals content, as Benedicte Page finds out. Continue reading at The Bookseller

[ The Bookseller | 2017-11-07 00:00:00 UTC ]
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Philip Pullman's swearwords are a useful lesson for children

His children’s book La Belle Sauvage has scandalised some with its use of bad language. But learning how and when to curse will enrich young readers’ lives“Philip Pullman Litters New Children’s Book With Swear Words.” So ran the Daily Mail’s headline introducing pearl-clutching coverage of his... Continue reading at The Guardian

[ The Guardian | 2017-10-24 00:00:00 UTC ]
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Facebook Gives Publishers Paywall for Instant Articles

Facebook is finally letting publishers build paywalls inside Instant Articles, but only on Android phones.On Thursday, the social network announced its latest remedy for publishers that while able to tap into large audiences on Facebook, are afraid to give away their content too cheaply. The... Continue reading at Advertising Age

[ Advertising Age | 2017-10-20 00:00:00 UTC ]
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Lessons learned from promoting audiobooks: what works?

With the audio market on the rise Miriam Robinson looks at what publishers are doing in the space. Continue reading at The Bookseller

[ The Bookseller | 2017-07-15 00:00:00 UTC ]
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Lessons From The Epic Rise And Fall Of The Facebook Of The 1990s

Two friends started a website in their dorm room that IPO’d. Then came the dotcom bust. Here are the lessons the founder took to his next venture. Before Mark Zuckerberg created The Facebook, and even before Tom Anderson of MySpace was a household name, there was Todd Krizelman and Stephan... Continue reading at Fast Company

[ Fast Company | 2017-06-08 00:00:00 UTC ]
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The Bigger Lesson From Facebook’s New Bereavement Leave Policy

Facebook COO Sheryl Sandberg’s world came to a sudden halt when her husband, Dave Goldberg, died suddenly, at age 47, during a spring 2015 trip to Mexico. In the months that followed, the self-assured author of Lean In found herself lost in grief, adrift from the life she and Goldberg had... Continue reading at Fast Company

[ Fast Company | 2017-04-24 00:00:00 UTC ]
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Read Like Your Enemies Will: Lessons in Magazine Editing From AARP’s Bob Love

A transcript of the ASME-award winning editor's keynote at this week's Folio: Association Media Summit. The post Read Like Your Enemies Will: Lessons in Magazine Editing From AARP’s Bob Love appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-31 00:00:00 UTC ]
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Six Books on Spiritual Lessons Learned from Animals

Dogs are known as a man’s best friend, but new books coming from religion publishers are exploring how animals can also offer a deeper understanding of spirituality. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-21 00:00:00 UTC ]
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Taking Risks and Moving Forward: Lessons From AMMC 2017

Technology, quality content, and risk-taking were the top lessons from this year's American Magazine Media Conference. The post Taking Risks and Moving Forward: Lessons From AMMC 2017 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-10 00:00:00 UTC ]
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Judge gives News Corp a lesson in what confidential means in staff row

Supreme court justice criticises News Corp over tussle with rival. Plus the ABC’s misstep with chicken feet video, and the Daily Tele hits the dole queue againA supreme court justice has condemned the response of News Corp and Seven West Media to a female employee who quit News Life Media to... Continue reading at The Guardian

[ The Guardian | 2017-02-03 00:00:00 UTC ]
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Ready for a language lesson? Video shows you how to say 'Merry Christmas' in many languages

This video could come in handy today. You can learn how to wish people Merry Christmas in Portuguese (Feliz Natal), Tagalog (Maligayang Pasko) or in a bunch of other languages. Ampersand Travel put this video together — and invites others to add their own entry on the company’s Facebook page.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-12-25 00:00:00 UTC ]
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How The Sun uses Facebook to build audience, since dropping its paywall

The Sun has been aggressively scaling its audience since it dropped its paywall last November. And coming from a place of zero search equity, Facebook has been the platform that's helped the publisher scale its audience fast. And it has clearly worked: The Sun has 20 million monthly visitors,... Continue reading at Digiday

[ Digiday | 2016-10-13 00:00:00 UTC ]
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