Patterson to target new readers with brief 'BookShots'

James Patterson is to target new avenues for selling books with a series of shorter, cheaper novels he is calling BookShots, the New York Times has reported. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
News tagged with: #james patterson #selling books

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Amazon releases 'Reader's Edition' tablet

Amazon US has launched a new tablet "for readers" in time for Christmas called the Fire HD 8 Reader’s Edition. Continue reading at The Bookseller

[ The Bookseller | 2015-12-08 00:00:00 UTC ]
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E-Readers Now “Main Attraction” at Some Kenyan Libraries

The first of a two part report from the 2015 East Africa Digital Reading Summit in Kenya looks at developments in e-reading and library ebook use. The post E-Readers Now “Main Attraction” at Some Kenyan Libraries appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post e-readers #library ebook


FSS ePub Reader silently installs adware?

FreeSmartSoft is the developer of a range of popular Windows freeware, including FSS Video Downloader, FSS Google Books Downloader, FSS ePub Reader and more. You’ve installed one of their packages before? Then beware: we’ve discovered they have a mechanism that can silently install adware on a... Continue reading at Betanews

[ Betanews | 2015-11-28 00:00:00 UTC ]
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Literary Translator K.E. Semmel on Reacting to Readers and More

Asymptote Magazine features an interview with Danish-to-English translator K.E. Semmel about his latest book projects and more. The post Literary Translator K.E. Semmel on Reacting to Readers and More appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary translator


Did Someone Say #BlackFriday? Facebook, Instagram Wrap Up Holiday Audiences for Ad Targeting

For any brands still looking to do some holiday shopping, Facebook is making a list of people whose attentions they might want to buy.Starting on Thanksgiving and running through New Year's Day, Facebook and its photo-sharing app Instagram will let brands target ads to people who publish posts... Continue reading at Advertising Age

[ Advertising Age | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #holiday shopping #black friday #ad format


Target's Holiday Campaign Brings a Magical Story to Life Across TV, Digital and Its Stores

Target's taking kids and grown-ups alike on a "holiday odyssey," one that brings shopping and storytelling together in digitally fueled new ways. The Minneapolis-based retailer's 2015 campaign from 72andSunny is rooted in a digital children's book narrated by actor Neil Patrick Harris. The... Continue reading at AdWeek

[ AdWeek | 2015-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wonderful world #mary poppins #early december #retail experience


Bastei Lübbe Targets Millennials With New Mobile Platform

In 2016, German publisher Bastei Lübbe will launch Oolipo, a streaming platform that aims to attract millennials with serialized digital content. The post Bastei Lübbe Targets Millennials With New Mobile Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile platform


Scholastic Promotes Diversity in Books for Young Readers

The Scholastic Reading Club and We Need Diverse Books are promoting a list of 75 titles for middle-grade readers featuring diverse characters and plots. The post Scholastic Promotes Diversity in Books for Young Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse books #young readers


Journalist Alex Mar: 'A Reader’s Guide' to Witchcraft and the Occult in America

After spending five years researching the occult in America, Alex Mar draws parallels between witchcraft and her childhood Catholicism. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-29 00:00:00 UTC ]
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Hearst to Target Online Shoppers with New Digital-Only Site

Hearst Magazines has been adapting its traditional magazines to match the speed of the Web, and now it’s starting to apply what it’s learned to new launches.   Hearst is about to unwrap the first of a few new d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
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Patterson grant funds Mainstreet road trip

Scottish independent bookshop The Mainstreet Trading Company has revealed how it has spent the grant money it received from author James Patterson: it has bought and renovated a van, transforming it into a mobile bookshop. Continue reading at The Bookseller

[ The Bookseller | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grant money #mobile bookshop


World Book Day launches 2016 Patterson school library award

The World Book Day Award 2016 (WoBoD), funded by James Patterson, is offering school libraries the chance to win up to £10,000 of new books. Continue reading at The Bookseller

[ The Bookseller | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james patterson


Axel Springer Tells Bild Readers to Turn Off Ad Blockers or Pay

Axel Springer has told the readers of Germany's most popular online news site to turn off their ad blockers or pay a fee as Europe's biggest newspaper publisher steps up efforts to protect advertising income.Readers of Bild.de, the Web version of Europe's top-selling newspaper, have to disable... Continue reading at Advertising Age

[ Advertising Age | 2015-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #axel springer #web version #access content


Author James Patterson wants to give holiday bonuses to booksellers

Patterson says he got the idea of offering holiday bonuses from applications he receives for bookstore grants. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-10-09 00:00:00 UTC ]
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Google Is Making the Mobile Web Faster for Publishers and Their Readers

Every second counts with often impatient mobile users, so Google wants to help publishers reduce the time it takes their articles to load when viewed on smartphones. On Wednesday, Google launched a program called Accelerated Mobile Pages, or AMP, which speeds up load times by plugging a piece... Continue reading at AdWeek

[ AdWeek | 2015-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brands #reading experience #wild west #ve made


James Patterson to Give Indies a $250,000 Bonus

After offering $1 million in grants to indies last year, the bestselling author is continuing to show his support for bookseller "heroes" through holiday bonuses to those working on the frontline, ranging from $1,000 to $5,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #give indies #james patterson #bestselling author #holiday bonuses


Oregon college gunman Chris Harper Mercer liked target shooting, ex-neighbors say

Neighbors at a sprawling apartment complex in Torrance thought it was odd a few years ago when they saw Chris Harper Mercer and his mother carrying black cases that they suspected held firearms. At a community barbecue, some asked Mercer whether he owned guns. Mercer deflected the question, but... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-02 00:00:00 UTC ]
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To compete with Facebook and Google, publishers step up their ad-targeting game

Traditional publishers, tired of competing with Facebook and Google for digital ad dollars, are taking steps to get more personal with their advertising. Among the big topics discussed during Advertising Week was how media companies like News Corp and Condé Nast are getting into the ad tech... Continue reading at Digiday

[ Digiday | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers step #traditional publishers #taking steps #media companies #ad targeting


Labour would 'aggressively' target Amazon and Google to pay fair tax

Labour’s shadow chancellor John McDonnell has said the party has “aggressive” plans to make corporations such as Amazon, Google Starbucks and Vodafone pay their “fair share of taxes”. In his first speech as shadow chancellor at the Labour Conference taking place in Brighton this week, McDonnell... Continue reading at The Bookseller

[ The Bookseller | 2015-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #aggressive plans #fair share


Readers Drawn to SIBA's First Consumer Day

More than 150 consumers attended SIBA's Triangle Reads, SIBA's first consumer day at its annual trade show September 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer day