Patterson to target new readers with brief 'BookShots'

James Patterson is to target new avenues for selling books with a series of shorter, cheaper novels he is calling BookShots, the New York Times has reported. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
News tagged with: #james patterson #selling books

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Meredith and Reader’s Digest Tap Into Mobile Shopping

Publishers activate consumers on mobile recipe platforms. The post Meredith and Reader’s Digest Tap Into Mobile Shopping appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post meredith


Ready or not, readers get sneak peek at Harper Lee's 'Go Set a Watchman'

Harper Lee's second novel isn't set for publication until July 14, but readers are getting a sneak preview of the first chapter Friday. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sneak peek #harper lee #sneak preview


PW Asks: Readers Still Unsure About ‘Go Set A Watchman' Controversy

We asked our readers how the controversy surrounding the publication of Harper Lee's 'Go Set A Watchman' affected their decision to read it or not. Here's what they said... Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #controversy surrounding #pw asks #harper lee


Readers rush for new Harper Lee book

Amazon says Harper Lee's Go Set a Watchman is the most pre-ordered title since the final Harry Potter book as the first chapter is published online. Continue reading at BBC News

[ BBC News | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #pre-ordered title #published online


Herzenstage Virtual Romance Festival a Hit with YA Readers

Three German publishers hosted a virtual romance festival, #Herzenstage, across social media to connect with young adult readers and romance fans. The post Herzenstage Virtual Romance Festival a Hit with YA Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya readers #romance fans


Gojimo hits £500k crowdfunding target

Exam preparation app Gojimo has reached its £500,000 crowdfunding target. The app offers 50,000 free curriculum specific quiz questions, and content from publishers such as Oxford University Press and McGraw-Hill Education is available through in-app purchases. Gojimo, which says it has... Continue reading at The Bookseller

[ The Bookseller | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill education #in-app purchases #raise half


Targeting newspaper reviews is 'blinkered'

It is "incredibly blinkered" to only target traditional newspaper reviews for books, The Pool c.e.o. and co-founder Sam Baker has said. Speaking at The Bookseller's Marketing and Publicity conference yesterday (30th June), Baker also admonished the industry for its obsession with the hardback,... Continue reading at The Bookseller

[ The Bookseller | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers needed


Fenwick:'authors have best reader knowledge'

Authors are not used enough in marketing and publicity by publishers, writer Liz Fenwick has claimed. Speaking at The Bookseller's Marketing and Publicity conference Fenwick, who is published by Orion, said that she thought in general publishers did not speak enough to authors, or on a regular... Continue reading at The Bookseller

[ The Bookseller | 2015-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily basis


Harlequin launches reader rewards programme in US

Harlequin is offering its readers in the US and Canada rewards such as autographed books via a new rewards programme. Readers can sign up to Harlequin My Rewards via the dedicated website www.harlequinmyrewards.com and earn rewards by buying books or sharing book information, including book... Continue reading at The Bookseller

[ The Bookseller | 2015-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rewards programme #buying books


Hawkins and Nesbo shortlisted on Dead Good Reader Awards

Paula Hawkins, Steve Cavanagh, Clare Mackintosh and Jo Nesbo are among the writers who have picked up two shortlistings apiece for the inaugural Dead Good Reader Awards. The awards, nominated and voted for by readers, will be presented in Harrogate this July at the Theakstons Old Peculier Crime... Continue reading at The Bookseller

[ The Bookseller | 2015-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paula hawkins #steve cavanagh #clare mackintosh #jo nesbo #crime writing


Is Indonesia a “Land Without Readers?”

Indonesia has a 93% literacy rate, but only a nascent book culture and few translations, all of which are slowing preparations for the Frankfurt Book Fair. The post Is Indonesia a “Land Without Readers?” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-06 00:00:00 UTC ]
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James Patterson launches Hachette US kids' imprint

At Book Expo America in New York today (Friday 29th May), Hachette Book Group c.e.o. Michael Pietsch, Little, Brown publisher Reagan Arthur, and bestselling author James Patterson are announcing the launch of “jimmy patterson,” a children’s imprint which "aims to save lives" by making kids into... Continue reading at The Bookseller

[ The Bookseller | 2015-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael pietsch #save lives #lifelong readers


BEA debates 'power shift' to authors and readers

The theme of the International Digital Publishing Forum conference on day one at Book Expo in New York was “Putting Readers First,” but whether power has shifted from publishers and retailers to readers - asserted in a keynote by Canelo Publishing’s Michael Bhaskar - was quickly challenged by... Continue reading at The Bookseller

[ The Bookseller | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #putting readers #richard charkin #book expo #canelo publishing


Where’s Waldo the Reader? Book Discovery Tactics from IDPF

Executives from Goodreads, HarperCollins, and Penguin Random House shared book discovery tactics in the age of overload at BEA's IDPF conference on Tuesday. The post Where’s Waldo the Reader? Book Discovery Tactics from IDPF appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-28 00:00:00 UTC ]
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James Patterson Debuts New Children's Imprint

In another effort to encourage children to read, James Patterson has formed the jimmy patterson imprint at Little, Brown. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #encourage children #james patterson


BEA 2015: Early Favorites for Young Readers

As booksellers, librarians, and publishers descended on the Javits Center for the first full day of BookExpo America, there was strong early interest across all age ranges and genres, including adult books with YA crossover and vice versa. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young readers #javits center #full day #bookexpo america #vice versa


BEA 2015: Amazon: Is It Good For Readers?

The impact of Amazon on the book business is a longstanding, ongoing debate. But is Amazon good for readers? That’s the topic of this afternoon’s discussion at this year’s International Digital Publishing Forum conference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


Is Amazon Good for Readers?

A panel at the IDPF Digital Book Conference this Wednesday asks, is Amazon good for readers? Tell us what you think. The post Is Amazon Good for Readers? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-26 00:00:00 UTC ]
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S&S Tries Geo-Targeting in New Marketing Outreach

Using location-based wireless technology, S&S is offering a complimentary selection of full-text frontlist titles to visitors at airports, hotels and museums around the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-13 00:00:00 UTC ]
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Patterson donates $100k to ANZ indies

James Patterson has extended his support of indies to Australia and New Zealand, offering bookshops $5,000 each from a pool of $100,000 to spend on initiatives to get children reading. The best-selling American author has already given indies in the US and the UK grants and he has also donated... Continue reading at The Bookseller

[ The Bookseller | 2015-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james patterson #children reading #school libraries