Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
News tagged with:
#marketing team
#open road
Having caught its stride in 2019, Ukraine's book market now is weathering the pandemic—and opening a new translation grant for rights buyers. The post Ukraine Opens New Rights Support Grants for International Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-24 13:09:08 UTC ]
More news stories like this | News stories tagged with:
#international publishers
#translation grant
#rights buyers
#book market
Stephen Page has said the pandemic is presenting a "very challenging time for businesses", as UK bookshops remain closed. Continue reading at The Bookseller
[ The Bookseller | 2020-04-23 20:22:12 UTC ]
More news stories like this | News stories tagged with:
#stephen page
#challenging time
In Malaysia as it launches its World Book Capital year under the restrictions of the pandemic, the city's mayor quotes the Quran and 'Winne the Pooh.' The post Kuala Lumpur Opens its World Book Capital Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-23 16:33:24 UTC ]
More news stories like this | News stories tagged with:
#world book
This bigger mass market paperback will make “for a more comfortable reading experience," said Kensington CEO Steve Zacharius, who noted that, with sales of the traditional format in steady decline, he believes the larger size could revitalize the format. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#traditional format
#steady decline
The marketing and publicity director of Simon & Schuster UK has advised industry workers to "be patient and realistic, because it's going to be tough in September". Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 03:04:00 UTC ]
More news stories like this | News stories tagged with:
#publicity director
The National Literacy Trust's new Author of the Week series will kick off with Greg James and Chris Smith, authors of the Kid Normal series. Continue reading at The Bookseller
[ The Bookseller | 2020-04-20 21:56:16 UTC ]
More news stories like this | News stories tagged with:
#greg james
#chris smith
Facing what it called "a significant decline in advertising revenues" as a result of the COVID-19 pandemic, Meredith Corp. says it's implementing sweeping pay cuts across 60% of its approximately 5,000 employees, suspending quarterly dividends and withdrawing the 2020 fiscal outlook it... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-20 17:45:12 UTC ]
More news stories like this | News stories tagged with:
#homes gardens
#magnolia journal
#sweet july
Aspiring writers and directors now have a rare chance to impress producers and publishers with time on their handsCameras have stopped rolling, book launches are postponed and actors are all “resting”. It looks as if nothing is moving in the world of entertainment and storytelling, yet from... Continue reading at The Guardian
[ The Guardian | 2020-04-18 13:05:09 UTC ]
More news stories like this | News stories tagged with:
#opening doors
#aspiring writers
#rare chance
#book launches
#production companies
#literary agent
#publishing houses
Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age
[ Advertising Age | 2020-04-17 17:36:26 UTC ]
More news stories like this | News stories tagged with:
#bad news
#digital publisher
Exemplary among many markets for its early testing and responsible distancing regulations, Germany looks will let bookstores begin reopening Monday. The post Coronavirus: Germany Is To Follow Italy in Potential Bookstore Openings appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-16 15:02:15 UTC ]
More news stories like this | News stories tagged with:
#post coronavirus
#bookstore
For marketers, age is a straightforward way to gain insight into your audience. It’s a cornerstone of segmenting, or categorizing, customers into different groups. But some companies aren’t effective at targeting different audience age groups. When they make sweeping generalizations about age... Continue reading at Advertising Age
[ Advertising Age | 2020-04-14 14:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital video
#major factor
#retain control
#social networks
#watch shows
#management consultant
#digital content
The Printing Charity's Print Futures Awards 2020 is open for entries, offering people aged 18 to 30 working in UK print-related organisations the opportunity to apply for grants of up to £1,500. Continue reading at The Bookseller
[ The Bookseller | 2020-04-08 22:09:38 UTC ]
More news stories like this | News stories tagged with:
#printing charity
Ellie Levenson, author and owner of Fisherton Press, has launched online poetry project PoetryGeneration. Continue reading at The Bookseller
[ The Bookseller | 2020-04-05 19:23:26 UTC ]
More news stories like this | News stories tagged with:
#fisherton press
Nominations are now open for the sixth annual PW Star Watch program, organized by Publishers Weekly and Frankfurter Buchmesse. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#submissions open
#frankfurter buchmesse
#publishers weekly
Ingram says it has ramped up its cleaning routines to remain open for business during the Covid-19 pandemic, and has seen a rise in use of its print-on-demand programme. Continue reading at The Bookseller
[ The Bookseller | 2020-04-01 17:19:09 UTC ]
More news stories like this | News stories tagged with:
#stay open
#remain open
#covid-19 pandemic
In a new announcement to suppliers and vendors, Amazon said that while it will continue to prioritize products such as household staples and medical supplies, it now has the capacity to add more products to its priority list. It isn't clear if books made the list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-31 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#household staples
#medical supplies
#books made
Orion has bagged the "visceral, sharp and achingly funny" debut of Kirsty Capes, a 26-year-old marketer at HarperCollins. Continue reading at The Bookseller
[ The Bookseller | 2020-03-27 06:01:58 UTC ]
More news stories like this | News stories tagged with:
#harpercollins
BISG surveys the impact on publishing of the COVID-19 emergency, and Hachette, Simon & Schuster, and HarperCollins withdraw from BookExpo. The post BookExodus: More Big Five Withdrawals, and BISG Opens a COVID-19 Survey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-26 14:30:42 UTC ]
More news stories like this | News stories tagged with:
#covid-19 emergency
#simon schuster
#harpercollins
While China's bestseller charts typically feature new releases, under the coronavirus outbreak, the lists have gone into a kind of lockdown of their own. The post China Bestsellers February 2020: A Market Stilled by Contagion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-25 14:23:29 UTC ]
More news stories like this | News stories tagged with:
#coronavirus outbreak
#bestseller charts
Chicago authors are spotlighting the unique plight of two local indies that both closed to walk-in traffic on March 16: one bookstore that was only officially open for one day, and another that had changed ownership two weeks earlier. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-25 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#indie bookstores
#officially open
#weeks earlier
#bookstore