On BookExpo Wednesday: Pre-Show Programming Highlights

With BookExpo's trade-show floor open on June 1 and 2, the May 31 'BEA Wednesday' programming is aimed at industry professionals in several key contexts. The post On BookExpo Wednesday: Pre-Show Programming Highlights appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-05-18 00:00:00 UTC ]
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At-Home Trunk Shows Are Huge Moneymakers. I Attend One To Find Out Why

On a Wednesday evening in April, I find myself in a well-appointed home in Brookline, a wealthy Boston suburb, sipping wine and eating macarons with a dozen oncologists from the Dana Farber Cancer Institute. Sitting around a coffee table displaying Asian art and colorful books about design, the... Continue reading at Fast Company

[ Fast Company | 2017-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bottom line


Hearst Shows Advertisers How Hip It Is With Musical.ly Deal

Hearst is now hopping onto the hot, youth-focused Musical.ly, with the first official ad partnership on the mobile singing app.Hearst announced the partnership at its NewFronts, where it unveiled its digital roadmap for the year ahead to a crowd of ad buyers and business press.Seventeen magazine... Continue reading at Advertising Age

[ Advertising Age | 2017-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video series #seventeen magazine #ad buyers #year ahead #digital roadmap #hearst announced


Industry Notes: BookExpo’s ‘First Amendment Resistance’; EU Research Looks at VAT on Ebooks

Publishers' responsibilities with 'controversial authors professing what seem to be unpopular opinion' at BEA, while Brussels gets some perspective on VAT. The post Industry Notes: BookExpo’s ‘First Amendment Resistance’; EU Research Looks at VAT on Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #amendment resistance #ebooks appeared


'Trigr' Warning: Bloomberg To Show Ads Depending on Stock Market Pops -- And Drops

Bloomberg Media wants marketers to capitalize on consumer mood swings.The publishing tycoon plans to use its NewFronts presentation on Monday to promote a new offering, dubbed Trigr, that allows marketers to serve a custom tailored creative or branded content after specific market conditions are... Continue reading at Advertising Age

[ Advertising Age | 2017-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #branded content #newfronts presentation #bloomberg media


George Saunders | 'My goal is not to be smart, not to show off, but to move my reader'

The Folio Prize-winning writer takes a single moment from american history and conjures his spellbinding first full-length fiction Continue reading at The Bookseller

[ The Bookseller | 2017-04-29 00:00:00 UTC ]
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New report shows the number of requests for user data Facebook receives from global governments

Today Facebook publishes its Global Government Requests Report, revealing just how many data requests the social network has received from governments around the world. This time around, the report covers the second half of 2016, and it shows a mixed-bag of figures. While the number of items... Continue reading at Betanews

[ Betanews | 2017-04-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #allay fears #data requests #global governments #report shows


Barcelona’s Schavelzon Heads to BookExpo With Spanish-Language Titles on Offer

Amid growing interest in Spanish and Latin American writers among US publishers, Barcelona-based agency Schavelzon Graham will be at BookExpo. The post Barcelona’s Schavelzon Heads to BookExpo With Spanish-Language Titles on Offer appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-04-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #spanish-language titles #post barcelona


HC pre-empts thriller Possession in six-figure deal

HarperCollins has pre-empted a two book deal for Possession, a psychological thriller by J L Butler, for six figures. Continue reading at The Bookseller

[ The Bookseller | 2017-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #psychological thriller #six-figure deal


BISG's Making Information Pay Highlights Print, Audiobook Resurgence

At the Book Industry Study Group's Making Information Pay conference NPD BookScan revealed that in 2016 hardcovers outsold ebooks for the first time in five years, while audiobooks now account for $1.77 billion in sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-24 00:00:00 UTC ]
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Houghton Mifflin Harcourt Expands Its Cookbook and Lifestyle Programs

With the culinary and lifestyle categories booming, HMH has created a new position to oversee an expansion of its publishing program in those areas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing program


Lesley Stahl Highlights an Author Who Always Makes Her Laugh

amazon.com It's fun to peruse New York Times chats with famous personalities about their favorite books, even more so when summer beach-reading season is just around the corner. A few weeks ago, for T magazine, actor Viggo Mortensen ran down some very heady choices. Now it is the turn of veteran... Continue reading at AdWeek

[ AdWeek | 2017-04-13 00:00:00 UTC ]
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On Facebook, live tech shows are hot

Publishers have live tech video fever. On Wednesday, Bloomberg Technology reporter Mark Gurman will debut “Gadgets with Gurman,” a product-focused show that will feature Gurman showing viewers tips and hacks that get help them get the most out of a product. The first episode, which focuses on... Continue reading at Digiday

[ Digiday | 2017-04-12 00:00:00 UTC ]
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Parragon redesigns pre-school imprint

Parragon Books has unveiled a “bold” redesign of its own-brand imprint Start Little Learn Big, aimed at pre-schoolers. Continue reading at The Bookseller

[ The Bookseller | 2017-04-12 00:00:00 UTC ]
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Hodder snaps up Robson's 'Intelligence Trap' in overnight pre-empt

Hodder has pre-empted BBC journalist David Robson’s The Intelligence Trap, a book that has now sold in six territories internationally, with US rights snapped up in a six-figure deal at auction. Continue reading at The Bookseller

[ The Bookseller | 2017-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #six-figure deal #overnight pre-empt #intelligence trap #hodder snaps


How top digital publishers are set up to get into show business

BuzzFeed, Bleacher Report, Mashable and Refinery29 want to get into show business. Here's how they are set up to do it. The post How top digital publishers are set up to get into show business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-10 00:00:00 UTC ]
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Bologna Confirms 2018 NYC Rights Show

At the Bologna Children’s Book Fair today, BolognaFiere, the organizer of the event as well as 75 other trade shows around the world, announced plans to start a new trade show focused on rights and licensing in New York City in spring 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-04 00:00:00 UTC ]
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Does Self-Publishing Make Sense for Scholarly Writers? Highlights From a Discussion

Can self-publishing find traction in scholarly publishing as it has parts of general publishing? A recent panel at London Book Fair took up the question. The self-publishing platform Lulu has rolled out a service called Glasstree for scholarly authors. ‘Publishing Perspectives’ contributor... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-30 00:00:00 UTC ]
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Twitter Extends Pre-Roll Video Ads to Periscope Livestreams

Periscope videos will start showing pre-roll ads on Twitter.The media service is expanding a program it uses to push pre-roll video ads ahead of clips from publishing partners on the platform, and will now serve commercials before Periscope livestreams. On Tuesday, Twitter announced the new ad... Continue reading at Advertising Age

[ Advertising Age | 2017-03-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #natural extension #ad inventory #publishing partners


Industry Notes: BookExpo’s Audio ‘Tea,’ Canada’s BookNet-Kobo Contest, and the UK’s ‘Media Medic’

In the USA, BookExpo includes audiobook events. In Canada, ebook design is stressed in a competition. And in the UK, a bookseller features a self-published novel. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Audiobook ‘Tea’: Alda, Patterson, Meyer, Older eedPOP, which is producing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-27 00:00:00 UTC ]
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France Offers Pre-Frankfurt Fellowship to Canadian Publishers

Building 'relationships between English-speaking Canadian publishers and French counterparts,' the 'Books in Translation' fellows will travel to Paris. The post France Offers Pre-Frankfurt Fellowship to Canadian Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #canadian publishers