Octopus marketing and publicity restructure as Grindon and Brown step up

Octopus Publishing Group has announced promotions and a restructure in its publicity and marketing department with both Matt Grindon and Megan Brown stepping up to more senior roles.  Continue reading at 'The Bookseller'

[ The Bookseller | 2021-08-09 20:07:57 UTC ]
News tagged with: #announced promotions #marketing department #senior roles

Other Publishing stories related to: 'Octopus marketing and publicity restructure as Grindon and Brown step up'


Quantifying Markets: Nielsen’s Andre Breedt on Industry Research in Africa

Currently, Nielsen Book tracks books sales data in one African country, but Andre Breedt says there are plans to expand sales tracking across the continent. The post Quantifying Markets: Nielsen’s Andre Breedt on Industry Research in Africa appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-05 05:30:03 UTC ]
More news stories like this | News stories tagged with: #africa appeared #andre breedt


BookExpo 2019: Karin Slaughter Is Killing the Crime Market

With her singular surname, it’s no surprise that bestselling crime writer Karin Slaughter ('The Last Widow', Morrow, Aug.) was destined to write about crime. Slaughter laughs and says, “It was either that or become a serial killer.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #karin slaughter #serial killer


Moby Cancels Public Appearances Amid Natalie Portman Drama

The singer has been embroiled in a controversy with the actress after making claims that they dated in his new memoir, "Then It Fell Apart." Continue reading at The Huffington Post

[ The Huffington Post | 2019-05-30 01:16:02 UTC ]
More news stories like this |


Promotions for Mirchandani, Main and Morley in Picador restructure

Picador has revealed promotions for Ravi Mirchandani, Francesca Main and George Morley as part of an editorial restructure. Continue reading at The Bookseller

[ The Bookseller | 2019-05-23 12:36:43 UTC ]
More news stories like this | News stories tagged with: #francesca main #editorial restructure


'Publishing legend' Edwards steps down from Orion and Gollancz roles

Orion consultant publisher and Gollancz chair Malcolm Edwards is stepping down from his roles after first joining the SFF imprint 43 years ago. Continue reading at The Bookseller

[ The Bookseller | 2019-05-23 05:36:42 UTC ]
More news stories like this |


Conde Nast launches new ad program for performance marketers

The new ad units, which are both video and interactive, require a minimum spend of $20,000. The post Conde Nast launches new ad program for performance marketers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-23 04:01:28 UTC ]
More news stories like this | News stories tagged with: #ad units


Promotions Hit HBG Sales Department Amid Restructuring

A slew of promotions came to Hachette Book Group's sales department this week that are related to a restructuring of the department due in part to the departure of some employees . Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sales department


Clarke steps down from W H Smith as group reports strong sales

Stephen Clarke is stepping down as group chief executive at W H Smith with high street m.d. Carl Cowling to take on the role, as the group reports strong sales in its latest report.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-21 07:15:56 UTC ]
More news stories like this | News stories tagged with: #stephen clarke #high street #latest report


ICM Partners join forces with Curtis Brown Creative for writing course

US agency ICM Partners and Curtis Brown Creative are teaming up to launch a six-month online novel-writing course.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-16 00:00:00 UTC ]
More news stories like this |


A primer for using music in marketing

Indoor cycling company Peloton pedaled into some legal trouble in March—to the tune of $150 million—when the brand was sued for trademark infringement by a group of music publishers representing the likes of Lady Gaga and Bruno Mars. For Peloton, which has made a name for itself by selling a... Continue reading at Advertising Age

[ Advertising Age | 2019-05-15 00:00:00 UTC ]
More news stories like this |


The new Normal: Rooney grabs first Mass Market number one as Pinch of Nom rolls on

A day after winning two British Book Awards for Novel of the Year and the overall Book of the Year, Sally Rooney has claimed her first Mass Market Fiction number one.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sally rooney


BookExpo's Librarians' Lounge 2019: Sweet Summer Reads, Courtesy of Penguin Random House Adult Library Marketing

On Thursday, May 30, from 3:30 to 4:30 p.m., join Penguin Random House in the Librarians' Lounge (Booth 557) for a meet and greet with some of the publishers' hottest authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
More news stories like this |


Seven questions for... Catrin Wyn Lewis, Rily Publications

Wales on the Map, a hardback picture atlas and encyclopedia, from Children’s publisher Rily, was the bestselling children’s book in Wales in 2018—and the numbers continue to grow... Continue reading at The Bookseller

[ The Bookseller | 2019-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling children


Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story

Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #open road #boosting sales #publishing partners


Go West: Publisher services operation looks to UK market to fuel growth

After tasking former History Press m.d. Tim Davies to lead its expansion in the UK, Westchester Publishing Services has signed up a number of clients from this side of the Atlantic.   Continue reading at The Bookseller

[ The Bookseller | 2019-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk market #fuel growth #history press


Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year

Credited by some to a growing post-Soviet interest in authoritative information, the Russian book business reportedly sees substantial gains for nonfiction. The post Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year appeared


Forget what you think you know about content marketing: B-to-B CMO Spotlight

There’s an old truism in the ad business that you can get people to remember an ad by showing something outrageous. David Ogilvy likened it to showing a gorilla in a jock strap. But these days, unless you’re selling jock straps for gorillas, it is unlikely that people will remember your brand.... Continue reading at Advertising Age

[ Advertising Age | 2019-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #trojan horse #dive deeper #sales reps #important part


Bonnier Promotes PopSci EIC Joe Brown to Lead 3 Additional Titles

Joe Brown, Popular Science’s editor-in-chief since 2016, is moving into the expanded role of VP, editorial director of the New York-based brands Saveur, Outdoor Life and Field & Stream, Bonnier Corp. announced on Tuesday. He is succeeding Anthony Licata, who departed the company after over... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple platforms #focusing solely


Sharjah Is Announced London Book Fair’s Market Focus 2020

In an announcement made at Sharjah Publishing City this morning (April 25), Sharjah has been named the 2020 London Book Fair Market Focus. The post Sharjah Is Announced London Book Fair’s Market Focus 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post sharjah


Sharjah to be LBF 2020 market focus

Sharjah in the United Arab Emirates (UAE) will be the market focus for The London Book Fair 2020 (LBF), organisers have revealed.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market focus