Nearly two years after launching a digital publishing company for mobile devices, Nomad Editions founder Mark Edmiston is still figuring out how to make a business model that works in the electronic age. Edmiston—who was president/CEO of Newsweek before going into media investment banking—was shooting to have 20 titles and 200,000 in combined circulation within a year, but for Nomad, a virtually unknown startup with little promotion, that’s been harder than expected. Along the way, he’s tweaked the model, shedding titles that didn’t take off and lowering the subscription price. One title remains, a weekly wine magazine called Uncorked, that sells for $1.99 for four issues or $19.99 a year in the Apple App Store and as an HTML5 Web version. Edmiston's main complaint is discoverability. Even after Apple launched its Newsstand, making it easier for publications to be found, it’s been hard for them—especially the less-established pubs—to get noticed in a sea of titles. Industry observers have also criticized the Newsstand as difficult to search and opaque about the criteria it uses to decide which titles to promote. “When people subscribed, they were renewing at 60 percent," Edmiston said. “The trouble is, there just aren’t enough downloads. We weren’t getting people aware of what we were doing. “Even in the Newsstand, there are hundreds of publications,” he added. “Everyone faces exactly the same problem.” Now, after experimenting with different approaches... Continue reading at 'AdWeek'
[ AdWeek | 2012-06-19 00:00:00 UTC ]
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After a nearly 40-year run, USA Today and its digital sites are about to undergo a major restructuring that will Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-10-17 17:15:40 UTC ]
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Yesterday, at 12:30am, Gordon Sondland—the US ambassador to the European Union who has emerged as a key character in the ongoing Trump/Ukraine scandal—received a voicemail from an administration official telling him not to appear at a House hearing scheduled for yesterday morning. Sondland duly... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2019-10-09 12:04:38 UTC ]
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Amazon has launched a child-friendly version of its Kindle ereader -- the Kindle Kids Edition. At $110, this special edition device is slightly more expensive than the cheapest Kindle, but it has one massive advantage that will appeal to parents, kids and others: it is free from ads. But there... Continue reading at Betanews
[ Betanews | 2019-10-07 15:55:49 UTC ]
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Adam Mars-Jones has won the 2019 Fitzcarraldo Editions Novel Prize for Box Hill, his "strangely tragic love story" set in the gay biker community during the late 1970s. Continue reading at The Bookseller
[ The Bookseller | 2019-09-22 18:21:05 UTC ]
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Children's author Anna James will edit the British Library's Christmas collection. Continue reading at The Bookseller
[ The Bookseller | 2019-09-16 16:13:19 UTC ]
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Fitzcarraldo Editions has acquired the debut book by Alice Hattrick, combining memoir, medical history and biography to uncover untold case histories of medically unexplained and invisible illness. Continue reading at The Bookseller
[ The Bookseller | 2019-09-15 13:30:42 UTC ]
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The Penguin Book of Italian Short Stories edited by Jhumpa Lahiri, is available now. * What was the genesis of this anthology? Three years ago, I began teaching creative writing at Princeton. I had just returned from Italy, where I had lived in Rome with my family for three years. During that... Continue reading at Literrary Hub
[ Literrary Hub | 2019-09-10 08:46:32 UTC ]
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Headline will publish a special edition of Neil Gaiman’s iconic bestseller The Ocean at the End of the Lane later this year. Continue reading at The Bookseller
[ The Bookseller | 2019-08-21 12:54:12 UTC ]
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Independent publisher Fentum Press will publish a new "indispensable" edition of Jane Austen’s unfinished novel Sanditon featuring full-colour illustrations and an introductory essay by Austen scholar Professor Janet Todd. Continue reading at The Bookseller
[ The Bookseller | 2019-08-20 07:38:03 UTC ]
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Author’s son explains that wish for accessibility has persuaded trustees to look past his father’s dislike of digital mediaAfter years of refusing to allow publishers to digitise his works, the estate of JD Salinger has announced that the author’s famously small body of work will be published as... Continue reading at The Guardian
[ The Guardian | 2019-08-12 15:49:19 UTC ]
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Gallic Books has announced two new projects, with a graphic novel adaptation of Proust and a new book from French author Serge Joncour. Continue reading at The Bookseller
[ The Bookseller | 2019-08-08 17:51:03 UTC ]
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A newspaper in the city of Parral in northern Mexico decided to temporarily stop publishing its print edition Wednesday after Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-01 18:30:21 UTC ]
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El Monitor de Parral said it will continue its digital edition, but will not cover any crime stories or news with a ‘political slant’A newspaper in northern Mexico has announced it will temporarily stop publishing its print edition after unidentified assailants tossed gasoline bombs at its... Continue reading at The Guardian
[ The Guardian | 2019-08-01 15:39:43 UTC ]
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Nick Hern Books will publish a new edition of Phoebe Waller-Bridge’s play "Fleabag"—the inspiration for the TV series of the same name—to coincide with the show’s upcoming West End run. Continue reading at The Bookseller
[ The Bookseller | 2019-08-01 01:02:58 UTC ]
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By forgoing a subscription model for a digital content studio model, Otro is opening up for more audience scale and revenue options. The post Six months in, sports app Otro pivots away from subscriptions appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-07-31 04:01:04 UTC ]
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Octopus imprint Mitchell Beazley has scooped the new edition of Lia Leendertz's best-selling modern almanac. Continue reading at The Bookseller
[ The Bookseller | 2019-07-30 08:59:17 UTC ]
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Indie micropublisher Three of Cups Press will publish a short story anthology, Outsiders, edited by podcast host Alice Slater. Continue reading at The Bookseller
[ The Bookseller | 2019-07-29 14:08:38 UTC ]
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Faber will publish a special London Liberty edition of Anna Burns’ Man Booker Prize-winning Milkman in September, as part of its partnership with the historic department store, along with a new audio edition read by the author herself. Continue reading at The Bookseller
[ The Bookseller | 2019-07-23 05:22:19 UTC ]
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As library e-book issues gain urgency, the OverDrive funded effort to measure the impact of libraries on authors and publishers taps industry vet Guy LeCharles Gonzalez to take the project to the next level. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-19 04:00:00 UTC ]
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This excerpt-sampler of work from the anthology ‘Drawing Power: Women's Stories of Sexual Violence, Harassment, and Survival’ Edited by Diane Noomin, includes three stories by artists who survived sexual assault: Lee Mars’ “Got Over It,” Carol Lay’s “A Sampler of Misdeeds,” and Ajuan Mance’s... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-16 04:00:00 UTC ]
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