The media measurement company Nielsen will spin off its market research and analytics business from its global media measurement business, the firm announced Thursday. The split, which is expected to take anywhere between 9 and 12 months, will split Nielsen into two publicly traded businesses. Nielsen Global Media will focus on providing measurement metrics, including... Continue reading at 'AdWeek'
[ AdWeek | 2019-11-07 18:41:04 UTC ]
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Leading With Strategic Thinking -- Four Ways Effective Leaders Gain Insight, Drive Change, and Get Results, from Wiley, reveals what effective leaders do differently. Eschewing the one-size-fits-all leadership model, this helpful guide outlines four general leadership types and demonstrates how... Continue reading at Betanews
[ Betanews | 2017-09-07 00:00:00 UTC ]
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The French books and reading website Babelio, which claims to be the leader in its field by a long shot, aims to post at least one review of all the hundreds of new novels being published during this year’s Rentrée Littéraire between August and mid-October. Continue reading at The Bookseller
[ The Bookseller | 2017-09-01 00:00:00 UTC ]
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From the Business Standard: Long asked-for by publishers, retailers, and readers, the first Hindi bestseller list is out from Nielsen and Dainik Jagran. The post Nielsen Book India and Dainik Jagran Introduce First Hindi Bestseller List appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-08-28 00:00:00 UTC ]
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Dressed as a 6ft 4in blue insect, Peter Serafinowicz’s superhero is a throwback to the Golden Age of Comic Books – but with everything just a fraction offWhat is it? A superhero series, because Lord knows, we need another one of those at the moment.Why you’ll love it: As superhero series go,... Continue reading at The Guardian
[ The Guardian | 2017-08-24 00:00:00 UTC ]
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Professional video gaming is the next big thing. How big that is, though, is hard to say. Some estimates pegged it as a $493 million industry in 2016, others said it was nearly twice as big. As for the audience, some say it's 85% male, others say it's 56% male. No one really knows.Nielsen says... Continue reading at Advertising Age
[ Advertising Age | 2017-08-18 00:00:00 UTC ]
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How the 95-year-old magazine grew its circulation 10 percent despite reducing print frequency. The post The Big Idea Behind Harvard Business Review’s Record Growth appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-08-16 00:00:00 UTC ]
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Pressure on book review coverage is mounting after the axing of half the Press Association's output, and some women’s magazines scrapping their dedicated books editor role, The Bookseller has been told. Continue reading at The Bookseller
[ The Bookseller | 2017-08-16 00:00:00 UTC ]
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Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at Engadget
[ Engadget | 2017-08-15 00:00:00 UTC ]
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Denver advertising technology company Altitude Digital has merged with Genesis Media, a New York City-based maker of analytics software for online publishers. The combined company will be based in New York City under the Genesis Media name, but it will keep the former Altitude Digital office in... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2017-08-11 00:00:00 UTC ]
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Streaming giant aims to copy Marvel owner Disney’s superhero strategy with Millarworld, its first ever acquisitionNetflix has made its first acquisition, buying the Glasgow-based comic book company behind Kick-Ass and Kingsman, as it looks to imitate Marvel-owner Disney’s superhero... Continue reading at The Guardian
[ The Guardian | 2017-08-07 00:00:00 UTC ]
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A career in music journalism is described with verve mixed with nostalgiaSylvia Patterson used to plaster her bedroom walls with pages from NME and Sounds, then at the zenith of taking themselves deadly seriously, and absorbed the ethos of music as revolution (as well as fun and frenzy). What a... Continue reading at The Guardian
[ The Guardian | 2017-08-05 00:00:00 UTC ]
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Susie Nicklin reflects on an action-packed and shapeshifting 18 months for MILD. Continue reading at The Bookseller
[ The Bookseller | 2017-08-01 00:00:00 UTC ]
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The New York Times writer is stepping down from her role, leaving behind a remarkable career characterized by razor-sharp reviews and intra-literary rowsMichiko Kakutani, the New York Times’ revered chief book critic, announced she was stepping down from her post on Thursday after 38 years,... Continue reading at The Guardian
[ The Guardian | 2017-07-29 00:00:00 UTC ]
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The BBC has backtracked on plans to axe "Saturday Review", its cultural discussion programme presented by Tom Sutcliffe on Radio 4. Continue reading at The Bookseller
[ The Bookseller | 2017-07-27 00:00:00 UTC ]
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Welsh economy secretary Ken Skates has accused arts trade bodies of "seeking to undermine the process" of a government review into literature in the country with their complaints. Continue reading at The Bookseller
[ The Bookseller | 2017-07-22 00:00:00 UTC ]
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Headline Review has acquired an "enchanting" new novel The Songs of Us by Emma Cooper. Continue reading at The Bookseller
[ The Bookseller | 2017-07-18 00:00:00 UTC ]
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Like so few things in life, Google's printed photo book service works exactly as advertised. Continue reading at Wired
[ Wired | 2017-07-12 00:00:00 UTC ]
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Allison & Busby, which recently celebrated five decades in business, has struck a rich niche in crime and saga series which sell and sell to their devoted fans. Continue reading at The Bookseller
[ The Bookseller | 2017-07-10 00:00:00 UTC ]
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A five-week summer program created by the L.A. Review of Books is currently underway at USC to help people break into the publishing industry. But that industry, despite having some local stars, is centered 3,000 miles away. “We do want to make people job ready," said LARB publisher and editor... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-07-09 00:00:00 UTC ]
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Chester Investment Group has acquired a majority shareholding in independent publisher Urbane Publications. Continue reading at The Bookseller
[ The Bookseller | 2017-07-08 00:00:00 UTC ]
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