The Big Idea Behind Harvard Business Review’s Record Growth

How the 95-year-old magazine grew its circulation 10 percent despite reducing print frequency. The post The Big Idea Behind Harvard Business Review’s Record Growth appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-08-16 00:00:00 UTC ]
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The Big Idea Behind Harvard Business Review’s Record Growth

How the 95-year-old magazine grew its circulation 10 percent despite reducing print frequency. The post The Big Idea Behind Harvard Business Review’s Record Growth appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big idea

“We Were Created for a Moment Like This.” How Harvard Business Review Is Forging Ahead During a Pandemic

In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
More news stories like this | News stories tagged with: #post-pandemic world #create opportunities #preferred medium #biggest challenges #coming months #public service #positive note #digital media

Harvard Business Review Wins Magazine of the Year at the Eddie & Ozzie Awards Gala

NEW YORK—Magazine and digital media professionals from all over the country gathered Wednesday evening to celebrate honorees for excellence in editorial and design. B2B, consumer and regional brands competed for Folio:’s 2019 Eddie and Ozzie Awards, the largest and most comprehensive such... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-01 14:44:10 UTC ]
More news stories like this | News stories tagged with: #full list #trade magazine #digital media

At Harvard Business Review, Paid Circulation Surges For a Second Straight Year

After Harvard Business Review kicked off 2017 by reducing its print frequency to bimonthly—eliminating 40 percent of the issues offered in a $99 annual subscription—it was a combination of smart positioning, creative new digital benefits, and a heavier investment in the six print issues that... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #half ago

Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic

How the 94-year-old publisher is taking a 21st-century approach to driving loyalty among its digital audience. The post Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital audience

Is the Next Big Idea Club the Next Big Thing?

Although serial entrepreneur Rufus Griscom has a background in books, he had no intention of getting into the book business when he launched a new venture, Heleo, in 2015. With the Next Big Idea Club, that's changed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big thing #book business

The long-suffering news business keeps getting big promises from Big Tech

With Google under pressure to clamp down on YouTube conspiracies and low-quality clickbait, the search giant is launching a major new effort aimed at strengthening its relationship with news publishers–and perhaps keeping them from going under. At an event in New York today, the company... Continue reading at Fast Company

[ Fast Company | 2018-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search giant #news publishers #company announced #digital age

The big idea: should we abolish literary genres?

Categorising fiction may help to sell books, but it says little about how writers write or readers readIn her Reith lecture of 2017, recently published for the first time in a posthumous collection of nonfiction, A Memoir of My Former Self, Hilary Mantel recalled the beginnings of her career as... Continue reading at The Guardian

[ The Guardian | 2023-11-27 12:30:00 UTC ]
More news stories like this | News stories tagged with: #big idea #sell books #posthumous collection #interesting thing #historical fiction #memoir

Asus Zenbook 14 Pro OLED review: Big power in a small package

At a glanceExpert's Rating ProsHefty performance for a 14-inch deviceCrisp oled displayTop-notch keyboard and mouse padSturdy, durable chassisConsCan get hot to play onSome fiddling with settingsOur VerdictIf you’re looking for serious power in a tiny package, the Asus Zenbook 14 Pro OLED... Continue reading at PC World

[ PC World | 2023-08-31 10:30:00 UTC ]
More news stories like this | News stories tagged with: #libraries

The Next Big Idea Is Audio

When the Next Big Idea Club launched in 2018, the centerpiece of its offerings was a box subscription. It still offers that service, but has company has shifted gears, now operating as an “audio-first company.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #big idea

Southern New Mexico digital marketing firm reports big growth, aims to increase national presence

Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
More news stories like this | News stories tagged with: #business model #learning curve #small businesses #digital media

Little People, Big Dreams: Children’s non-fiction posts all-time record return

If you chart the shift in the BookScan era of the publishing into Children’s & Young Adult Non-Fiction (CYANF), you see it evolving from, broadly, a more schools-book focused sector to one in which the vast bulk of the revenue is derived from trade titles. Continue reading at The Bookseller

[ The Bookseller | 2022-01-22 07:28:02 UTC ]
More news stories like this | News stories tagged with: #big dreams #trade titles #bookscan

An App Called Libby and the Surprisingly Big Business of Library E-Books

Increasingly, books are something that libraries do not own but borrow from the corporations that do. Continue reading at New Yorker

[ New Yorker | 2021-09-02 10:00:00 UTC ]
More news stories like this | News stories tagged with: #library e-books #libraries

Jeff Bezos’s thoughts on Big Business, outer space and The Washington Post

An anthology of writings provides a glimpse into the mind of the Amazon founder. Continue reading at The Washington Post

[ The Washington Post | 2020-11-20 13:00:00 UTC ]
More news stories like this | News stories tagged with: #jeff bezos #big business #outer space #amazon founder #anthology

Presidential Memoirs Are Big Business. Will Anyone Buy Trump's?

Insiders say a book by President Donald Trump could be a tempting proposition for major publishers—but it may not be worth the cost. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential memoirs #big business

Richard Charkin: A British Publisher at Harvard Business School

Almost 30 years ago, another Cambridge was where Richard Charkin learned about 'the need to see things through others' eyes.' The post Richard Charkin: A British Publisher at Harvard Business School appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-21 13:12:48 UTC ]
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Steal This Idea: Winsight’s Restaurant Business Implements “Content Cycles”

Wary of shifting marketing budgets and rising production costs, publishers across the magazine industry have spent the past few years evaluating ways to reconcile difficult financial realities without sacrificing the print foundations that have anchored their brands for decades. In Chicago,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-28 18:44:20 UTC ]
More news stories like this | News stories tagged with: #big stories #big part #multiple channels #unique opportunity

Big Ideas for Incremental Change and Disruption

VANCOUVER, B.C.—Publishers have been taking a hard look at several novel revenue opportunities, some borrowed from other industries but each representing incremental growth potential when spun on a magazine axis. At the recent Content Opportunity Expo, executives from large legacy groups and... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-05 16:00:49 UTC ]
More news stories like this | News stories tagged with: #high horse #photo op #saudi arabia #untold story

As Big Business evolved, did it doom the American Dream?

Nicholas Lemann traces the effects as corporations changed from paternalistic to ruthless. Continue reading at The Washington Post

[ The Washington Post | 2019-10-31 21:46:02 UTC ]
More news stories like this | News stories tagged with: #american dream

Phillips hails strong growth as CUP records 42% profit surge

Cambridge University Press’ annual report shows the firm had a 42% surge in operating profit from £17.2m to £24.4m for the year to 30th April 2019. Continue reading at The Bookseller

[ The Bookseller | 2019-07-25 03:00:52 UTC ]
More news stories like this | News stories tagged with: #operating profit