The media measurement company Nielsen will spin off its market research and analytics business from its global media measurement business, the firm announced Thursday. The split, which is expected to take anywhere between 9 and 12 months, will split Nielsen into two publicly traded businesses. Nielsen Global Media will focus on providing measurement metrics, including... Continue reading at 'AdWeek'
[ AdWeek | 2019-11-07 18:41:04 UTC ]
News tagged with:
#strategic review
#market research
#nielsen
The media measurement company Nielsen will spin off its market research and analytics business from its global media measurement business, the firm announced Thursday. The split, which is expected to take anywhere between 9 and 12 months, will split Nielsen into two publicly traded businesses.... Continue reading at AdWeek
[ AdWeek | 2019-11-07 18:41:04 UTC ]
More news stories like this | News stories tagged with:
#nielsen
#market research
#strategic review
Nielsen is being acquired for $16 billion, including debt, about a week after the media measurement company rejected a smaller offer Continue reading at ABC News
[ ABC News | 2022-03-29 21:47:16 UTC ]
More news stories like this | News stories tagged with:
#nielsen
#including debt
#$16 billion
The Trade Desk today announced that Nielsen has signed on as a collaborator on its Unified ID 2.0, a cookie-less, open-source sign-on solution for the open web. This marks the third such deal within a week, as LiveRamp and Criteo just pledged their respective support for The Trade Desk's... Continue reading at AdWeek
[ AdWeek | 2020-11-02 18:23:42 UTC ]
More news stories like this | News stories tagged with:
#nielsen
#open web
#trade desk
#latest company
The future of the Bertrams wholesaling business is at risk following the sale of its online bookshop The Wordery and the temporary closure of its book supply business as a result of the coronavirus lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-05-02 22:55:42 UTC ]
More news stories like this | News stories tagged with:
#bookshop
#coronavirus lockdown
#strategic review
Barnes & Noble Education's board has approved the hiring of a financial advisor to help the company review its strategic options as it continues look for ways to keep pace with a rapidly changing market for college materials. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-05 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#strategic options
#financial advisor
#bn education
The chairman of the Osprey Group has confirmed the company is undergoing a “strategic... Continue reading at The Bookseller
[ The Bookseller | 2014-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#potential sale
#osprey group
#strategic review
News Corp. Chairman Rupert Murdoch outlined plans to split the media conglomerate's publishing and entertainment operations into two publicly traded companies, a decision he hailed as "the next transformative phase" in his empire's history. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#entertainment operations
#media conglomerate
News Corp. board backs splitting company's entertainment and publishing businesses Continue reading at MarketWatch.com
[ MarketWatch.com | 2012-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing businesses
Following the call for a break-up and reorganization of McGraw-Hill Cos. by investors last month, McGraw-Hill announced today that it will split into two separate public companies: McGraw-Hill Markets, focused on the capital and commodities markets, and McGraw-Hill Education, focused on... Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital learning
#mcgraw-hill cos
#mcgraw-hill education
To control the fate of your business, resist the temptation to grow dependent on the many intermediaries who’d like to sit between you and your customers. Search the phrase “every company is a media company” and you’ll get a litany of articles and posts from social media influencers about how... Continue reading at Fast Company
[ Fast Company | 2021-05-07 07:00:25 UTC ]
More news stories like this | News stories tagged with:
#digital content
#generating revenue
#consume content
#creating content
#media company
#tech company
It's been a rocky few years for Nielsen following the loss of its third-party accreditation in late 2021. Though the Media Rating Council (MRC) confirmed late last year that the measurement company's status remained suspended, Nielsen has been working hard to earn back trust from buyers and... Continue reading at AdWeek
[ AdWeek | 2023-04-10 20:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
#working hard
#measurement company
Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek
[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
#upcoming launch
Nielsen One isn't fully rolling out until December, but the measurement company is gearing up with an expanded rollout of Nielsen One Alpha, its early version of the offering. The cross-platform tool is designed to enable publishers and marketers to transact on a single metric across linear and... Continue reading at AdWeek
[ AdWeek | 2022-06-15 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
#digital platforms
#single metric
#enable publishers
#cross-platform tool
#measurement company
#early version
A novel of revolution, a graphic novel of Portland punk, and a photo book of the mosh pit. Continue reading at The Paris Review
[ The Paris Review | 2022-02-11 15:22:22 UTC ]
More news stories like this | News stories tagged with:
#graphic novel
#photo book
Nielsen is getting an early jump on Nielsen One, its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. While the metric isn't set to roll out until next December, Nielsen will be debuting the first version of the... Continue reading at AdWeek
[ AdWeek | 2021-12-21 12:30:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
#digital platforms
#single metric
#enable publishers
#cross-platform tool
David Ulin read four of the recall candidate's books, from the jeremiad "Showdown" to the memoir "A Lot Like Me," and found not a writer but a brand. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-09-08 13:00:05 UTC ]
More news stories like this | News stories tagged with:
#memoir
Social Sentinel technology scans and analyzes digital content to identify potential safety and security threats, according to Richfield-based Navigate360. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-10-27 16:39:45 UTC ]
More news stories like this | News stories tagged with:
#digital content
The 'New York Times Book Review' will now add excerpts from the first chapter of books being reviewed to a select number of reviews it publishes digitally. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-24 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#times book
#select number
The January 2016 selection of reviews from BlueInk Review includes a science fiction novel set in space and a children's picture book about families. The post January 2016: Top Reviews of Self-Published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#picture book
#science fiction
#blueink review
#self-published books
#top reviews
The December 2015 starred BlueInk Reviews of self-published books include upbeat romance, a WWII novel and a spy thriller. The post December 2015: Top Reviews of Self-Published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#spy thriller
#blueink review
#self-published books
#top reviews