Nielsen’s TV Measurement Woes Continue As It Admits OOH Undercounting Since 2020

On Tuesday, Nielsen was excitedly looking ahead to its future, touting next month's rollout of Nielsen One Alpha, the first version of its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. With Disney and Magna among the 10 agencies, advertisers and publishers participating in... Continue reading at 'AdWeek'

[ AdWeek | 2021-12-23 13:56:54 UTC ]
News tagged with: #cross-platform tool #enable publishers #single metric #digital platforms #nielsen

Other Publishing stories related to: 'Nielsen’s TV Measurement Woes Continue As It Admits OOH Undercounting Since 2020'


How Publisher IDW Is Using Its Comic Book Experience To Build A TV Brand

CEO Ted Adams explains how he took his comics and gaming publishing house into TV with Wynonna Earp and Dirk Gently. CEO Ted Adams explains how he took his comics and gaming publishing house into TV with Wynonna Earp and Dirk Gently.The arrival of Dirk Gently's Holistic... Continue reading at Fast Company

[ Fast Company | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bbc america #banner year


Irvine Welsh crime novel gets TV deal

Irvine Welsh, the author of Trainspotting, is adapting his novel Crime for television, according to the Guardian. Continue reading at The Bookseller

[ The Bookseller | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv deal #irvine welsh


Bankrupt Shipping Company Causing Woes for Publishers

Difficulties facing the Korea-based Hanjin Shipping Company, which filed for bankruptcy in August, are affecting U.S. publishers. The company has seen dozens of its ships—some carrying significant orders from trade houses—stranded at sea, or seized by creditors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-18 00:00:00 UTC ]
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At Frankfurt: Supply Chain Meeting to Feature Nielsen Book’s New Metadata White Papers

At the Oct. 18 EDItEUR Supply Chain Seminar at the Frankfurt Book Fair will see a presentation on 'The Link Between Metadata and Sales' for the USA. The post At Frankfurt: Supply Chain Meeting to Feature Nielsen Book’s New Metadata White Papers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-12 00:00:00 UTC ]
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Canada To Be Guest of Honor at Frankfurt Book Fair 2020

Enthusiasm and national pride marked the signing ceremony at which Canada confirmed its participation as the Frankfurt Book Fair's 2020 Guest of Honor country. The post Canada To Be Guest of Honor at Frankfurt Book Fair 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #honor country #post canada


Audible launches TV campaign starring Juliet Stevenson and Eddie Marsan

Audible has launched an audio-visual campaign starring British actors Juliet Stevenson CBE and Eddie Marsan to demonstrate the "highly intimate, visceral nature" of the Audible experience. Continue reading at The Bookseller

[ The Bookseller | 2016-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eddie marsan


I want my Snapchat TV: MTV is launching Discover shows

MTV is rolling out three new short-form video series on its international Snapchat Discover channel this fall. It has six more in development and plans to bring more of that production in-house (two initial series, “Show Us Ur Phone” and “MTV Threads,” were made with outside production... Continue reading at Digiday

[ Digiday | 2016-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bleacher report


Publishers have their own gripes with Facebook measurement

Facebook's measurement problem goes beyond video. The social giant's data sharing practices as a whole are a sticking point with publishers. The chief things they want Facebook to share are more data on Instant Articles; how content performs by subject matter; and information on live video... Continue reading at Digiday

[ Digiday | 2016-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #measurement problem #social giant #sticking point #subject matter


'Midsomer Murders' producers buy TV rights to Herring series

Television rights to L C Tyler’s comic crime series have been bought by the producers of ITV’s "Midsomer Murders". Continue reading at The Bookseller

[ The Bookseller | 2016-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #television rights


Canadian Publishing 2016: Canadian Kids Publishers Extend Reach into U.S., TV

Canada has a pretty good reputation on the world stage when it comes to publishing children’s books,” says Orca publisher Andrew Wooldridge. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world stage #publishing children


'The Dark Tower' companion TV series will include Idris Elba

The movie adaptation of Stephen King’s “The Dark Tower” is getting closer and closer with the 2017 February release. And as the premiere date approaches so do the new details on the expansive world planned for this massive book series translation. Part of that plan is a TV series that explores... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dark tower #tv series


Pavilion to publish ‘The Secret Life of Puppies’ TV Tie-In

Pavilion Books will publish the official companion to the "hugely successful" Channel 5 series "The Secret Life of Puppies" this October. Continue reading at The Bookseller

[ The Bookseller | 2016-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pavilion books #secret life #tv tie- #hugely successful


TV deal for Baileys winner Lisa McInerney

Lisa McInerney's Baileys Women's Prize for Fiction-winning debut, The Glorious Heresies, has been optioned for TV in a deal with boutique TV production company Fifty Fathoms. Continue reading at The Bookseller

[ The Bookseller | 2016-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv deal #lisa mcinerney


Books continue to buck national retail sales trend

Books continue to buck the national retail trend, with sales up 8.9% year-on-year in volume in August in comparison to the year before, where total UK retail sales were down 0.9% in the same period. Continue reading at The Bookseller

[ The Bookseller | 2016-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #9% year-on-year


Nielsen Children’s Book Summit Preview: Conversation Over Charts

From 'the push and pull' of screen time to millennial parents, Nielsen's children's books summit promises to interweave data and discussion. The post Nielsen Children’s Book Summit Preview: Conversation Over Charts appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen children #screen time #millennial parents


International Industry Notes: Shopping at Nielsen, Wiley’s Purchase

In the UK, Nielsen's ISBN program has stepped into the digital age with what it describes as sure-footed grace. In the US, an internationally placed STM content platform is bought by a customer. The post International Industry Notes: Shopping at Nielsen, Wiley’s Purchase appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital age


George R R Martin's Wild Cards TV series in development

A new TV series based on George R R Martin's sci-fi superhero book series Wild Cards is in development. Continue reading at The Bookseller

[ The Bookseller | 2016-08-10 00:00:00 UTC ]
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Portman to star in TV adaptation of Karen Joy Fowler novel

Natalie Portman is to star in a miniseries adaptation of by Karen Joy Fowler (Serpent’s Tail). Continue reading at The Bookseller

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #natalie portman #tv adaptation #miniseries adaptation


George RR Martin's Wild Cards superhero books set for TV

Author George RR Martin's epic science fiction story series Wild Cards is to be developed for TV following the success of Game of Thrones. Continue reading at BBC News

[ BBC News | 2016-08-09 00:00:00 UTC ]
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Nielsen Book to launch online ISBN store

Nielsen Book is launching a new ISBN store allowing publishers and self-published authors to purchase smaller numbers of ISBNs online "within minutes". Continue reading at The Bookseller

[ The Bookseller | 2016-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book #self-published authors