Nielsen’s TV Measurement Woes Continue As It Admits OOH Undercounting Since 2020

On Tuesday, Nielsen was excitedly looking ahead to its future, touting next month's rollout of Nielsen One Alpha, the first version of its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. With Disney and Magna among the 10 agencies, advertisers and publishers participating in... Continue reading at 'AdWeek'

[ AdWeek | 2021-12-23 13:56:54 UTC ]
News tagged with: #cross-platform tool #enable publishers #single metric #digital platforms #nielsen

Other Publishing stories related to: 'Nielsen’s TV Measurement Woes Continue As It Admits OOH Undercounting Since 2020'


At Frankfurt’s ‘The Markets’: Nielsen’s Andre Breedt on Edible Books and Competition

He has book-eating children and sees more change ahead for international publishing. Nielsen Book's Andre Breedt briefs Frankfurt Buchmesse's 'The Markets' The post At Frankfurt’s ‘The Markets’: Nielsen’s Andre Breedt on Edible Books and Competition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book #competition appeared #andre breedt #change ahead #international publishing


Stroud's Lockwood & Co. to become TV series

Jonathan Stroud’s Lockwood & Co. series will be adapted for television by the team behind Hollywood film “Baby Driver”. Continue reading at The Bookseller

[ The Bookseller | 2017-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv series #jonathan stroud


Facebook gives, but continues to take more from publishers

Publishers have to scramble to keep up on Facebook, while the platform sends very little revenue in return. The post Facebook gives, but continues to take more from publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #publishers appeared


TV Alert: 'Escape from Mr. Lemoncello's Library'

Chris Grabenstein's middle grade fantasy caper will premiere on Nickelodeon as an original TV movie on October 9. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv alert #chris grabenstein


‘We are not going to give up’: German publishers continue war with ad blockers

“We are not going to give up." The post ‘We are not going to give up’: German publishers continue war with ad blockers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blockers


Getting the Measure of Downloadable Audio

In a flat market, the format has been a bright spot—even as it has remained difficult to determine what is selling and in what numbers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #downloadable audio #flat market #remained difficult


China’s 2017 book sales continue upward curve

China’s printed book sales in the first half of 2017 have showed revenue growth year on year of “above 10%”, according to book-sales data company OpenBook, which released the figure at the Beijing International Book Fair. Continue reading at The Bookseller

[ The Bookseller | 2017-09-08 00:00:00 UTC ]
More news stories like this |


TV rights to Adam Kay's debut sold after 12-way auction

Sister Pictures has acquired the television rights for writer and comedian Adam Kay’s debut This is Going To Hurt: Secret Diaries Of A Junior Doctor in a 12-way auction. Continue reading at The Bookseller

[ The Bookseller | 2017-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv rights #adam kay #debut sold #television rights #secret diaries


TV rights optioned for Turton’s high concept murder mystery

TV rights for Stuart Turton’s debut The Seven Deaths of Evelyn Hardcastle (Bloomsbury) have been optioned by House Productions ahead of the book's UK publication in February 2018. Continue reading at The Bookseller

[ The Bookseller | 2017-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stuart turton #tv rights #uk publication


Nielsen Book India and Dainik Jagran Introduce First Hindi Bestseller List

From the Business Standard: Long asked-for by publishers, retailers, and readers, the first Hindi bestseller list is out from Nielsen and Dainik Jagran. The post Nielsen Book India and Dainik Jagran Introduce First Hindi Bestseller List appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-28 00:00:00 UTC ]
More news stories like this |


How Big Is Esports Really? Nielsen Attempts to Figure It Out

Professional video gaming is the next big thing. How big that is, though, is hard to say. Some estimates pegged it as a $493 million industry in 2016, others said it was nearly twice as big. As for the audience, some say it's 85% male, others say it's 56% male. No one really knows.Nielsen says... Continue reading at Advertising Age

[ Advertising Age | 2017-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big thing


Nielsen ratings give credit for Facebook, YouTube and Hulu views

Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at Engadget

[ Engadget | 2017-08-15 00:00:00 UTC ]
More news stories like this |


Facebook takes on TV and YouTube with revamped video offering

The new feature, Watch, lets users discover videos from outside their feed more easily, and will also dabble in original contentFacebook has revamped its video offering, creating a new, TV-like rival to YouTube and dabbling in original content in a bid to get people to spend even more time on... Continue reading at The Guardian

[ The Guardian | 2017-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #original content


Facebook Reveals 'Watch,' Its YouTube Competitor and TV Clone

Facebook announced Wednesday that it has invented, well, television.The social network finally revealed the details behind a new video hub that it had been developing for months. It has been in talks with publishers and networks to deliver new shows and a revamped video section to host the... Continue reading at Advertising Age

[ Advertising Age | 2017-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook reveals #ae networks #video hub #mobile app #business insider #national geographic


Monthly E-Ranking: TV boost for The Handmaid's Tale

The Handmaid’s Tale has leapfrogged Paula Hawkins’ Into the Water to claim the Monthly E-Book Ranking top spot for June. Continue reading at The Bookseller

[ The Bookseller | 2017-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monthly e-ranking #tv boost


PBS to Unveil America's Favorite Books in New TV Series

The summer 2018-slated Great American Read is an eight-part TV series that will explore the power of books in American society. The show will culminate with a list of the top 10 books ever written, according to the general public. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv series #american society #general public


Twitter plans to shut down SnappyTV in favor of new TV-clipping tool

SnappyTV allows publishers to share TV clips across Twitter, Facebook and other platforms. Twitter is replacing it with a tool that only works for Twitter. The post Twitter plans to shut down SnappyTV in favor of new TV-clipping tool appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-25 00:00:00 UTC ]
More news stories like this |


Adobe Flash will die by 2020, Adobe and browser makers say

Adobe Flash, one of the most controversial elements of the web, will be phased out by 2020, Adobe said Tuesday. Browser makers, including Microsoft and Google, simultaneously announced plans for a gradual phaseout over the next few years.Adobe said that enough progress had been made within open... Continue reading at PC World

[ PC World | 2017-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adobe flash


Noah Can't Even optioned for TV

Simon James Green’s YA debut, Noah Can’t Even, has been optioned for TV by Urban Myth Films. Continue reading at The Bookseller

[ The Bookseller | 2017-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya debut


'Let's not continue to allow a failure of visibility to persist'

Literary agent Laura Macdougall says it is right to celebrate achievements in the fight for LGBTQ equality, but we must make sure to look beyond just work produced by gay men. Continue reading at The Bookseller

[ The Bookseller | 2017-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gay men