Nielsen's new measurement solution takes shape with custom audiences and ROI options

Nielsen One Alpha, to be showcased at Cannes, will add outcomes measurement options for CPG and automotive by early 2023. Continue reading at 'Advertising Age'

[ Advertising Age | 2022-06-15 13:00:00 UTC ]
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Open access take-up 'variable'

Take-up by academics of the option to publish via Open Access models is “variable”,... Continue reading at The Bookseller

[ The Bookseller | 2012-06-01 00:00:00 UTC ]
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Reddit Drops the Filter and Draws Audiences

In the digital age, Reddit’s AMA (Ask Me Anything) forum has quickly become a highly sought after destination on press junkets and book tours. The unmoderated, crowdsourced Q&A format has attracted huge names like Louis C.K., Stephen Colbert, Rep. Darrell Issa (R.-Calif.) and even Nobel... Continue reading at AdWeek

[ AdWeek | 2012-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital strategies


Daunt: Waterstones customers 'want Kindle'

Waterstones m.d. James Daunt has said the deal with Amazon to sell its e-reading devices and... Continue reading at The Bookseller

[ The Bookseller | 2012-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-reading devices #james daunt #waterstones customers


New York books find foreign audience

TV shows and Hollywood blockbusters aren't America's only cultural exports. The book industry is also expanding overseas, according to a report released Friday by the Association of American Publishers that looks at book exports for the first time. Exports by U.S. publishers, which are dominated... Continue reading at Crains New York

[ Crains New York | 2012-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business books #pop culture #authors found #smart phones #greater number


Verizon Defends Customer Privacy in Publisher's Suit

The carrier refuses to comply with an order to allow a peek at the personal information of alleged ebook pirates. Continue reading at PC World

[ PC World | 2012-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #personal information


HP takes print away from town for seven days, laughs at 'print is dead' claim

With ebooks and digital subscription of magazines and newspapers becoming the new hot, many are sending off the message that print is gradually losing or has even already lost to its digital counterpart, while others argue that print is far from dead. Needless to say, being one of the leading... Continue reading at Engadget

[ Engadget | 2012-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #guggenheim museum


PPA Conference: Digital takes up 80% of our time, says Hearst's Dolphin

Although print accounts for 80% of Hearst's revenues, the publisher is spending 80% of its time on the "huge potential" of digital, according to Ella Dolphin, publishing director of Hearst Magazines UK's young women's group. Continue reading at Media Week

[ Media Week | 2012-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young women #huge potential #ppa conference #ella dolphin


Solomon takes author concerns to Vaizey direct

The general secretary of the Society of Authors has called for a one-on-one meeting with culture... Continue reading at The Bookseller

[ The Bookseller | 2012-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general secretary


Pilot for Pinter's academic 'crisis' solution set for 2013

Publishing entrepreneur Frances Pinter is planning a 2013 pilot for the project she bills as a... Continue reading at The Bookseller

[ The Bookseller | 2012-05-04 00:00:00 UTC ]
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PBC 2012: Excellence and Innovation Take Center Stage

By James Sturdivant The 2012 Publishing Business Conference & Expo brought together more than 1,300 industry experts and solutions providers for three days of education, idea sharing and opportunity at the... Continue reading at Publishing Executive

[ Publishing Executive | 2012-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james sturdivant #center stage


The Media Equation: Byliner Takes Bissinger’s E-Book Off Amazon

Byliner.com, a digital publishing company, withdrew the ebook “After Friday Night Lights” by Buzz Bissinger from Amazon because of a pricing dispute involving a promotional giveaway. Continue reading at The New York Times

[ The New York Times | 2012-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buzz bissinger #media equation


S&S takes two on Melissa Nathan shortlist

Two titles from Simon & Schuster have made the shortlist for the Melissa Nathan Award for... Continue reading at The Bookseller

[ The Bookseller | 2012-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #ss takes


Digital media takes home a Pulitzer

The Huffington Post—and digital media—has won its first Pulitzer Prize. The award went to David Wood, in the category of national reporting, it was announced Monday by Columbia University, which administers the prizes.A longtime print journalist who did stints at Time magazine and the Los... Continue reading at Crains New York

[ Crains New York | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen greenblatt


Managing the Digital Audience

Managing a digital audience is truly a mixed bag: on one hand, it is now possible to understand more about who is consuming what content, where and how-maybe even why; on the other hand, it can be incredibly complicated, despite all the advantages, to do so. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed bag #digital audience


Mackenzie takes the plunge for charity

Little, Brown c.e.o. Ursula Mackenzie is to swim the length of Catteshall Lake in Surrey in her... Continue reading at The Bookseller

[ The Bookseller | 2012-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ursula mackenzie


Sector analysis: Customer Publishing

With the amount of digital content expected to overtake the written editorial work carried out by customer publishers, plus a move towards redefining the sector as content marketing, Mike Fletcher investigates a sector that's keeping up with modern media times. Continue reading at Media Week

[ Media Week | 2012-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing #sector analysis


Trust Buster Takes Hard Line As E-Book Probe Continues

The Justice Department's top antitrust official says she won't stand by quietly if companies make agreements with rivals on price, signaling a stern stance as the department conducts a high-profile probe into electronic-book publishing. Continue reading at AllThingsD

[ AllThingsD | 2012-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #justice department


Not Just for Kids: 'The False Prince' by Jennifer A. Nielsen

In the first book in the 'Ascendance Trilogy,' a medieval con man trains orphan boys to impersonate a missing prince.The False Prince Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-03-25 00:00:00 UTC ]
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New York Magazine Takes Home Digital Ellie for General Excellence

NEW YORK – Today’s MPA Digital: Swipe Conference closed with the National Magazine Awards for Digital Media 2012, presented by the American Society of Magazine Editors [ASME]. People managing editor and ASME president Larry Hackett and Lucy Danziger, editor-in-chief of SELF and ASME secretary,... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lucy danziger #american society #mpa digital #general excellence


Edith Pearlman takes the NBCC fiction prize

Other National Book Critics Circle honorees include writer John Lewis Gaddis for 'George F. Kennan: An American Life' and Maya Jasanoff for 'Liberty's Exiles.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american life