Nielsen on Consumers: More Boys May Be Reading

In a look at how consumer research can focus on a given demographic, Nielsen Book's Jo Henry reveals signs that boys aged 9 to 12 may be reading more. The post Nielsen on Consumers: More Boys May Be Reading appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-01-25 00:00:00 UTC ]
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Tony Blair picks Trotsky biography among his Desert Island Reads

Written By: Graeme Neill Publication Date: Fri, 24/06/2011 - 11:46 Former Prime Minister Tony Blair has demonstrated an affinity with political outsiders, fantasy worlds and religious prophets as he revealed his choice of favourite books for a new magazine. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fantasy worlds #favourite books

The Nook Gets a Nudge From Consumer Reports

Barnes & Noble's newest Nook has fewer features than its predecessor, as well as many other rivals. That's great, says Consumer Reports, which has crowned the new $139 device its favorite ebook reader. It's the first time the magazine has put an e-reader made by anyone other than Amazon at... Continue reading at AllThingsD

[ AllThingsD | 2011-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer reports #barnes noble

The Bookseller Group launches consumer title

Written By: Neill Denny Publication Date: Fri, 17/06/2011 - 08:18 We Love This Book, The Bookseller's sister consumer magazine and website, launches next week with a circulation of 100,000. The free quarterly magazine is designed to alert readers to exciting new books and to provide a platform... Continue reading at The Bookseller

[ The Bookseller | 2011-06-17 00:00:00 UTC ]
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Hachette's Red wins Consumer Mag of the Year

Times Higher Education and publisher Hachette Filipacchi were among the big winners at the 2011 PPA Awards last night, hosted by Scottish comedian Kevin Bridges and with a special appearance by 'Happy Days' actor Henry Winkler. Continue reading at Media Week

[ Media Week | 2011-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big winners #special appearance

IGN Entertainment appoints first head of consumer and lifestyle

IGN Entertainment, the News Corporation-owned publisher of IGN and AskMen, has appointed Michael Hand to the newly created role of head of consumer and lifestyle, as it moves to grow its UK commercial team. Continue reading at Media Week

[ Media Week | 2011-06-13 00:00:00 UTC ]
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Consumers still "reluctant" to spend—BRC

Publication Date: Tue, 07/06/2011 - 09:40 UK like-for-like retail sales tumbled 2.1% on May 2010 according to new figures from the British Retail Consortium (BRM), revealing consumers’ "fundamental reluctance to spend”. The BRC reported book sales during May 2011 also remained "down”, despite a... Continue reading at The Bookseller

[ The Bookseller | 2011-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modest boost #royal wedding

Publishers Fight to Control Consumer Data They Barely Use

The sticking point in publishers’ negotiations with Apple to sell magazines on the iPad was over who would control the customer data. Publishers said they needed it to renew and cross-sell buyers of their digital content. Apple didn’t want to give it up. But the big irony in all this back and... Continue reading at AdWeek

[ AdWeek | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer data #eddy cue #publishing executive #mens health

EU consumer law could change returns period

Written By: Benedicte Page Publication Date: Fri, 06/05/2011 - 08:43 A London MEP has called on the EU Commission to intervene in a consumer directive which would double the amount of time customers have to return books, which he claims would increase paperwork and cost booksellers money. The... Continue reading at The Bookseller

[ The Bookseller | 2011-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #return books #eu commission #full refund

You're Next voted best R&J Spring Read

Written By: Lisa Campbell Publication Date: Wed, 04/05/2011 - 15:53 WH Smith customers have voted You’re Next by Gregg Hurwitz as the best read from Richard and Judy’s Spring Book Club titles. The thriller, published by Sphere, came top of an online poll asking readers to judge which of the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gregg hurwitz #online poll #chain retailers

Nielsen’s Events Group Reports Solid First Quarter

Nielsen reported its first quarter results this morning and overall revenue was up 7 percent to $1.3 billion and adjusted EBITDA grew 8.5 percent to $320 million compared to Q1 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-29 00:00:00 UTC ]
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Advertising: Tales of Reading in Reintroducing a Color Device

Barnes & Noble’s advertising campaign for the Nook Color, an e-reading tablet, features no company stores in the ads, a nod to changes in the publishing industry. Continue reading at The New York Times

[ The New York Times | 2011-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook color #publishing industry

Nielsen Media and Reed Business Information

The breakup of these former media powerhouses exemplified the industry’s creative chaos: divestment, downsizing and dissolution, followed, perhaps, by opportunity. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-21 00:00:00 UTC ]
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Consumer Magazine Ad Pages Up 2.5 Percent from 2010’s Q1

The Publisher’s Information Bureau (PIB) reported overall growth for magazine ad sales for 2011’s first quarter. First quarter ad pages totaled 35,755 pages, a 2.5 percent increase from the first quarter of 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
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"Promo Pages" On the Rise in Consumer Magazines

The number of "promo pages"-advertorial and other pages labeled as advertising or promotion but produced to resemble editorial and often carrying tags such as "Must-haves" and "Essentials"-grew 9 percent in MPA member magazines in 2010, according to ad tracker MagazineRadar. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer magazines

Bonnier Looks Inside the Minds of App Consumers

As the April 4 launch of Moving Media+ draws nearer, Bonnier Publishing is perfecting the tablet experience for industry personnel and audiences through comprehensive research that Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-30 00:00:00 UTC ]
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Galaxy campaign for Quick Reads unveiled

Publication Date: Tue, 08/03/2011 - 08:57 The Galaxy-sponsored advertising campaign for Quick Reads has been unveiled, with advertising, posters and bookmarks lined up for the literacy campaign. The 10 Quick Reads, all published on World Book Day, 3rd March, include titles by Linwood Barclay,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quick reads #literacy campaign #3rd march #linwood barclay #james patterson #benjamin zephaniah

Independent Booksellers Week to promote reading groups

Written By: Lisa Campbell Publication Date: Fri, 04/03/2011 - 09:12 National Reading Group Day is among the new features designed to boost the importance of indie retailers during this year’s Independent Booksellers Week. The Booksellers Association has just announced that the annual IBW will... Continue reading at The Bookseller

[ The Bookseller | 2011-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie retailers #booksellers association #key aim

Gardners to launch consumer website

Written By: Lisa Campbell Publication Date: Tue, 15/02/2011 - 09:57 read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-15 00:00:00 UTC ]
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Consumer Magazine Circulation Falls 1.2 Percent In Second Half 2010

Consumer magazines slowed their general circulation skid, with total paid and verified circ dropping 1.2 percent for the second half of 2010 (compared to a 2.3 percent drop in the first half of the year), according to preliminary figures reported in the Audit Bureau of Circulations' most recent... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audit bureau