Nielsen on Consumers: More Boys May Be Reading

In a look at how consumer research can focus on a given demographic, Nielsen Book's Jo Henry reveals signs that boys aged 9 to 12 may be reading more. The post Nielsen on Consumers: More Boys May Be Reading appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-01-25 00:00:00 UTC ]
News tagged with: #reading appeared #nielsen book #post nielsen #consumer research

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Should boys read boys?

Is it really true that boys want to read books about boys, written by men? Or is this narcissism and sexism of the saddest, most damaging kind? Night School author CJ Daugherty makes the case that books should be gender free. What do you think? Join the discussion on Twitter @GdnChildrensBks, on... Continue reading at The Guardian

[ The Guardian | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter @gdnchildrensbks #public profiles #young adults


Nielsen plans a spin-off of its consumer unit

The move was prompted by pressure from activist investor Elliott Management Corp. Continue reading at Advertising Age

[ Advertising Age | 2019-11-07 15:26:55 UTC ]
More news stories like this | News stories tagged with: #nielsen


A summer reading list for fans of ‘To All the Boys I’ve Loved Before’

The latest YA rom-coms include and affirm a broader range of experiences than ever before. Continue reading at The Washington Post

[ The Washington Post | 2019-07-23 16:05:15 UTC ]
More news stories like this | News stories tagged with: #reading list #broader range #ve loved


BookExpo's Librarians' Lounge 2019: Learn More about Move Books’ Efforts to Get Boys Reading

On Thursday, May 30, from 9:00-9:30 a.m. join Move Books in the Librarians' Lounge (booth 557) to learn about the books that will hook boys on reading. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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At Copenhagen’s Literary Festival Kbh Reads, Consumers See and Hear Editors at Work

Taking audiences behind the scenes of the editorial process, publishing house editors at the recent Kbh Reads festival showed how they handle their work—and an author's. The post At Copenhagen’s Literary Festival Kbh Reads, Consumers See and Hear Editors at Work appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial process #work appeared


‘Sick of Reading about White Boys and Dogs,’ 11-Year-Old Launches #1000BlackGirlBooks

#1000BlackGirlBooks is a project headed by an 11-year-old in Philadelphia who wants to promote diversity in children's books. The post ‘Sick of Reading about White Boys and Dogs,’ 11-Year-Old Launches #1000BlackGirlBooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promote diversity #white boys #post sick


Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek

[ AdWeek | 2015-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #follow trends #short form #longer period #decade ago


Girls like digital media while boys prefer print, finds study on reading habits

National Literacy Trust report also says girls continue to outpace boys in their enthusiasm for reading for pleasureGirls have more firmly embraced digital literacy and formats such as Facebook, email and text message, while boys are more comfortable with traditional printed media such as... Continue reading at The Guardian

[ The Guardian | 2015-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study published #text message #finds study #black girls


Blaming gender for boys' reading habits "absurd"

Publishing industry figures have dismissed claims by children's authors that too many female... Continue reading at The Bookseller

[ The Bookseller | 2014-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dismissed claims #reading habits


Boys benefit from Read for My School

The free online library created for the Read for My School made children "excited" to... Continue reading at The Bookseller

[ The Bookseller | 2013-06-18 00:00:00 UTC ]
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Turning Tide: As E-reading Catches On, Boys Gain on Girls

More children are going digital, according to Scholastic's latest study, and the percentage of boys reading passionately and for fun is up, while girls are down. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest study


Boys' reading 'a worry in 75% of schools'

A report into boys’ reading has found that three out of four UK schools are worried about... Continue reading at The Bookseller

[ The Bookseller | 2012-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk schools


Read Harder: Read A Horror Book Published By An Indie Press

You will scare yourself silly with these chilling horror books published by an indie press. Continue reading at Book Riot

[ Book Riot | 2020-01-10 11:33:18 UTC ]
More news stories like this | News stories tagged with: #book published #books published #indie press #read harder


Read Harder: Read a YA Nonfiction Book

Read Harder Challenge participants, and anyone looking for broader reading horizons, we've got your recommendations for the YA nonfiction book task. Continue reading at Book Riot

[ Book Riot | 2019-12-04 11:32:54 UTC ]
More news stories like this | News stories tagged with: #nonfiction book #read harder


Up Your Reading Game With These Book Reading Accessories

You can make your reading experience *even better* with these great book reading accessories. Continue reading at Book Riot

[ Book Riot | 2019-11-15 11:38:51 UTC ]
More news stories like this | News stories tagged with: #book reading #great book


Where do you read books? I read at the mall.

Books are about people. Reading while you’re around them is a useful reminder of that. Continue reading at The Washington Post

[ The Washington Post | 2019-09-20 12:00:00 UTC ]
More news stories like this | News stories tagged with: #read books


National Poetry Day reading lists to feature YA reads

YA-themed books will feature on this year's suggested reading lists to celebrate National Poetry Day on 3rd October. Continue reading at The Bookseller

[ The Bookseller | 2019-08-22 22:42:06 UTC ]
More news stories like this | News stories tagged with: #3rd october


Summer Reading Challenge kicks off as one in three parents say reading slips in holidays

One in three parents say regular reading with their children slips in the summer holidays, according to a Reading Agency survey ahead of this year's Summer Reading Challenge. Continue reading at The Bookseller

[ The Bookseller | 2019-07-12 00:23:25 UTC ]
More news stories like this | News stories tagged with: #summer holidays


If you read one Mark Zuckerberg takedown today, read this one

Facebook cofounder Chris Hughes has harsh words about Facebook and its founder. Thursday morning, the New York Times published an op-ed by Facebook cofounder Chris Hughes that pulled no punches. Hughes’s message was right there in the headline: “It’s time to break up Facebook.”Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thursday morning #harsh words